7 shocking social media facts for marketers (infographic)
DESCRIPTION
For more of the latest information on social media marketing, please visit our official blog page at http://blackboxsocialmedia.com/topics/blog/TRANSCRIPT
7 Shocking Social Media Facts For
Marketers (Infographic)
Did you know that, according to Nielsen, it is estimated
that social media and blogs reach 80% of all active US
Internet users (of which there are 245 million)?
If you are involved in any type of business, you can benefit from
online marketing. Who wouldn’t want to be able to get their
message out to approximately 245 million people in the United States?
However, using social media for marketing is more than just opening
up a free Facebook account and spamming everyone. There is a
science behind it. Some executives still wrongly believe that since social
media is free, there’s no need to spend any money on marketing or
education on the platform.
However, this type of thinking will allow your competition to gobble up your potential customers and
leaving your empty handed.
Booz and Company released an online marketing report recently in which they interviewed 1700 CEOs
from large companies about social media marketing. 100% of the CEOs
interviewed agreed to either maintain or increase their social
media budget for the upcoming year
Of that 100%, only 5% were maintaining, while the remaining 95% were increasing their online
marketing efforts.
Of that 100%, only 5% were maintaining, while the remaining 95% were increasing their online
marketing efforts.
Get educated.
You don’t know what you don’t know, so open yourself up to the
possibilities that exist on social networking sites.
The CEOs interviewed gave 2 main reasons for success in social media marketing campaigns:
Social Tools.
Use tools that will make the implementation quick, efficient, and simple. If implementation is difficult
and time consuming, then the strategy will fail.
Below are 7 shocking social media facts about marketing online that
every marketer should know. And, for the heck of it, I threw in an extra
bonus statistic as well.
Feel free to share this infographic if you find it useful!
7 Shocking Social
Media Facts