5 Steps to Connecting With the Print-to-mobile layer

#QRlunch

@talmadge

@twgplus

101

Posi%on  

Timing  

Format  

MOBILIZE  

KEEP  THE  URL  SHORT  

CONTINUE  THE  EXPERIENCE  

43%

1,000,000,000

75%

1

1200%

?

87%

64%

63% 60%

Coupon  

Sweepstakes  

Access  more  info  

Make  a  purchase  

Hype?

japan

Their way

A Reason

Free!

free

layer

Strategy

journey

Tools

gifts

Metrics