5 ways a facebook fan page helps your business
TRANSCRIPT
One participant wins a FREE customized
landing tab for your Fan Page!
Define Marketing, please!
Getting people with a specific need or problem to ______, _____, and ______ ____.
COULD YOU USE A SIMPLE DEFINITION OF MARKETING?
KNOW LIKE TRUST YOU
1 - Magnetic Attraction
LET 'EM SEE YOUR HUB!
COMMUNICATE WITHINTHE FACEBOOK CULTURE!
2 - Free Billboard SpaceFor You & Your Fans
COULD YOU USE SOME VOLUNTEER AMBASSADORS,
EVANGELISTS, & SALES PEOPLE?
WORD OF MOUTH THRIVES IN THE
WORLD OF FACEBOOK!
3 - Free Showcasefor Your Products & Services
SHOW OFF!Tease & Tantalize!Leave 'em wanting more!
VIDEOS
PHOTOS
4 - Get Your Fans toDo Something Besides Just
Become a Fan!
WELCOME TABWatch Video, Download Brochure, Link to Website
OPT-INCapture Customer
Email Addressfor Future
Communication
INFORMDemonstrate Relevant Data
that Creates CompellingParticipation
COLLECTDrive Fans to
Contribute, Donate, or Purchase
JUSTFOR
FANS!Unique
coupons, special rewards,
first notification
5 - Participate & Promote!
• Consider syncing Fan Page to Twitter (but you must closely monitor Twitter for replies)
• Interact with your Fans who post something on your Wall or as a Comment (this means you have to check your Fan Page!)
• Include links to articles, photos/videos that are relevant to your target market
• Have a link on your website, email signature, etc.
• Post messages to the Wall (like a status update of your business – be personable!)
TIPS FOR A GREAT FACEBOOK FAN PAGE! • Customize your Fan Page - don't settle for
DEFAULT when you can DIFFERENTIATE!
• Obtain a customized URL to make it easy to share with your friends, customers & fans
GO TO:facebook.com/username
facebook.com/marketingtwins
CUSTOMIZE YOUR FACEBOOK FAN
PAGE! marketingtwins.com/facebookfanpage