7 things ila members need to know about social media now

15
s ILA Members Need to Know About Social Media Barbara B. Nixon Assistant Professor :: Southeastern University Now .

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Slides to accompany Prof. Barbara Nixon's talk on social media at the International Listening Association convention in April 2011.

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Page 1: 7 Things ILA Members Need to Know About Social Media NOW

Things ILA Members

Need to Know About

Social Media

Barbara B. NixonAssistant Professor :: Southeastern University

Now.

Page 2: 7 Things ILA Members Need to Know About Social Media NOW

What the heck IS social media?

Video Credit: Social Media Revolution Refresh by Erik Qualman

Page 3: 7 Things ILA Members Need to Know About Social Media NOW

Where are your

customers?

Page 4: 7 Things ILA Members Need to Know About Social Media NOW

Listen first.

Page 5: 7 Things ILA Members Need to Know About Social Media NOW

Share

Then share.

Page 6: 7 Things ILA Members Need to Know About Social Media NOW

Social media is

Page 7: 7 Things ILA Members Need to Know About Social Media NOW

Be paranoid.

Just a little.

Page 8: 7 Things ILA Members Need to Know About Social Media NOW

Keep learning.

Page 9: 7 Things ILA Members Need to Know About Social Media NOW

Three Challenges

Page 10: 7 Things ILA Members Need to Know About Social Media NOW

Read. This. Now.

Groundswell: Winning in a World Transformed by Social Technologies– Charlene Li & Josh Bernoff

Page 11: 7 Things ILA Members Need to Know About Social Media NOW

Join. This. Now.

Page 13: 7 Things ILA Members Need to Know About Social Media NOW
Page 14: 7 Things ILA Members Need to Know About Social Media NOW

For links to sites mentioned today, see

bit.ly/listen11-bbn

Page 15: 7 Things ILA Members Need to Know About Social Media NOW

CONTACT ME

Barbara B. Nixon, Ph.D. (ABD)Public Relations FacultySoutheastern University

Life Member & Past President of the International Listening Association (listen.org)

E-mail: [email protected]

Twitter: barbaranixon

Skype: barbara.b.nixon

Blog: publicrelationsmatters.com