50 - salon success limitedgreat grey cover-up try using one or more of these tips to achieve full...

50FABULOUS FORMULAS

FEATURING

SUPPORT YOURSALON WITHFLYING COLOURS. Paul Mitchell® Professional Hair Color is sharingbusiness-building ideas and 50 fabulous formulas to inspire your work and expand your colour offerings.

INCREASE GUEST TRAFFIC AND FREQUENCY OF VISITS Create an experience guests can’t get at home. • Make The Color BarSM an area to provide consultations.• Show off your professionalism by mixing the customised colour formulas in front of the guest.• Offer a relaxing experience while colour is processing.

Try these business-building ideas to increase colourrevenue over the course of one year. Imagine growing your business by £5,760-£9,600*.

BUILDINGYOUR HAIRCOLOUR BUSINESS.

KNOW YOUR SERVICE RATIO TIPS FOR INCREASING REVENUE AT THE COLOR BARSM If every guest became a colour client, imagine what that would do for your revenue. Determine how many of your guests currently receive colour services. Create systems for increasing that number.

KEY QUESTIONS FOR YOU AND YOUR TEAM • How many of your current guests are colour clients? • How many of your guests should be receiving a colour service? • If all the guests who should be receiving a colour service did receive a colour service, what would that mean for your salon’s Service Ratio—and revenue?

TIPSReview your current services. See if there are gaps that can be filled. • Do you have all colour services listed for guests? Lighteners, demi-, semi- and permanent colour offerings? Having all of these available will let you service any guest. • Create dialogue about what your Color BarSM has to offer and use it throughout the salon.

*Based on a £40 average service ticket, increasing colour services by 3 guests per week to 1 per day.

Increase by 3 guests per week = 12 new services per month.This is potentially £480 in additional revenue with an estimated £40 average ticket price.

Increase by 1 guest per day = 20 new color service tickets per month. This is potentially £800 in additional revenue with an estimated £40 average ticket price.

1Example

2Example

Developed in Italy by Europe’s top colour experts, this permanent hair colour offers vibrant reds, 100% grey coverage and a specially curated collection of 86 beautiful intermixable shades.

DYESMART® SYSTEMEnsures maximum colour penetration, greater longevity and brilliant vibrancy in red shades.

PURE XG PROTECTION SYSTEMA blend of soothing ingredients, including cottonseed oil and rice milk, leaves hair shiny and healthy.

100% GREY COVERAGEOpaque colour offers incredible coverage, even on resistant grey hair, with natural-looking results.

CREATE THERESULTS YOU WANT EVERY TIME.

BARELY THEREStarting Level/Canvas: 10

1 dot UTV (UTV/6)

40g UTA (UTA/1)

+ +60g 10 volumePaul Mitchell®

Cream Developer

01

PETALStarting Level/Canvas: 9 or 10

1 dotRed Intensifier

(0/44)

30g 10N (10/0)

Petal

Créme dela Créme

Cloudy

Hush


Cream Developer

02

CRÉME DE LA CRÉMEStarting Level/Canvas: 10

1 dotViolet Intensifier

(0/66)

30g 10P (10/86)


Cream Developer

03

CLOUDYStarting Level/Canvas: 10

30g Clear Booster

1 dotBlue Intensifier

(0/88)

1 dot of 8A(8/1)

30g 8A (8/1)

+ +

+

+90g 10 volumePaul Mitchell®

Cream Developer

04

HUSHStarting Level/Canvas: 10

30g 10A (10/1)

30g 9N (9/0)


Cream Developer

05Barely There

CALLING ALL BLONDES These formulas can help refine blonde tones with a fresh perspective.

the color XG®

Ultra Toners process for 5-10 minutes.

Standard processing time for the color XG® mixed with 20 volume Paul Mitchell®

Cream Developer is 35 minutes.

Standard processing time for the color XG® mixed with 10 volume Paul MItchell® Cream Developer is 25 minutes.

SOFT TAUPEStarting Level/Canvas: 8-10

30g 9PN (9/80)

30g 8NB (8/07)


Cream Developer

06Soft Taupe

MEDIUM TAUPEStarting Level/Canvas: 7-9

30g 7N (7/0)

30g 8NB (8/07)

Medium Taupe


Cream Developer

07

CINNABARKStarting Level/Canvas: 4-6

30g 6RB (6/47)

30g 6N (6/0)


Cream Developer

08

BLACKBERRYStarting Level/Canvas: 3-5

30g 5NN (5/00)

30g 3VR (3/64)


Cream Developer

09

TERRACOTTAStarting Level/Canvas: 7-9

30g 8NB (8/07)

30g 8C (8/34)


Cream Developer

10

Cinnabark

Blackberry

Terracotta

THEGREAT GREYCOVER-UPTry using one or more of these tips toachieve full coverage on over 70% grey hair.• Add up to 50% N, NB, NN to your selected shade.• Drop one level darker than your desired end result.• Use a mix ratio of 1:1.• Extend processing time by 10-15 minutes.

Standard processingtime for the color XG® is 35 minutes.

TANGERINEStarting Level/Canvas: 8-911

BLOOD ORANGEStarting Level/Canvas: 7-8

30g 7R(7/4)

30g 7RO (7/43)

Blood Orange


Cream Developer

12

Crimson

Epiphany

CRIMSONStarting Level/Canvas: 6-7

20gRed Intensifier

(0/44)

40g 6R (6/4)


Cream Developer

13

EPIPHANYStarting Level/Canvas: 9-10

20g 6V (6/6)

10gViolet Intensifier

(0/66)

20g 10P (10/86)

+ + +75g 20 volumePaul Mitchell®

Cream Developer

14

RASPBERRYStarting Level/Canvas: 7-8

15g 7R (7/4)

15gRed Intensifier

(0/44)

30g 7RV (7/46)

+ + +90g 20 volumePaul Mitchell®

Cream Developer

1530g

Gold Intensifier (0/33)

30g 8C(8/34)

Tangerine


Cream Developer

Raspberry

READY FOR RED Turn heads red with these beautiful, bold shades. From warm auburn to cool burgundy, these tonal options are guaranteed to entice any guest. • These fashion shades are extremely vibrant. For a more muted red tone, 50% of the formula should contain added base tone of N, NB or RB.• When using a fashion shade to darken more than two levels, repigmentation should be considered for full tonality and longevity.

All formulas processfor 35 minutes.

EXCEPTIONAL SHINEThe Demi conditions hair while it colours, providing incredibly rich results with exceptional shine.

GENTLE CONDITIONING FORMULA Deposit-only, no-ammonia colour is exceedingly gentle and offers outstanding conditioning.

PERFECT GEL CONSISTENCY Liquid colour mixes to a perfect gel consistency that’s ideal for both bottle and brush application.

LONG-LASTING Rich, vibrant colour lasts 4 to 6 weeks.

27 INTERMIXABLE SHADESIncluding Clear for unlimited customisation and more varied shade options with depth and/or translucency.

A perfect fusion of shine, condition and coverage from Paul Mitchell® Professional Hair Color.

INTRODUCINGTHE DEMI

LEATHER LUXEStarting Level/Canvas: 4-6

130g 6A30g 3N

+ +60g Paul Mitchell®Processing Liquid

16Leather Luxe

FRENCH TRUFFLEStarting Level/Canvas: 5-6

30g 6BV30g 5NFrench Truffle


17

BLACK CHERRYStarting Level/Canvas: 3

30g 3N30g 3VR

+ +

18

SUEDEStarting Level/Canvas: 4-5

30g 6G30g 4N

+ +

19

BOLEROStarting Level/Canvas: 5-6

15g 6R45g 5N

+ +

20

60g Paul Mitchell®Processing Liquid



Black Cherry

Suede

Bolero

FROM GREY TO GORGEOUS Blend away grey with The Demi. It conditions while it colours, creating rich results with beautiful shine.

To achieve the best grey blending results, always apply to dry hair and process for a full 20 minutes.

ELEGANCEStarting Level/Canvas: 9-10

30g 9R30g 9V


21

STONEStarting Level/Canvas: 9-10

30g 9V30g 9BVStone


22

CHAMOISStarting Level/Canvas: 10

30g 9N30g 9G

+ +

23

ALMOND MILKStarting Level/Canvas: 10

30g Clear30g 9N

+ +

24

SILVER DROPStarting Level/Canvas: 10

30g 9V30g 9A

+ +

25




Chamois

Almond Milk

Silver DropElegance

REFININGFORMULASWhen refining blondes, apply The Demi to towel-dried hair and process for 5-20 minutes, depending on the desired results. Make sure the hair canvas is at a level 9 or 10 for the best enhancement or refinement with these formulas.

All formulas process for 5-20 minutes.

STARLETStarting Level/Canvas: 10

15g 6VR 45g Clear


26

APRICOTStarting Level/Canvas: 9-10

5g 6OR60g 9OR


27

MOON DUSTStarting Level/Canvas: 10

30g Clear30g 6A

+ +

28

ROSÉStarting Level/Canvas: 10

5g 6R55g Clear

+ +

29

MAUVELOUSStarting Level/Canvas: 10

15g 6A 15g 6VR30g 9V

+ + +

30




Apricot

Moon Dust

Rosé

MauvelousStarlet

ENRICHINGFORMULASThe Demi is a brilliant tool for creating demi-permanent fashion tones with shine and condition. Make sure to apply these formulas over a pre-lightened level 10 canvas on dry hair.

All formulas process for 20 minutes.

EXPERIENCETHE POWER OF PAINT The most vibrant line of semi-permanent cream hair colour created for Paul Mitchell® Professional Hair Color professionals.

13 ELECTRIC SHADESIntermixable shades offer a bright, long-lasting pop of colour.

RICH CONDITIONING BASE Ideal texture for clean, controlled application.

LONG-LASTING DURABILITYProvides a long-lasting pop of colour for up to 6 weeks, depending on porosity.

SOFT LIME

45g Diluter(3 parts)

15g Green(1 part Green)

+ + +

31

LILAC

1 partBordeaux

1 dot Blue(1 part Blue)

1 dot Yellow(1 part Yellow)

10 partsOpalescent

+

32

CHARCOAL BLUE

1 part Midnight3 parts Steel

+

33

SOFT BERRY

1 part Pink10 parts SteelSoft Berry

+

34

Soft Lime

Lilac

Charcoal Blue

INFINITECOLOURCREATIVITYEnjoy trendsetting? POP XG™ colour palettes that will be sure toturn heads. Try these pairs side by side or see them pop on their own.All POP XG™ formulas shown here should be applied to dry hair that has been pre-lightened to a level 10.

• These formulas work best when applied to a level 10 canvas. • For optimal longevity, process for up to 30 minutes. • Remember: No developer required.

CO

LO

UR

PA

IRIN

G 1

CO

LO

UR

PA

IRIN

G 2

MEYER LEMON

6 parts Diluter1 part Orange 1 part Yellow

+ +

35

PEARL GRAY

Equal partsSteel

Equal partsOpalescent

+

36

SHAMROCK GREEN

1 part Teal2 parts Yellow

+

+

37

ACID-WASHED DENIM

1 part Red1 part Blue

+

38

Meyer Lemon

Pearl Gray

ShamrockGreen

Acid-WashedDenim

10 parts Diluter

CO

LO

UR

PA

IRIN

G 3

CO

LO

UR

PA

IRIN

G 4

PLUM SANGRIA

Equal partsBordeaux

Equal partsPurple

+

40

PEACH ECHO

3 parts Yellow 1 part Orange 1 dot Pink

+ +

41

CHROME GREY

1 part Midnight10 parts Steel

+

42

ROSE QUARTZVIBRANT MULBERRY

1 part Red1 partMidnight

8 partsOpalescent

8 partsPink

++

4339

SEASHELL

10 partsSuper-Charged

Moisturizer®

1 part Blue

+

44

Peach Echo

Chrome Grey

Rose QuartzVibrantMulberry

SeashellPlum Sangria

CO

LO

UR

PA

IRIN

G 6

CO

LO

UR

PA

IRIN

G 7

CO

LO

UR

PA

IRIN

G 5

MIMOSA

1 dot Red1 part Yellow

+

46

ORANGE ALERT

Equal partsYellow

Equal partsOrange

+

47

PUNCH

1 part Teal4 parts Pink

+

48

BLUSH

1 part Pink4 partsOpalescent

++

+

49

WATERMELON

1 part Red3 parts Pink

+

5012 parts Diluter

12 parts Diluter

Orange Alert

Punch

Blush

WatermelonMimosa

ICED MINT

1 dot Yellow1 part Teal

+

45Iced Mint

CO

LO

UR

PA

IRIN

G 9

CO

LO

UR

PA

IRIN

G 1

0

CO

LO

UR

PA

IRIN

G 8

srg

© Copyright Salon Success Ltd. UK. 2017. All rights reserved. U.S. registered mark of John Paul Mitchell Systems ®. 09034

LIVE BEAUTIFULLY IN COLOUR

Call our Club Services Team, speak to your Salon Business Consultantor Regional Technical Consultant to order or for more information.

0845 659 0011

50 - salon success limitedgreat grey cover-up try using one or more of these tips to achieve full...

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