6 ways to rethink corporate knowledge sharing
DESCRIPTION
The quest to effectively share knowledge within a company is one that still appears elusive. How do you keep on top of your competitors’ developments? How do you monitor articles that mention your brand? How do you make sure your teams get the information they need to make decisions and to learn? While we never had more ways to disseminate intelligence and knowledge within companies, it's easy to feel overwhelmed so that we're still often perceiving a lack of communication in the corporate world. Here are easy-to-implement ways to remedy and make the enterprise smarter.TRANSCRIPT
6 ways to rethink
Corporate Knowledge Sharing
“Our internal communication processes are optimal and could not possibly be improved”
said no one ever
It’s about winning though.“How you gather, manage and use information will determine whether you win or lose.” Bill Gates
They call this Information Technology
Haven’t we had several IT
revolutions already?
So why is this still broken?
Problem: one-way street
Top-down communication doesn’t involve me.
Problem: lack of time
I need 25 hours a day just to do my job. And you expect me to share knowledge as
well?
Problem: sensitive information needs to stay private
So much so that often no one sees it.
I’m talking to
you!I’m
looking for you!
Problem: communication is not interest-based
I receive lots of stuff I don’t care about.
I don’t receive the stuff I care about.
Problem: lack of context
Why should I care?
Problem: I don’t know what I don’t know
So how can I search for it on the intranet?
What I know What I know I don’t know
Search Media
What I don’t know I don’t know
Argh!
Solution: a media format ready for your intranet
People know how to read magazines, blogs, visual content – not data
bases.
Solution: organize content by topics
relevantnoisy
find
discover
Search
Social Networks Interest Graph
Solution: open contribution and collaboration
Everyone’s an expert at something.
Solution: assisted content curation
People don’t have time to crawl for knowledge. But robots do.
Solution: privacy
What happens on my intranet stays on my intranet.
Solution: targeted & curated newsletters
Too much email kills email: replace anarchic email overload by a weekly summary
Time to consider publishing-by-curation for knowledge management?
Content Monitoring
Contribution & collaboration
Private distribution
Publishing-by-curation
Interest-based
Professionals & Businesses
