7 steps to successful selling

17
7 Steps to Successful Selling

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Post on 01-Nov-2014

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Learn how to improve your sales skills

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  • 1. 7 Stepsto Successful Selling
  • 2. Andrew Patriciowww.bizlaunch.com
  • 3. Step 1: Build Relationships Its all about relationships People buy from people they like Ask questions to build rapport Be empathetic and show that you really care Find common ground
  • 4. Step 2: Identify Needs Develop a list of standard questions you can ask when meeting current or potential customers so you can identify their needs. Share this list of questions with your sales team.
  • 5. Questions You Should Ask What challenges are you facing? What products or services have you used before? Is there a budget youre looking to stay within? Why do you need this product or service?
  • 6. Listen more, talk less
  • 7. Step 3: Know Your Competitive Advantage What benefit does your product/service provide? What problem does it solve? Why is your company different?
  • 8. What Theyre Thinking Engage with me Communicate with me Identify my problems Educate me Inform me Make it easy for me to buy from you
  • 9. People dont like to be sold, but they love to buy! Jeffrey Gitomer author ofTheSalesBible
  • 10. Present a Solution
  • 11. Step 4: Overcome Objections Objections are requests for more information Try and anticipate objections. Prepare replies to them Understand what is behind the objection. Ask questions to identify the real issue Price Finance
  • 12. Step 5: Close the Sale Ask for the sale We can have it delivered this Friday for you. Please pass me your credit card and Ill start the paper work for you. Can you please sign the order form?
  • 13. Step 6: Follow Up Contact the customer soon after they have made a purchase to ensure theyre satisfied.
  • 14. Communicate Regularly Email: send a monthly newsletter with useful educational content and savings. Direct mail: send customized offers in snail mail. Still a very effective way to connect with customers. Birthdays: send a card, gift or valuable coupon on a customers birthday. Social media: interact directly with customers, online and offer them discounts.
  • 15. Step 7: Stay Motivated Associate with positive people Look and act like a professional Be enthusiastic Set goals Keep learning Never give up
  • 16. Thank YouLets stay connected! www.facebook.com/bizlaunch www.twitter.com/bizlaunch