Tips & Tricks- Webdesign

October 2014

OUTSOURCE YOUR TEAM!MARKETING

6 RULES IN HOW TO DISPLAY YOUR LOGO INSIDE YOUR WEBSITE

Created by: Paulo Calisto

Tips & Tricks

HOW TO DISPLAY YOUR LOGO INSIDE YOUR WEBSITE

RULE 1Easily Can Read the Brand Name Inside Your Logo and Website. Eliminate all non-essential info/ images that will reduce the easy understanding and reading of your brand name.

Source: http://withknown.com/

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easy to read brand name

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RULE 2Easy to Find.Make sure that your logo is not placed in the middle of dozens of other images. It must stand out in every page of your site.

Source: http://thecitizensbankphila.com

easy to nd

Tips & Tricks

HOW TO DISPLAY YOUR LOGO INSIDE YOUR WEBSITEOUTSOURCE YOUR TEAM!MARKETING

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RULE 3Always Display Your Tagline Next to the Logo.Your tagline shoud clarify what your business is all about. If you don’t have one, you should create one.

your tagline always close

Tips & Tricks

HOW TO DISPLAY YOUR LOGO INSIDE YOUR WEBSITEOUTSOURCE YOUR TEAM!MARKETING

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RULE 4Links to Home Page.Even if you already have a home link inside your website, your website logo should always link to the home page.

Tips & Tricks

HOW TO DISPLAY YOUR LOGO INSIDE YOUR WEBSITEOUTSOURCE YOUR TEAM!MARKETING

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RULE 5Use it as a Favicon.This happens when your logo is displayed in the address bar of the browser (see example below).

Tips & Tricks

HOW TO DISPLAY YOUR LOGO INSIDE YOUR WEBSITEOUTSOURCE YOUR TEAM!MARKETING

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RULE 6Make Sure it is the One and Only.It can’t be copied or a clone of other existing logos. It must be original and unique.

Tips & Tricks

HOW TO DISPLAY YOUR LOGO INSIDE YOUR WEBSITEOUTSOURCE YOUR TEAM!MARKETING

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OUTSOURCE YOUR TEAM!MARKETING

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