6 2-smes in the future internet task force

© ComVantage Consortium - 2011

SMEs in the Future Internet Task ForceFInEs Cluster MeetingBrussels, 12 October 2011

Dr Oscar Lazaro

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Agenda

Background

Task Force Mission Statement

Research Questions to be addressed by the Task Force.

Activities


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SMEs IN THE FUTURE INTERNET

“The best way to predict the future is to create it”. Peter F. Drucker


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Background

Future Internet (FI) is a “means” and not and “end” for SME business operation.

FI should leverage a competitive advantage for SMEs.

A clear formulation of what is @ FI for SMEs to take is not yet ready.

The issue is not “TO BE” or “NOT TO BE” a FI-SME but how and why “TO BECOME” a FI-SME.


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Background

SMEs are trapped in a resource crossroad towards (Future) Internet technology embracement. There is an aggregated demand

for IT services. Individually, the variability of the

specific enterprise demand is too large.

SMEs are “organic”, responsive, flexible and adaptive and require different managerial approaches for predominantly flat structures.


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Background

SME activity focus is on medium-term survival.

Business case evaluation for advanced IT solutions is difficult in the SME context. Lack of control over

business environment + limited market share.

SMEs take the dual role of PROSUMER in the FI context


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TASK FORCE MISSION STATEMENT.

“Management by objective works - if you know the objectives. Ninety per cent of the time you don't.” Peter F. Drucker


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Mission

The Task Force mission is (to establish) clear and concise statements (about) FI technology & solution values (in terms) of support for traditional and

innovative business processes (contextualised) to the specific SME nature.


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RESEARCH QUESTIONS TO BE ADDRESSED BY THE TASK FORCE.

“An expert knows all the answers - if you ask the right questions” Anonymous


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Research Questions

But Small AND Medium Enterprise (SME) is a too broader business category to call for a “single” solution from the Future Internet. So… What a competitive advantage means

for SMEs? What are the technological and business

ingredients to build a competitive advantage for an SME?

What ingredients should be “unique” for SME competitive advantage?

Where can the Future Internet technology make a difference in terms of SME business activities and organization?


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Research Questions

How should a competitive advantage be built for SMEs? Should all the required ingredients

be put together at the same time to facilitate a “real” SME competitive advantage?

What are the “real” incentives for an SME to become a FI-SME?

Will FI technology enable mass-customization of SME Enterprise (collaboration) services?


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TASK FORCE ACTIVITIES

“Be larger than your task” Orison Swett Marden


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Task Force Activities

FI-SME T0 – Task Force workplan generation Tasks Schedule Team of contributors Work methodology


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FI-SME T1 - Define useful SME taxonomy


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FI-SME T2 - Define and maintain a FI technology asset repository


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FI-SME T3 – Describe relevant traditional and innovative processes for SME business operation.


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FI-SME T4 –Best practices (tech-avenues) and challenge (roadblocks) collection for FI SME adoption.


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“Future Internet and SMEs” FInES cluster Task Force reference paper


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Questions


Thank you

Dr Oscar Lazaro

[email protected]

www.innovalia.org

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The information in this document is proprietary to the following ComVantage consortium members funded by means of European Union within the 7th Framework Program: SAP AG, Asociación de Empresas Tecnológicas Innovalia, Ben-Gurion University of the Negev, BOC Business Objectives Consulting S.L.U, Comau S.p.A., Dresden University of Technology, Dresscode 21 GmbH, Evidian S.A., ISN Innovation Service Network d.o.o., Kösch & Altmann GmbH, Nextel S.A., RST Industrie Automation GmbH, University of Vienna.

The information in this document is provided "as is", and no guarantee or warranty is given that the information is fit for any particular purpose. The above referenced consortium members shall have no liability for damages of any kind including without limitation direct, special, indirect, or consequential damages that may result from the use of these materials subject to any liability which is mandatory due to applicable law.

Copyright 2011 by SAP AG, Asociación de Empresas Tecnológicas Innovalia, Ben-Gurion University of the Negev, BOC Business Objectives Consulting S.L.U, Comau S.p.A., Dresden University of Technology, Dresscode 21 GmbH, Evidian S.A., ISN Innovation Service Network d.o.o., Kösch & Altmann GmbH, Nextel S.A., RST Industrie Automation GmbH, University of Vienna. All rights reserved.