5 insanely actionable seo hacks to drive more leads

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Jae Burnham JaebirdSEO.Com 5 Insanely Actionable SEO Hacks to Drive More Traffic and Cash-in-hand Leads

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Page 1: 5 Insanely Actionable SEO Hacks To Drive More Leads

Jae BurnhamJaebirdSEO.Com

5 Insanely Actionable SEO Hacks to Drive More Traffic and

Cash-in-hand Leads

Page 2: 5 Insanely Actionable SEO Hacks To Drive More Leads
Page 3: 5 Insanely Actionable SEO Hacks To Drive More Leads

SEO stands for “search engine optimization.”

It is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” search results on search

engines.

Page 4: 5 Insanely Actionable SEO Hacks To Drive More Leads

These are organic

search results

Page 5: 5 Insanely Actionable SEO Hacks To Drive More Leads

SEO can increase your traffic 100%

…or More

Page 6: 5 Insanely Actionable SEO Hacks To Drive More Leads

Getting on the Map

Page 7: 5 Insanely Actionable SEO Hacks To Drive More Leads

Why Being On Google Maps Is Important

1)Google LOVES Google products2)Google gives greater importance to it’s own product

3)It’s the best backlink/citation in the search engines

Page 8: 5 Insanely Actionable SEO Hacks To Drive More Leads
Page 9: 5 Insanely Actionable SEO Hacks To Drive More Leads
Page 10: 5 Insanely Actionable SEO Hacks To Drive More Leads
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Green Eggs and

SPAM!

Page 12: 5 Insanely Actionable SEO Hacks To Drive More Leads

Pros and Cons of Spamming • Will get your site crawled quickly• Can raise your results faster• Increases traffic to your website• Improves your social media

engagement• Gives you more exposure

• If done incorrectly can get your site sandboxed

• Google may penalize your site forever in done wrong

• Google/Search Engines may ban you from the internet.

Page 13: 5 Insanely Actionable SEO Hacks To Drive More Leads

What you can safely spam• Social media sites like Facebook, Youtube, Twitter and so forth.• Private blog networks (PBNs) but only on a limited basis, and ONLY IF

your PBNs are set up properly• Citation sites like Yellowpages, Yelp, Angie’s List, etc.• High traffic blogs/news sites where you have an article like Lansing

State Journal, Mlive, Huffington Post, CNN, FOX, MSNBC, Forbes, etc• Directories like Yahoo, Google, Local directories and the like.

Page 14: 5 Insanely Actionable SEO Hacks To Drive More Leads

Where to cheaply spam your content.

• Fiverr.com• Konker.io• Black Hat World• SEO forums• FaceBook SEO groups• Twitter SEO specialist

Page 15: 5 Insanely Actionable SEO Hacks To Drive More Leads
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What Is A Backlink?Backlink: an incoming hyperlink from one web page to another website.

Page 17: 5 Insanely Actionable SEO Hacks To Drive More Leads

What To Get Backlinked• Main page of website (moneysite)• Important pages on the site. E.g. Free guides, Coupon page, Estimate

page, Blog, Contact Us page, Info pages.• Major social media pages: Linkedin, Facebook, Twitter, Google +• For Ecommerce Checkout page, Product info pages, Caparison guides, • Internal linking from on page to another.

Page 18: 5 Insanely Actionable SEO Hacks To Drive More Leads

Getting Backlinks That MatterTier 1: Linked directly to site

• Social media• Citations• Guest Posts• Article write ups• Press Releases• Blog comments• PBNs (with caution)

Tier 2: Linked to sites that link to you

• Spam• Sape links• PBNs• Mom/Dad blogs

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Page 20: 5 Insanely Actionable SEO Hacks To Drive More Leads

Simple Lead Funnel System

•Attract •Inform

•Capture•Repeat

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How To Use Content To Attract Customers

• Title should be clickbait with topical keywords• Be at least 1500 – 2000+ words (longer the better)• Table of contents for every long article• No more than 300 – 500 words per section• Appropriate pictures with citations as necessary (infographics are best)• Should have video (YouTube is best)• Turn article into a PDF and ask your customer to download it• Ensure you link out to authority sites (Wikipedia, News, Etc.)• Internal linking is a MUST