7 ways to boost email campaign conversions

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7 WAYS TO BOOST EMAIL CAMPAIGN CONVERSIONS PRESENTED BY HEATHER SEITZ:

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One reason email marketers are not profitable is because it is so low cost, for example, a lot of companies don’t bother deleting their campaigns that aren’t converting. Don’t be that person. Here are 7 easy steps to boost your campaign conversion.

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Page 1: 7 Ways to Boost Email Campaign Conversions

7WAYS TO BOOSTEMAIL CAMPAIGN CONVERSIONS

PRESENTED BY HEATHER SEITZ:

Page 2: 7 Ways to Boost Email Campaign Conversions

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CONVERSION

Page 3: 7 Ways to Boost Email Campaign Conversions

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CHALLENGE:Email marketing remains one of the most cost effective and profitable marketing channels.

The competition for attention in the subscribers' inbox remains the biggest challenge.

Page 4: 7 Ways to Boost Email Campaign Conversions

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Page 5: 7 Ways to Boost Email Campaign Conversions

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PARETO PRINCIPLETwenty percent (20%) of email

marketers generate 80% of the profits

Eighty percent (80%) of email marketers do not have consistently profitable email campaigns.

20%

80%

Page 6: 7 Ways to Boost Email Campaign Conversions

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WHY?The question is. . .

Page 7: 7 Ways to Boost Email Campaign Conversions

if a traditional marketing

campaign is not producing

profits quickly, it’s nixed

Page 8: 7 Ways to Boost Email Campaign Conversions

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Page 9: 7 Ways to Boost Email Campaign Conversions

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7 Things You Can Test And Apply To Your Email Campaigns To Boost Conversions And Generate Higher Profits…

Page 10: 7 Ways to Boost Email Campaign Conversions

ONE.WRITE TO ONE

PERSON

Page 11: 7 Ways to Boost Email Campaign Conversions

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WRITE CONSISTENTLYTWO.

Page 12: 7 Ways to Boost Email Campaign Conversions

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Page 13: 7 Ways to Boost Email Campaign Conversions

THREE.WRITE

STRONGER SUBJECT LINES

Page 14: 7 Ways to Boost Email Campaign Conversions

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TEST THE LENGTH OF YOUR EMAIL COPY

FOUR.

Page 15: 7 Ways to Boost Email Campaign Conversions

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FIVE.ADD STORIES

TO YOUR EMAIL COPY

Page 17: 7 Ways to Boost Email Campaign Conversions

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FOCUS ON ONE RESPONSE PER EMAIL

SIX.

Page 18: 7 Ways to Boost Email Campaign Conversions

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Page 19: 7 Ways to Boost Email Campaign Conversions

SEVEN.CREATE

SEQUENCES

Page 20: 7 Ways to Boost Email Campaign Conversions

RECAP.7 WAYS TO

BOOST EMAIL CAMPAIGN

CONVERSIONS

1. Write to one person2. Write consistently3. Write stronger subject

lines4. Test the length of your

email copy5. Add stories to your

email copy6. Focus on one response

per email7. Create sequences

Page 21: 7 Ways to Boost Email Campaign Conversions

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Page 22: 7 Ways to Boost Email Campaign Conversions

7 WAYS TO BOOST EMAIL CAMPAIGN CONVERSIONSTo get the full transcripts of this video recording and other helpful email tips, tools, and strategies, visit: www.emaildelivered.com/7-ways-boost-email-campaign-conversions

Remember to sign up for a free email marketing assessment at:http://emaildelivered.com/Assessment © Copyright 2014 – EmailDelivered.com & Marketers Publishing Group, Inc.