5 keys to doing business in asean
TRANSCRIPT
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Cairns
Chamber of Commerce
CallumLaing.com@laingcallum
What are the business opportunities in ASEAN?
Callum Laing
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Cairns
Chamber of Commerce
CallumLaing.com@laingcallum
Why ASEAN?
1 – Massive influx of wealth2 – Technological Leapfrogging3 – Demographic Shifts
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Disruption = Opportunities
Make hay while the sun shines…
CallumLaing.com@laingcallum
Cairns
Chamber of Commerce
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CallumLaing.com@laingcallum
Global Small Business
Cairns
Chamber of Commerce
Expansion has never been easier.
For everyone!
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Global Small Business
CallumLaing.com@laingcallum
Cairns
Chamber of Commerce
People now buy on philosophies, not geographies
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My Background
CallumLaing.com@laingcallum
Cairns
Chamber of Commerce
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Cairns
Chamber of Commerce
CallumLaing.com@laingcallum
ASEAN
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What is ASEAN?
CallumLaing.com@laingcallum
Cairns
Chamber of Commerce
• Brunei
• Cambodia
• Indonesia
• Laos
• Malaysia
• Myanmar
• Philippines
• Singapore
• Thailand
• Vietnam700 Million people7th biggest economy
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ASEANMistakes
CallumLaing.com@laingcallum
Cairns
Chamber of Commerce
1.‘Cheap’2.‘Behind’3.When Yes means
No
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ASEANSingapore
CallumLaing.com@laingcallum
Cairns
Chamber of Commerce
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ASEANEntrepreneur
CallumLaing.com@laingcallum
Cairns
Chamber of Commerce
Product, Process or People
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ASEANEntrepreneur
CallumLaing.com@laingcallum
Cairns
Chamber of Commerce
Product, Process or People
“Trust”
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ASEANAlliances
CallumLaing.com@laingcallum
Someone else already has your customers, distribution etc.
Cairns
Chamber of Commerce
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ASEANAlliances
CallumLaing.com@laingcallum
Cairns
Chamber of Commerce
The Value Ladder to Trust & $$
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ASEANNext Steps – Mergers & Acquisitions
CallumLaing.com@laingcallum
The Ultimate Alliance
Cairns
Chamber of Commerce
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ASEANNext Steps – Mergers & Acquisitions
CallumLaing.com@laingcallum
Cairns
Chamber of Commerce
HarbourClubEvents.com
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ASEANNext Steps – Mergers & Acquisitions
CallumLaing.com@laingcallum
Cairns
Chamber of Commerce
Unity-Group.com
Increase Shareholder Value1 – Size2 – Scaleability3 – Liquidity
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CallumLaing.com@laingcallum
Never been a better time!
Cairns
Chamber of Commerce
What are the business opportunities in ASEAN?