6.- step 4 - technical analysis
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5-Step Investing Formula
Online Course Manual
Step 4: Technical Analysis
www.investools.com
© 2005 INVESTools Inc. All rights reserved
6Section 6 of
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SECTION 6 Step 4: Technical Analysis
Technical Indicators ....................................................................................4
Moving Averages ..............................................................................6
MACD ..............................................................................................10
Stochastics ......................................................................................12
Volume ............................................................................................15
Support & Resistance .....................................................................17
Buy Signals ...............................................................................................18
Money Management .................................................................................30
Sell Stop Orders .............................................................................32
How Many Shares to Buy ................................................................35
Sell Signals ...............................................................................................39
Insider Trading ..........................................................................................43
Section Contents
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INTRODUCTION
SECTION 1 Getting Started
Logging into the INVESTools Investor Toolbox
Support Links
Workshop Review
Account Information
Subscription RenewalTechnical Support
Contact an Instructor
SECTION 2 Introduction to Investing
Tolerance for Risk
Setting Goals
Asset Allocation
Tax Exposure
Brokerage Firms
Introduction to the 5-Step Investing Formula
THE 5-STEP INVESTING FORMULA
SECTION 3 Step 1: Searching for StocksUsing a Prebuilt Search
Navigating the List of Stocks
SECTION 4 Step 2: Industry Group AnalysisTop-Down Analysis
Big Chart
AutoAnalyzing All Stocks in a Group
Best & Worst Industries List
SECTION 5 Step 3: Fundamental Analysis
Phase 1
Phase 2
Price Pattern
VolatilityZacks Report
Market Guide
News
AutoAnalyzer™
SECTION 6 Step 4: Technical Analysis
Technical Indicators
Moving Averages
MACD
Stochastics
Volume
Support & ResistanceBuy Signals
Money Management
Sell Stop Orders
How Many Shares to Buy
Sell Signals
Insider Trading
SECTION 7 Step 5: Portfolio Management
Creating a Portfolio
Managing Your Portfolio
Paper Trading Account
BONUS SECTION
SECTION 8 Bonus Topics
TurboSearch
Index Tracking Stocks / Exchange-Traded Funds
Dow Jones Industrial Average—
The Diamonds (DIA)
S&P 500—The Spider (SPY)
NASDAQ—The Qs (QQQQ)
SECTION 9 Introduction to Options
Advantages/Risks of Options
Leverage
Call Options
Put OptionsCovered Calls
SECTION 10 Appendix
Phase 2 Stock Scoring Form
Phase 2 Quick List for Zacks Report and
Market Guide
Investment Tracking Record
SECTION 11 Glossary
Course Overview
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Step 4: Technical Analysis The next step in the process of systematic evaluation is technical analysis.
Fundamental analysis looks at the company, helping you decide whether or not
it would make a solid investment. Technical analysis, on the other hand, looks
at a company’s stock to determine when to buy and when to sell. Technicalanalysis is useful in forecasting potential direction to better time your entry and
exit points.
Technical Indicators
Five simple indicators for technical analysis are widely used in the financial
industry:
Moving Average: Helps you determine the current trend of the stock. “The
trend is your friend” is a common saying in the market. You want to trade in
the direction of the dominant trend and stay away from buying stocks or call
options when the trend is clearly down.
MACD: Measures short-term momentum. The MACD tends to be the first of
the indicators to give a buy or sell signal and gives an early warning as to when
a trend is losing momentum.
Stochastics: Measures a stock’s bullish or bearish sentiment. It helps you
determine whether the buyers (bulls) or sellers (bears) are dictating current
trading in the stock.
Volume: The number of shares traded each day. High volume is relative to the
average volume, showing when institutional money is buying heavily (if stock
is going up) or selling heavily (if stock is going down). Significant uptrends
and downtrends tend to begin with large volume surges.
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Support and Resistance: Knowing how to read these indicators can help
protect you from buying just before the stock hits a peak and comes back
down. Support and resistance areas help you see trading ranges more clearly
and to forecast stock movement more accurately.
IMPORTANT: You can never get a valid buy or sell signal for a stock basedon just one indicator. Certain combinations of indicators must occur in certain
ways to indicate buy and sell signals. We will fully outline these combinations
later in this section.
Do not blindly follow buy and sell indicators without following the rules
(to be discussed). You will have much better success by correctly implementing
the buy and sell signals versus haphazardly investing your hard-earned money
on one or two green arrows.
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Price Bar
The price bar represents the high price,
low price, and closing price of a stock. On
the one-month, three-month, six-month,
and one-year charts, each bar represents
the high, low, and closing price of one
trading day. On the five-year and ten-year
charts, each bar represents the high, low,
and closing price of an entire week of
trading. The one-day, five-day, and ten-day
charts are for day traders, with each bar
representing just a few minutes of time.
Each bar is created using the trading
information for the time periods noted.
These bars make up the price pattern on a
stock graph. Each vertical bar has a “tick”
on it that shows the closing price of the
stock; the top of the bar indicates the high price and the bottom indicates the low.
Note: When looking at technical indicators,
you never get a valid buy or sell signal
based on just one indicator.
Moving Averages
A moving average visually shows you the
average price of a stock over a set periodof time and is used to determine the path of
least resistance. Stocks tend to follow their
trend—knowing this can help you become
more accurate in your forecasting and more
successful in your investing.
On the one-month, three-month, six-month,
and one-year charts, this indicator shows
the average price of the stock over the past
30 days. On the five-year and ten-year
charts, this indicator shows the average
price of the stock over the past 30 weeks
(this is the long-term trend, giving buy andsell signals for long-term investors).
In the Investor Toolbox, the red line that
appears on a stock chart represents this
moving average. (Again, the 30-day moving
average is the default setting for the one-
month to one-year charts in the system.)
This is the 30-day simple moving average, which shows the average price of
the stock over the past 30 days.
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You can change the number of days as you
get more advanced with technical analysis,
but it is highly recommended that you
begin with the default settings.
Moving averages are trending indicators,
meaning they will give you much more
useful information when a stock is in
some kind of a trend. They commonly act
as support for stocks temporarily pulling
back in the middle of an uptrend, provide
resistance for stocks temporarily rising
during a downtrend, and, once broken, help
to identify when a trend is likely ending.
The concepts of support and resistance
will be covered in more detail later in this
section.
When a stock is trending sideways, youwill see a high number of red and green
arrows on the indicator during sideways
moves (as seen in this example), which
would not lead to very profitable trades if
you were using this indicator alone.
Note: Red and green arrows only appear permanently on the chart if thestock closes for the day above or below the moving average. The chartupdates throughout the day so an arrow can appear early in the day and thendisappear by the end of the day if the stock reverses its course. This worksthe other way around, as well.
For example, if a stock starts the day below the moving average but thenmoves above it by mid-afternoon, a green arrow appears on the chart at thattime. But if the stocks falls below the moving average by the end of theday and closes there, the green arrow disappears. Arrows may come andgo throughout the trading day, what makes them permanent is if the stock closes above or below the moving average.
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What makes the green and red arrows
appear on this moving average indicator?
1. The “up” green arrow indicates the
price bar has moved above the 30-
day moving average. This actioncan be seen as a buy signal when
you incorporate it with the rest of
the indicators.
2. The “down” red arrow indicates
the price bar has dropped below
the 30-day moving average. This
action can be seen as a sell signal
when you incorporate it with the
rest of the indicators.
As previously stated, moving averages are
most useful when the stock is in some kindof a trend.
With stocks that score well in Phase 2,
the 30-day moving average commonly
acts as support for stocks that may have
temporarily declined in the middle of an
uptrend (support is an area where the stock
stops going down and starts to rally). This
phenomenon is particularly true on the
first pullback after a stock breaks out of a
sideways move, as seen in the example.
Here is an example of a moving average
acting as support.
So why is this useful?
1. If you buy a stock on an initial
breakout buy signal, you will have
more patience with the stock,
allowing you to achieve higher
returns as a result. More often than
not, such stocks will pull back to
around the moving average and
then rally back to the recent high
or higher. Strongly trending stocks
can act this way multiple times
before the trend finally exhausts
itself and the stock gives a sell
signal.
The red arrow appears whenthe stock has closed belowthe moving average.
The green arrow appearswhen the stock has closedabove the moving average.
On stocks that grade well in the system,the moving average will commonly act as asupport area on pullbacks within the uptrend.This is particularly true on the first pullback after a breakout form a sideways move.
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2. If you missed the initial buy
signal, wait for a pullback near the
moving average. If this support
area holds and the stock rallies,
you will often get a buy signal
with this rally off the movingaverage.
3. Once the moving average is
clearly broken, it is a sign the
trend is likely ending. While
there are times when a stock
can quickly recover from such a
break, the trend usually ends and
the stock starts moving sideways
for several weeks/months or
begins a downtrend. In either of
these cases, higher probability
investments exist elsewhere—andyou want your capital in a higher
probability play.
With stocks that grade poorly in Phase 2,
the 30-day moving average commonly acts
as resistance on rallies within a downtrend.
This phenomenon is particularly true on the
first rally after a stock breaks down from a
sideways move (usually due to bad news).
This is an example of the moving average
acting as resistance.
Once you learn how to make money when
stocks are going down using put options,
this information will help you pinpoint
likely areas of resistance and entry points in
such plays.
How can you tell when a downtrend is
likely ending? When a downtrending stock
rallies above the moving average, pulls
back, and gives a new buy signal at or
above the moving average, the downtrend
is likely over.
Keep in mind that when you enter a trade
on buy signals in a downtrend before this
kind of action occurs, it usually results in a
loss or poor performance.
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MACD
The MACD (Moving Average Convergence
Divergence) is a short-term momentum
indicator that appears as a blue histogram
directly below the price bars on a chart.The line running through the center of the
MACD histogram is called the signal line.
The MACD itself is the combination of
two moving averages: a fast one and a slowone and how they interact (converge and
diverge).
Here is a chart without the stock’s price
bars to better show how the two moving
averages interact.
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The Investor Toolbox utilizes a histogram
to display the MACD—shown at the
bottom of this stock chart. Notice how
the green and red arrows on the moving
averages correspond to the green and red
arrows on the histogram.
1. When a “down” red arrow appears,
this indicates the MACD has dropped
below the center signal line.
2. When an “up” green arrow appears,
this indicates the MACD has moved
above the center signal line.
The actual mathematics behind the
indicator are a little more complex than
the example, but this example gives you a
basic understanding of what the indicator ismeasuring.
The MACD tends to be the shortest-term
indicator on the chart. Over the course of
a year, it is usually the indicator that gives
the most green and red arrows.
You can use the MACD as an early warning
indicator, which alerts you as to which
stocks you should follow more closely in
the days to come for potential buy or sell
signals.
When the MACD is above the signal
line and is surging higher, watch for the
indicator to roll over. This action is the first
sign that short-term momentum is slowing
down.
Keep in mind that a red arrow only appears
when short-term upside momentum
has completely exhausted itself and the
indicator has crossed below the signal line.
For stocks in strong uptrends, the MACD
can have multiple momentum peaks before
the red arrow appears, and vice versa for
stocks in strong downtrends.
View the MACD arrow as a warning to the
coming of a valid buy or sell signal and
start watching the stock more closely for
that signal.
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Stochastics
Stochastics is a widely used indicator that
measures who is winning the daily battle
between the bears (who are selling and
driving the stock down) and the bulls (whoare buying and driving the stock up). It
uses crossover lines of 25% and 75% to
determine when the stock is overbought
(bullish) or oversold (bearish).
Following are some factors to help you
understand the stochastics indicator:
1. The stock is overbought when
the indicator crosses above the
75% line. Just because a stock is
overbought DOES NOT mean there
are no more buyers! All it means
is the buyers are in control of the
stock, dictating the action of how
the stock is trading. Stocks in strong
uptrends can stay overbought for
months. Do not sell simply because
a stock becomes overbought.
Wait for the red arrow to appear
and confirmation from the other
indicators.
2. The stock is oversold when the
indicator drops below the 25% line.Just because a stock is oversold
DOES NOT mean there are no
more sellers! All it means is the
sellers are in control of the stock,
dictating the action of how the
stock is trading. Stocks in strong
downtrends can stay oversold
Overbought(Buyers in Control)
Oversold(Sellers in Control)
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for months. Do not buy simply
because a stock becomes oversold.
Wait for the green arrow to appear
and confirmation from the other
indicators.
3. The red arrow indicates the
stochastics has dropped below the
75% line and the market is selling
out of the stock. It is a sign that
sellers are starting to gain control
of the stock. The red arrow only
appears on the chart if the indicator
has been above the 75% line and
then drops below it.
4. The green arrow indicates the
stochastics has moved above the
25% line and the market is buying back into the stock. It is a sign that
buyers are starting to gain control
of the stock. The green arrow
appears on the chart only if the
indicator has been below the 25%
line and then rallies above it.
What do the 25% and 75% lines represent?
The mathematics behind the indicator looks
at the highest price a stock has traded at
over the past 14 trading days (roughly three
weeks) and the lowest price it has tradedat over that same time frame. This process
establishes the trading range. The current
position of the stochastics tells you where
the current price is in relation to this range.
A stock with a stochastic reading of 75 is in
the upper 75% of its recent trading range,
while a stock with a reading of 25 is in
the lower 25% of the recent trading range.
The mathematics behind the indicator are
a little more complex than that, but this is
basically what the indicator is showing.
Sellers coming in
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Ghost Green/Red Arrows
Occasionally, a green or red arrow will
not appear on the stochastics when the
conditions are saying it should. This
situation is called a ‘ghost green’ or ‘ghost
red.’
Look at this chart as an example. At
the beginning of June, notice how the
stochastics turns upward at the 25% line,
but there is no green arrow. This is a ghost
green. The reason the arrow does not
appear is because the stochastics indicator
never actually drops below the 25% line.
Since it never drops below the line, it
cannot cross back above it, which is what
generates a green arrow.
Then, looking at the middle of August, thestochastics turns downward near the 75%
line, but there is no red arrow. This is a
ghost red. The red arrow does not appear
because the indicator never actually goes
above the 75% line. Since it never moves
above that line, it cannot cross down below
it, which is what generates a red arrow.
When the stochastics indicator is between
the 25% and 75% lines, look at the
direction it is heading to determine its
signal (up is green; down is red). The
closer the stochastics is to the 25% or75% lines, the more significant the turn.
If the other indicators are turning green and
the stochastics is between the 25% and 75%
lines and turning upward, treat the action as
a potential buy signal for the stock, going
through the buy signal checklist (outlined
later). The same is true for sell signals. If
the other indicators are turning red and the
stochastics is between the 25% and 75%
lines and turning downward, treat the action
as a potential sell signal.
Ghost Red
When the stochastics is between the 25% and 75% lines, look at the slope of
the indicator to determine the current color of the arrow:
Sloping Up = Green Sloping Down = Red
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Volume
The red bars at the bottom of the chart are
a visual representation of how many shares
trade each day. Taller bars represent spikes
in the volume, where activity significantlyincreased for that day. This surge in activity
is usually a sign that institutional money
(mutual funds, banks, etc.) is heavily
entering or exiting the stock. Volume spikes
usually mark the beginning of significant
trends.
A volume surge is considered to be 1.5
times the average 20-day volume (multiply
the 20-day average volume by 1.5). You
can find the day’s volume and the 20-day
average volume listed directly above the
stock’s chart.
When entering a stock on green arrowswith a spike in volume, you are greatly
increasing your chances for success. The
volume surge shows the institutions’ clear
commitment to the stock, as they are
buying a lot of it… and institutions rarely
buy an entire position in one day.
When we further explain buy signals,
you will learn that a volume surge is
required before entering a stock that has
been moving sideways. To break through
resistance and start an uptrend, stocks
usually need a volume surge. Just like if
you were sitting on a hill with a bicycle,
you would have to put in a little more
energy to get the bike moving up the hill,
stocks need that extra push (volume surge)
to get going up the uptrend hill.
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For example, if a sideways trending stock
normally trades 200,000 shares a day, when
that stock gives a buy signal, you want to
see at least 300,000 shares being traded (1.5
times the average) to confirm the signal.
If a stock normally trades 1,000,000 shares
a day, the stock needs to trade at least
1,500,000 to confirm a signal in a sideways
trend.
Calculating Volume Surge
In this example, average volume is slightly
over 3 million shares. Again, to calculate
the target volume for a volume surge,
multiply the average volume (3,051,035)
by 1.5:
3,051,035 x 1.5 = 4,576,552.5
Thus, volume must increase to about 4.5
million shares to support a buy signal.
To calculate the target volume for a volume
surge, take the average volume listed above
the stock’s chart and multiply it by 1.5.
Looking at our example chart, the stock has
been trading sideways over the past four
months and is starting to move downward.
Recently, a green arrow appears on the
MACD and stochastics, but volume is less
than 2 million shares. This shows a lack
of commitment by institutions and is not a
good time to buy.
IMPORTANT: In general, you’ll want to
avoid buying stocks with very low average
volume. These stocks are more prone to
manipulation and have a higher failure
rate on buy signals. Look for average
volume to be above 100,000 shares beforeentering a stock on buy signals.
If you do enter a stock on buy signals
with lower average volume, be more
conservative on the position size to
compensate for the risks that come with
these stocks. It is more difficult to get in and
out of low-volume stocks at a fair price.
Volume: 1,893,600 Average Volume: 3,051,035
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Support and Resistance
Support is any price area a stock has
gone down to and rallied off of in the
past. Think of support as the stock’s floor.
The more times a stock moves down tothis price area and then rallies back up,
the more significant the support is. Watch
this area closely; if the stock price clearly
drops below the established support, expect
heavier selling to occur and for the stock to
accelerate downward.
Resistance is any price area a stock has
rallied up to and dropped back down
from in the past. Think of resistance as
the stock’s ceiling. The more times a stock
moves up to this price area and then falls
back, the more significant the resistance is.Watch this area closely; if the stock price
clearly breaks up through the established
resistance, expect heavier buying to occur
and for the stock to continue upward.
Notice that support and resistance refer to
price areas. Very rarely will a stock go up
or down to the exact same price over and
over. Keep this in mind, particularly for
a support area that is around the moving
average.
Sometimes a stock will come down to
exactly where the moving average is
located, find support, and then rally back
up. But sometimes the stock will stop just
above the moving average or just below it
and then rally. In each case, the area around
the moving average is considered support.
Here are some key concepts:
• Once resistance is broken, it often
becomes new support. In other
words, when a stock breaks out
above resistance and then pulls
back, the old resistance area
commonly acts as the new support
area.
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• Once support is broken, it often
becomes new resistance. This
means that when a stock breaks
down below support and then
tries to rally back, the old support
area commonly acts as the newresistance area.
These concepts will be particularly
important later in this section in helping
you determine where to place exit orders
and how to determine the correct number of
shares to buy.
Buy SignalsBelow are simple buy signal rules for
stocks that grade well in Phase 2:
1. An uptrending stock with three
green arrows. When the most
recent arrow on each individual
indicator is green in an uptrending
stock.
2. A sideways moving stock with
three green arrows and a volume
surge. A sideways moving stock needs confirmation of big money
coming into the stock, which is
shown by a volume surge; this must
happen before the signal can be
considered valid.
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This is an example of a buy signal on an
uptrending stock, with three green arrows,
on the indicators (moving average, MACD,
and stochastics).
This is an example of a buy signal on a
sideways-trending stock, with three green
arrows on the indicators and a surge in
volume.
Uptrending
3 Greens
Sideways Moving
Volume Surge
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Strong Buy Signals
To put the odds of a successful play even
more in your favor, check to see that
the stock fits the following profile (each
element will be explained in detail with thefollowing example):
1. Stock grades well in Phase 2
2. Good price pattern
3. Strong industry group
4. Institutional money coming into
the stock
Putting It All Together to
Buy a Stock
This is an example of an uptrending stock
with three green arrows, meeting the simple buy signal rules. The buy signal price is the
closing price on the day of the last green
arrow; the closer to this price you enter the
stock, the better you will do.
What if you missed the buy signal by
several days? The amount of time you
miss the buy signal does not matter. What
matters is the price of the stock when you
are considering purchasing in comparison
to the buy signal price.
If you miss the buy signal by five days butthe price of the stock is still the same as the
buy signal price, then you can purchase the
stock. If you miss the buy signal by two
days but the stock has already risen 5%,
10%, or more, then you missed the window
of opportunity. Thus, wait for the next buy
signal or move on to a different stock.
3 green arrows inan uptrending stock
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Checklist for Strong Buy Signals
To increase the probability for success,
make sure the buy signal fits the profile
of a strong signal. While doing this may
eliminate stocks that could ultimately go onto do fine, it eliminates a large number of
buy signals that ultimately fail—it forces
you to put your capital into the strongest
plays.
Once you better understand the
requirements, it takes just a moment to go
through the checklist for each stock with
buy signals. Check for:
1. Solid Phase 2 Score: MG-Zacks
combined score of 3.25 or higher.
2. Good Price Pattern: a score of 2.50
or higher.
3. Strong Industry Group: a stable
or increasing group rank of 70 or
higher; or the group chart not in
a downtrend over the past two to
three months.
4. Institutional Money coming into
the stock at the time of the buy
signal.
1. Solid Phase 2 Score: MG-Zacks
combined score of 3.25 or higher
Look at the MG-Zacks combined score in
the Phase 2 criteria directly below the stock
chart. The scores should be 3.25 or higher
for the stock to pass and for the buy signal
to be valid.
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In our example, the MG-Zacks score meets
the minimum requirement of 3.25.
2. Good Price Pattern: score of 2.50 or
higher
Key point: DO NOT consider buy signals
on a stock in a clear, definitive downtrend.
Price patterns with automated scores of
2.50 or higher have an upward bias and
offer higher probability buy signals.
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In our example, the price pattern has a
score of 3.82, which is a great score. This
indicates a solid uptrend over the past one
year and five years.
3. Strong Industry Group: a stable or
increasing group rank of 70 or higher; or
the group chart not in a downtrend over
the past two to three months
Stable or Increasing Group Rank of 70 or
Higher
The group rank is always a number
between 0 and 99.5. The group rank is like
a standardized test score that measures
how well an entire industry is performing
relative to all other industries. The higher
the number, the more institutional money
is flowing into the stocks in that group.
Studies have shown that about 50% of a
stock’s rise or fall is directly related to the
strength or weakness of its industry group.
If the industry group rank is in the range
of 60-79, check the trend of the group
rank over the past several months. Thisinformation is located below the Phase 1
and Phase 2 tables on the stock graph page.
Note: The group rank graphic is updated
weekly, whereas the Phase 1 group rank
number is updated daily. The Phase 1 group
rank is the most up-to-date.
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The larger the group, the more significant
the group rank becomes. The number (#) of
stocks in the industry group is found in the
third column of the group rank graphic, just
to the right of the group symbol.
If there are 10 or more stocks in the group,
the group indicators are important. If the
stock is in a small group, more emphasis is
placed on strong buy signal requirements 1,
2, and 4.
For this example, the group rank is 97 and
there are ten stocks in the group. Looking
at the graphic, the green shows that the
group has been strong over the past few
months.
Group Chart Not in a Downtrend the Past
2-3 Months
If the industry group rank is weak or
marginal, click on the group’s ticker symbol
in the “Corporate Highlights” table to pull
up the group chart. This shows you how the
average stock in the group has been moving
over the past year.
Looking at the last two to three months,you want to see an uptrend, meaning the
average stock is rising (an indication that
big money is coming into the group). A
group moving sideways is okay, as long as
all other requirements in the checklist look
good.
It is possible that in strong markets when
most stocks are rising for a group chart to
be rising and have a group rank of less than
70. Just remember, the group rank shows
how well a group is performing relative to
all other industry groups.
If the stock you’re looking at is in a group
that is rising, but not rising as fast as some
other groups, the group rank may be below
70, even though institutional money is
coming into the group.
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With this group requirement you are
looking to avoid situations where you are
taking buy signals in a group where big
money is clearly selling most of the stocks
in the group. Good stocks in bad groups
typically go nowhere. In fact, the groupaction can be so strong that even good
companies can have their stocks go down
significantly when institutions are selling
the group.
In our example, the group chart is clearly
in an uptrend over the past seven months
and the group rank is strong (97). To fulfill
this third requirement, only one of the two
needs to be true—either a strong group rank
or an uptrending group chart. It is nice to
have both, but it is not necessary.
4. Institutional Money Coming into the
Stock at the Time of the Buy Signal
Not only do you want big money coming
into the entire group of stocks at the time
of the buy signal, you also want big money
coming into the particular stock you are
thinking about buying. This can be done
through either a volume surge or a strong
Acc/Dist indicator.
Volume Surge
As previously discussed, if the volume is
1.5 times the average volume at any point
from the day of the first green arrow to
the day of the last green arrow, it is a sign
that institutional money is coming into the
stock. Just make sure the high volume day
occurs on a day when the stock is going up,
not down!
Typically a volume spike occurs when a
stock is breaking out of a sideways move,
but it can also occur during a trend. Volume
surges are clear indications that big money
is entering the stock at the time of the buy
signal, thus increasing the probability of a
profitable trade.
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In the example, a volume surge clearly
occurs during the formation of the three
green arrows, showing big money is
coming into the stock at the time of the buy
signal.
Accumulation/Distribution (Acc/Dist) of 60
or Higher
Acc/Dist (Accumulation/Distribution) is
an indicator that measures whether big
money has been entering or exiting the
stock recently. If the stock has been rising
on the days volume is above average, then
Acc/Dist increases, which is a sign that big
money is quietly entering the stock. If on
the days of above-average volume the stock
has been trending downward, it is a sign
that big money is exiting the stock.
Readings of 60 or higher usually indicate
high volume days have consistently been
uptrending days, while readings below 40
usually indicate high volume days have
consistently been downtrending days.
Rather than the volume surge, the Acc/
Dist indicator is usually the confirmationsignal on buy signals within an established
uptrend.
Volume Surge
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Acc/Dist can be found in the Phase 1 table.
In our example, Acc/Dist is a strong 78.
Thus, both a volume surge and a strong
Acc/Dist reading have occurred. You only
need one of the two to be true to fulfillrequirement 4. It is nice to have both, but it
is not necessary.
Checklist Conclusion
For strong buy signals, you want the stock
to meet all four requirements. If any one is
not met, then do not consider the buy signal
to be strong.
The only exception to this is if the stock
is in a small industry group of less than
ten stocks. If this is the case, put more
emphasis on requirements 1, 2, and 4, as
the industry group doesn’t have as much
impact on the success or failure of the
signal.
In our example, all four requirements are
met, meaning the buy signal is strong and
the stock will most likely make a good
investment at $59/share.
Strong Buy Signal
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Interpreting Green Arrows that
Don’t Line Up Directly
While most buy signals consist of green
arrows that line up within a few days of
each other, there are times when greenarrows appear many days apart; but the buy
signal is still valid.
Keep the simple buy signal in mind: as
long as the MOST RECENT arrow on each
individual indicator is green, it is a valid
buy signal.
Situation 1
The moving average turned green several
weeks ago and the stock pulled back a
little. Now the MACD and stochastics are
turning green with the stock still above themoving average.
Since the stock has never closed below the
moving average, another green arrow will
not appear. So while it may appear that
there are only two green arrows, in reality
the most recent arrow on each indicator is
green, making the buy signal valid.
You can see this more clearly looking at the
one-month chart.
Most recentarrows on eachindicator look
to be green.
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Situation 2
The stochastics indicator has a shallow
pullback but does not go completely into
the oversold end zone (below the 25%
line). A green arrow does not appear.
Since the green arrow appears only when
crossing back over the 25% line, there is
no green arrow on the stochastics indicator.
However, this is a ‘‘ghost green,’’as
previously outlined. If the stochastics is
between the 25% and 75% line, look at the
slope of the indicator to determine the color
the arrow should be:
Sloping Upward = Green
Sloping Downward = Red
Important Point to Keep in Mind
When the market is going down strongly,
you WILL NOT get many (if any) strong
buy signals. The system is working. It is
keeping your capital safe while most others
are losing money.
Once the market reverses to the upside, you
will get a very large number of strong buy
signals, particularly on stocks that resisted
the market downtrend and went sideways.
These stocks are usually the first to break out—buy signals in these situations
typically offer the greatest reward.
To make money when the market is going
down, learn how to trade put options. Put
options are beyond the scope of this course;
they are taught in the Basic Options course.
Trading put options is not a difficult thing
to do once you learn how.
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Money Management
Good money management is critical to your
overall success in the market, regardless of
what system you’re using.
Good money management involves buying
the correct number of stock shares/option
contracts. It involves diversifying your
capital across a number of stocks in
different industry groups, letting your
winners run and, most important, keeping
your losers small.
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Poor money management is sizing positions
incorrectly and putting too much money
into one trade. It is also selling strong
buy signals too quickly and sitting on
your losers “hoping” they will rally back
upward.
No system is perfect on every trade because
there are external events beyond our control
that can ruin a perfectly good buy signal (a
group rotates out of favor, bad news comes
out, etc). Michael Jordan has missed some
game-winning shots; Tiger Woods has made
bogeys; you will not win on every trade.
Implemented correctly, the system will
result in more winners than losers over time
with the average winning play much bigger
than the average losing play. But how youdeal with your losers will go a long way in
determining how successful you will be.
Great System + Good Money Management= Consistent Performance
Great System + Poor Money Management
= Poor Performance
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Sell Stop Orders
A sell stop order is a protective order
placed below the current stock price that
automatically sells the stock if the price
of the stock falls to or below the price youhave specified.
When placing this order with your broker,
you are not charged initially. The order can
be cancelled or modified without cost. You
are only charged a regular commission if
the stock falls below the specified price and
the order is actually executed.
Every now and then, bad news comes out
on a stock and it falls very rapidly or gaps
below the price for a loss. With a stop
order, you get out at the best available priceonce the stock penetrates that sell stop
price. Usually, this type of fast, downward
move is the kick-off to a much larger
downward thrust and you want to be out of
the stock, even if it is at a lower price than
what you specified.
Use a regular sell stop order rather than a
sell stop limit. A regular stop order becomes
a market order as soon as the stock falls to
or through the price you’ve specified.
A sell stop limit order turns into a sell limit
order and sells only at the specified price
or higher when the stop level is hit. Thus, a
limit order will keep you in the stock even
if really bad news occurs and the price
rapidly falls through the sell stop price
specified or gaps below it. You want to be
out of the stock in these situations, so use
regular sell stops!
Some brokers refer to sell stop orders as
stop-loss orders. They are the same thing.
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You should place a sell stop order when
you first purchase the stock. Where you
place the sell stop determines how many
shares you should buy and ultimately
determines your risk in the trade. We
suggest you place the stop at 3% belowrecent support.
There are two ways to do this:
1. Place a sell stop 3% below the
lowest price the stock traded at
in the two weeks prior to the buy
signal.
2. Place a sell stop 3% below other
support identified on the chart.
The first way is the easiest, while thesecond is more advanced. We suggest you
use the first method until you become more
comfortable with the system.
Place a Sell Stop 3% Below the Lowest
Price the Stock Traded at in the Two Weeks
Prior to the Buy Signal:
All buy signals appear after a stock has
pulled back, stopped going down, and
then started to rally. In this case, you are
identifying short-term support—the low
price just prior to the buy signal.
If a stock fits all the criteria for a strong
buy signal, has just made a low, and is
now showing all greens, the stock has
no business being below that recent low.
Therefore, you should place your initial sell
stop 3% below the lowest price in the two
weeks prior to the buy signal.
All buy signals show recent support,
making it the easiest to identify. Use
the one-month or three-month charts to
magnify recent activity and more easily see
where to place a sell stop.
Note: Do not use the one-day, five-day, or
ten-day charts, as they show day trading
signals, which are different.
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In our example, the recent low is about
$52; 3% below that price is $50.44. The
easiest way to calculate the sell stop price is
to use the following formula:
Recent Low Price x 0.97 = Sell Stop Price
Here is another quick way to think of
approximate sell stop prices: for every
$10 in stock price, the sell stop is 30 cents
below the recent low. So, for a stock near
$50, the sell stop is going to be about $1.50
below the recent low.
On more volatile stocks, this process
compensates for additional risk by forcing
you to buy fewer shares than you would
in non-volatile stocks. (We’ll explain
the process for determining how many
shares to buy in a moment.) With proper positioning, your risk profile on every trade
is essentially the same, regardless of how
volatile the stock is.
Place a Sell Stop 3% Below Other Support
Identified on the Chart
Using the second method, place your stop
3% below other support identified on the
chart. Other support is present on some buy
signals, but not on others. For example, if
the stock has been moving sideways and a
buy signal breaks out above the resistance
level, a higher support level is likely present in the trade. Remember, resistance
once broken commonly acts as support.
In our example, the stock has rallied up to
$58 twice in the previous month and gone
back down, making $58 the resistance. The
buy signal then occurs on large volume and
the stock breaks through the $58 resistance.
Since resistance broken on high volume
commonly turns into support, you can place
your sell stop at a much higher level in this
case.
Use this formula:
Other Support Price x 0.97 = Sell Stop Price
Thus, in our example, $58 x 0.97 = $56.25,
which is the sell stop price.
Stock closed above resistance withhigh volume on a buy signal.
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How Many Shares to Buy
So how many shares should you buy? Once
you know the buy signal price and the price
at which you’ll be placing a sell stop, it’s
time to determine the appropriate number of shares to buy.
Buy only enough shares so that if your
initial sell stop is hit you can live with the
loss—the amount you can handle losing
every now and then without losing sleep
over it.
Here is a good rule to follow: Never
lose more than 1-2% of your TOTAL
ACCOUNT VALUE on any one trade.
This does not mean put only 1-2% of your
account into each play; it means buy onlyenough shares so that if the stock hits your
sell stop (3% below recent support), you
lose only 1-2% of your total account value.
If you have a small account of less than
$10,000, you can be more liberal with this
rule. But as your account grows to $20,000
or $30,000, start using the 2% rule. When
you get a much larger account, start using
the 1% rule.
Once you know the buy price and the sell
stop price, use this formula to determine
correct position size:
• Acceptable Loss: The total amount
you can lose on any one trade
without losing sleep over it.
• Risk: The difference between the
buy signal price and the price at
which you place a sell stop
(Buy Price - Sell Stop Price = Risk).
To get the acceptable number of shares to buy, divide your acceptable loss by the risk
(Acceptable Loss / Risk = Shares).
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Example 1—Recent Low
Using an example, let’s say you can live
with a $300 loss on a play. Our example
stock, which meets all ‘buy’ requirements,
has a current buy price of $59 and a recentlow support at around $52. Therefore…
Buy signal price: $59
Recent low support: $52
Sell stop 3% below recent low =
$50.50
Risk: $59 - $50.50 = $8.50
In the example, acceptable loss was $300,
thus: Acceptable $ Loss / Risk = Number
of Shares
$300 / $8.50 = 35 shares
The signal on this example is more volatile,
as most buy signals occur within 10%-15%
of the recent low. Keep in mind that you
will never get in at the exact low or get out
at the exact high. What you can expect to
do is capture the middle part of the trend.
If it is a big uptrend, you’ll make a lot of
money; if it is a little uptrend, you’ll make
a little money.
Example 2—Other Support
Since the buy signal breaks through
resistance at $58 on high volume, there is
‘other support’ on this buy signal. When
resistance is broken on high volume, it
usually turns into support. This occurs at
about $58 in this example.
Using the same stock example and
acceptable loss as above ($300), the price at
the time of the buy signal is $59 with other
support at around $58. Therefore...
Buy signal price: $59
Other support: $58
Sell stop 3% below other support =
$56.25
Risk: $59.00 - $56.25 = $2.75
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With our example, the acceptable loss is
$300, thus: Acceptable $ Loss / Risk =
Number of Shares
$300 / $2.75 = 109 shares
Another Alternative:
Buy the Call Option on the Stock
If you have a small account and do not feel
like you can afford a $59 stock, or if you
are fully invested with only a little cash in
your account, there is another alternative.
You can buy the $60 call option, which
gives you the right to buy the stock at
$60/share until expiration day. To do this,
you only have to pay the price, which is
a fraction of the actual stock price. As an
example, a $60 call option might sell for
$3.50 per share, compared to the stock
price of $59 per share.
A call option is like a coupon with an
expiration date. That coupon reserves the
right for you to buy the stock at a set price
until the expiration date. Each call option
contract controls 100 shares of stock; thus,
one contract costs $350 ($3.50 x 100 =
$350) in this example.
You never have to take possession of the
stock, as options trade each day just like
stocks. Also, you do not need to hold them
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until the expiration date; you can sell and
take profits at any time.
If we have a call option on our sample
stock and the price goes up to $70 over
the next few weeks, you have the right to
buy that stock at $60/share. Thus, the call
option is now worth at least $10 per share.
With just a $3.50 investment, that is a $6.50
profit (10 - 3.50 = 6.50), a 185% return.
With a stock, you have the $11 profit per
share (70 - 59 = 11), but the rate of return is
much lower at just 18.6%.
While a call option is a nice alternative to
buying stock, you SHOULD NOT buy
options until you fully understand how they
are priced and how they work.
Options can be a risky investment if you
don’t know what you’re doing. However, if
you understand options and how to choose
the right option, this type of investment can
actually be less risky than buying the stock.
The reason most people lose money on
options is that they don’t know how to buy
and sell options correctly. They just see the
lower investment price and haphazardly
enter into an option play they know nothing
about. Do not let this happen to you. If
you want to trade options, first get your education in options.
This example simply shows that there are
other low-cost ways to profit from the same
buy signal on a stock.
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In this example, notice the three red arrows
that appear over a three-day period. The
lowest price at which the stock traded
during those three days was $45.75. Notice
the red arrow appears on the moving
average when the stock closes just belowthe moving average.
The most common area of support in a
trending stock is the moving average.
Remember: support is an area, not an exact
price. The stock may be a little above or
below the moving average before turning
around and rallying. You do not want to sell
immediately on this third red, as the stock
may find support just a little below the
moving average.
In the example, the sell stop is at $44.38(3% below $45.75). The stock goes as low
as $44.80 and then promptly turns around
and rallies strongly. This kind of activity
happens all the time in strongly trending
stocks in strong markets. So though the
three red sell indicators have appeared,
your sell stop is not hit, and you are still in
the play to enjoy the further uptrend.
Sell Signal ExampleLooking at this example, the initial buy
signal occurs at $23 with the stop just
below the recent low.
Low Price
Sell Stop
The buy signal is at $23. Place
the initial sell stop below the
recent low.
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Six weeks later, the middle of March, the
stock is largely moving sideways when the
first set of three red arrows appears. As you
go back in time, this is the first day where
you can say the most recent arrow on each
individual indicator is red. Move your sellstop up to 3% below the lowest price of the
three reds.
Staying in the play pays off, as the stock
rallies immediately without hitting your sell
stop.
When the next set of three reds appears in
May, move up your stop to 3% below the
lowest price during the time the red arrowsappear.
The most recent arrow on eachindividual indicator is now red.
Move the sell stop to 3% belowthe low price of 3 reds.
The stock never hits the
sell stop.It rallies off the moving
average support then
shows 3 new reds.
Move the sell stop up.
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Continue this process until the stock
convincingly breaks down below support.
Remember it costs you nothing to place a
sell stop (stop-loss) order and nothing to
modify it as the play develops. You are onlycharged a regular commission once the sell
stop is executed.
In this example, the buy signal occurred in
January. Nearly nine months later, you are
still in the stock with close to a 100% gain.
Short-term Sell Signals
If you are a short-term trader and are
looking to be in and out of a stock in a
matter of weeks, then sell the stock when
red arrows appear on the MACD and
stochastics. This sell signal is appropriate if
you are simply looking to take short-term
profits or lock in profits on a short-term
option play. It’s also appropriate if the
market has been in a general downtrendmore than an uptrend over the past several
months.
The advantage of the short-term signal is
that you get out of the play at a slightly
higher level if the stock does not go on to
make a large run. The disadvantage is you
will get out early on stocks that ultimately
do go on to post large gains in the market.
Long-term Sell Signals
If you prefer to buy and hold a stock for
potentially one year or more, then follow
the “3 and 3 Rule” as previously outlined,
except follow the buy and sell signals on
the five-year chart rather than the one-
year chart. The five-year chart is based on
weekly price movements (longer term),
Continually move the sell stop up on each subsequentset of 3 reds.
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while the one-year chart is based on daily
price movements.
If you have a 401(k) in which you are only
allowed to trade mutual funds, obtain the
ticker symbols for these funds and thentrack the long-term buy and sell signals
using the Investor Toolbox. You want to use
long-term signals for mutual funds, as it is
very difficult to be precise on entries and
exits in a fund due to their “end-of-day”
pricing models.
Insider Trading
Corporate insiders (i.e., a company’s
officers and directors, and any beneficial
owners of more than 10% of the company
stock) must file a Form 4 with the SEC
within two business days from the date of
any stock transaction of which they are
defined as an insider.
This is positive news for investors, as it
helps us to see what insiders are doing…
people who may know about upcoming
events. You want to know if insiders are
selling or buying, and then determinewhether you should buy or sell with them.
When viewing insider trading we want to
look for:
• Insider Buying Near a High: This
activity is particularly positive
news, as it shows that even though
a stock is currently high, insiders
are still adding their own money to
buy more.
• Insider Selling Near a Low: Whenthis happens, it demonstrates
the insiders’ lack of faith in the
company/its stock and usually leads
to lower lows.
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• Group Buying or Selling: When
there is a group consensus one way
or another, it is a strong indication
the stock will trade in the direction
of their buying or selling. For
example, if six or seven insiders are buying stock and no one is selling,
you can expect to see some upward
bias to the stock in the near future.
• Insider Selling the Majority of His/
Her Holdings: This is a negative
signal, indicating an insider has
found a better place to invest his/
her money and does not want to
own the company stock anymore.
It should be noted that some insider selling
is to be expected on every stock, as insidersoften sell stock options that come due each
year. This is a standard practice for most
companies. Whenever you see what looks
like large insider selling, check to see if it
is due to insiders exercising employment
options (Type OE). This type of transaction
is almost always followed by a sale of
shares (Type S).
Exercising options is a taxable event for the
insider, which is one of the reasons shares
are usually sold immediately when they
become due. Over the past 20 years, themarket has become conditioned to this kind
of selling, and rarely will such selling cause
the stock to drop significantly.
Insider buying is more significant than
insider selling, as there are not many
reasons why insiders buy. There are,
however, many reasons why insiders may
sell… not all of which are due to problems
with the company.
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To view the insider trading in the Investor
Toolbox from the stock chart you are
analyzing, click on the “Vickers Insider”
link in the left-hand menu under the
“Company Reports” heading. This brings
up a basic one-year stock chart.
The insider trades information is posted
below the insider trading chart.
Using the first row in our example for
the stock CPRT, the insider trading table
contains such information as:
• The date of the insider transaction
(10/9/2003)
• The ticker symbol of the stock that
was traded (CPRT)
• The insider’s position within the
company (Director)
• The name of the insider who placed
the trade (Blumenstein, Harold)
• The type of transaction (Buy)
• How many shares were traded in
the transaction (100,000)
• The price at which these shares
were traded ($11.200)
• How many shares the insider
currently owns (771,200)
• The date the transaction was
reported to the SEC (10/10/2003)
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If you want to see all the trades for a
certain individual listed, click on the
person’s name. This brings up a list of all
his/her insider trades over the past several
years.
Many investors like to follow what Warren
Buffett is doing in the market. He is a
director in many companies and is, thus,
considered an insider. He has made insider
trades on G and GMT and a stock with the
ticker symbol GLK.
Pull up GLK in the Graphs area, click on
the “Vickers Insider” link, and then click on
Warren Buffett’s name to see all his insider
trades over the past several years.
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