7 things that make every blog post more engaging

11
7 Things That Make Every Blog Post More Engaging

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Page 1: 7 Things That Make Every Blog Post More Engaging

7 Things That Make EveryBlog Post More Engaging

Page 2: 7 Things That Make Every Blog Post More Engaging

Blogging Is A Science!• It’s not rocket science, but there

are things that you can do to make your blog more readable and engaging

• People rarely read your entire post (ouch!)

• You need to make a conscious effort to make your blog readable for scanners

Page 3: 7 Things That Make Every Blog Post More Engaging

Things That Make Every Blog Post More Engaging

Page 4: 7 Things That Make Every Blog Post More Engaging

1. Headers, Block Texts, Bullets, and Numbers

• Headers catch audience attention.

• Bullet points and numbers make it easier for the eye to travel through text.

• Block texts draw interest to information that you want readers to pay attention to.

Page 5: 7 Things That Make Every Blog Post More Engaging

2. Brevity

• Know when to stop talking!

• Quality > Length

• Only right lengthy posts if the topic calls for it

Page 6: 7 Things That Make Every Blog Post More Engaging

3. Images

• Images can explain the things you want to say faster

• However, they can also be distracting

• Use images when appropriate

Page 7: 7 Things That Make Every Blog Post More Engaging

4. Links

• Having links means you put in effort to research information that will make the post a better experience for your reader.

• Links can take readers away from your blog, so only use them when appropriate

Page 8: 7 Things That Make Every Blog Post More Engaging

5. Readable Fonts

• 14 is the new 12 and 16 is the new 14!

• Mobile devices make it more difficult to read tiny fonts so make it easier for your readers by adjusting your font

Page 9: 7 Things That Make Every Blog Post More Engaging

6. The Conclusion/Summary

• Your readers can easily skip through the entire post, scroll to the bottom and still get something from the post

Page 10: 7 Things That Make Every Blog Post More Engaging

7. Conversational Language

• Minimize the jargon

• Write simple sentences

• Use words that you would use in normal conversation