7 ways to consistently produce amazing content that your audience will love
TRANSCRIPT
7 Ways to Consistently Produce Amazing
Content that your audience will love
By
Hephzibah Asaolu www.hephzysocial.com
Content marketing produces tremendous results for businesses that engages in it.
Kissmetrics got 82% of their total traffic and 70% of their leads from content
marketing. That is not all, those leads generated millions of dollars in revenue for
them each year.
Although, content marketing work for all businesses, a lot of people find it
difficult to create consistently high quality content for their websites. It is not as if
you don't know the benefit you will derive from creating contents on your
websites, it's just that you find it very hard to do.
Most times, it is amazing how the top websites manage to write and post many
contents consistently, even though these websites do not even need much of it
because of their position in SERPS, yet they still do it.
In this article, I am going to provide seven (7) good ways you can follow to
produce high quality content on a consistent basis:
1. Write about what you know
The best way to get your creative juices flowing is simply to write about what you
know or what interests you. It is easy to write from your heart than from your
head. When you know a topic or subject very well, you find out that the words
will just flow out of your heart. However, you will struggle with what you don't
know much about. What I am saying here is that it takes extra effort to write
about what you don't know. The solution to this problem is to hire a good writer
to help you create your contents.
2. Write about what your target audience wants
One important success factor in content marketing is creating content that your
audience desires. Now, the question is, how do you know what your audience
wants? Go to where your target audience hangs out. Such places
include forums, social media networks, etc. Visit these places and read their
threads, soon enough you will discover their pains and problems. You will create
your contents based on these problems and then provides
solutions to it.
3. Make content creation a priority
Whatever your priority is, will always occupy your time. When you make content
creation your priority, you will always devote enough time to it. Make it a point of
duty to write within the time you create for it. Don't answer emails, tumblr, Rss,
facebook chats etc while you are writing. Open your computer
and write until you are done, then move on to other things.
4. Form writing habit
Habits, they say, die hard. When you form a habit to always write every day, it
becomes part of you. Start by setting a goal to post every day and 30 days a
month. Before you know it, it becomes easy for you to post daily. Apart from that,
when you write daily, it makes you a better writer, which will increase the quality
of your contents.
5. Mix up your contents
It can be boring to produce one form of content all the time. It will be better for
you to mix up your content whenever it is possible. You can start creating
infographic, podcast or video. This will give your audience a lot of options to
choose from. A research carried out by eMarketer revealed that post with photos
received 87% interaction rate on facebook. You will discover that different types
of content formats work on different platforms.
Therefore, it will do you good to mix up your content formats for effective ROI.
6. Break your content creation into chunks
Sometimes, creating consistent content can be a daunting task. You can reduce
your work by first of all creating a rough note, then an outline and then write it
out. You don't have to finish the whole task within a specified time, you can
schedule it over a period of a day or two. For instance, if you want to write
content on '5 ways to create interactive content' and you only have 2 ways readily
available to you. You can write it out and save it in a file. Later on, you when you
come up with the remaining 3, you can complete your article.
7. Employ the services of a content creator
A research carried out by MarketingProfs and the Content Marketing Institute
revealed that 73% of all b2b organizations have a dedicated personnel in charge
of their content marketing strategy. It is very important for you to deputize
someone to create content with the necessary resources and empower them to
make content decisions on your behalf. This will free up your time to handle other
important matters in the organization. That is why we are here for you at
hephzysocial. We take off the burden of creating a content strategy, content
writing and marketing from you, so you can have enough time for other things.
There is a need for you to create content on a consistent basis if you want to
succeed in content marketing. You can do this by writing about what you know,
what you audience wants, making content creation a priority and a habit, mixing
up different types of content, breaking up your content creation into small
processes and employing the services of content creator when the need arises. All
these seven points will enable you to achieve extraordinary success in your
content marketing efforts.
I invite you to check out my blog www.hephzysocial.com and read interesting
posts that will help you to skyrocket your business to the next level.
ABOUT HEPHZYSOCIAL
READY TO TAKE YOUR BUSINESS TO THE NEXT LEVEL?
Then you are in the right place.
Here's the deal:
If you need contents to:
* Generate leads to follow up by sales and marketing teams
* Help your sales team close sales more quickly
* Generate interest in your products
* Build and repair public opinion about your brand and products
* Develop friends and fans who interact with your brand socially
* Help customers get the most from your products
Then you are in the right place.
HOW HEPHZYSOCIAL CAN HELP YOU GROW YOUR BUSINESS
I'm a big believer that every online marketer must master the art of content
marketing and promotion. But with the increasing amounts of information out
there, how can you find practical techniques that will help you to achieve the
goals highlighted above?
That's where Hephzysocial comes in.
Hephzysocial has grown into one of the most popular content marketing sites on
the web for one simple reason:
Everything I publish is super actionable and designed to help you get more leads,
customers and sales.
You can get in touch with me through my contact page or send a mail to