6 ways to enhance your mobile presence

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Attract buyers to your homes, where and when they’re looking 6 Ways to Enhance Your Mobile Presence

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Attract buyers to your homes, where and when they’re looking

6 Ways to Enhance Your Mobile Presence

1Optimize your builder website.

Use responsive design so that your new construction content loads fast and looks good, regardless of a user’s

screen size.

2Create your own app.

Help buyers discover your communities, direct them to model homes and deliver special offers.

3Build a blockbuster site.

Your website reflects the quality of your brand. It should be professionally designed and jam-packed

with useful content.

4Give site visitors a great experience.

Make buyers want to bookmark your website — and stay longer — by making it easy to navigate and find info, no

matter what device they use.

5Get personal.

Customize your buyer’s website visit by offering personalized content, saved searches and opt-in

email communications.

6Leverage your social channels.

Nearly 80 percent of all social media time is spent on mobile.1 Amp up your visibility by regularly posting

engaging content.

1 ComScore, 2016 U.S. Cross-Platform Future in Focus

How does a mobile strategy help your business? Download our

guide to reach and engage more buyers.Get the guide