7 ways to boost email campaign conversions
DESCRIPTION
One reason email marketers are not profitable is because it is so low cost, for example, a lot of companies don’t bother deleting their campaigns that aren’t converting. Don’t be that person. Here are 7 easy steps to boost your campaign conversion.TRANSCRIPT
7WAYS TO BOOSTEMAIL CAMPAIGN CONVERSIONS
PRESENTED BY HEATHER SEITZ:
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CONVERSION
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CHALLENGE:Email marketing remains one of the most cost effective and profitable marketing channels.
The competition for attention in the subscribers' inbox remains the biggest challenge.
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© Copyright 2014 – EmailDelivered.com & Marketers Publishing Group, Inc.
PARETO PRINCIPLETwenty percent (20%) of email
marketers generate 80% of the profits
Eighty percent (80%) of email marketers do not have consistently profitable email campaigns.
20%
80%
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WHY?The question is. . .
if a traditional marketing
campaign is not producing
profits quickly, it’s nixed
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© Copyright 2014 – EmailDelivered.com & Marketers Publishing Group, Inc.
7 Things You Can Test And Apply To Your Email Campaigns To Boost Conversions And Generate Higher Profits…
ONE.WRITE TO ONE
PERSON
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WRITE CONSISTENTLYTWO.
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THREE.WRITE
STRONGER SUBJECT LINES
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TEST THE LENGTH OF YOUR EMAIL COPY
FOUR.
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FIVE.ADD STORIES
TO YOUR EMAIL COPY
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FOCUS ON ONE RESPONSE PER EMAIL
SIX.
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SEVEN.CREATE
SEQUENCES
RECAP.7 WAYS TO
BOOST EMAIL CAMPAIGN
CONVERSIONS
1. Write to one person2. Write consistently3. Write stronger subject
lines4. Test the length of your
email copy5. Add stories to your
email copy6. Focus on one response
per email7. Create sequences
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7 WAYS TO BOOST EMAIL CAMPAIGN CONVERSIONSTo get the full transcripts of this video recording and other helpful email tips, tools, and strategies, visit: www.emaildelivered.com/7-ways-boost-email-campaign-conversions
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