79 questions to ask your web design agency...we have put together a list of 79 extremely important...

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79 QUESTIONS TO ASK YOUR WEB DESIGN AGENCY



Index

1. General Overview 4

2. Development Philosophy 6

3. Pricing 8

4. Technical Details 9

5. Hosting 11

6. Marketing 13



Your company website is the first thing most customers look at when shortlisting a partner.

Considering how important your company’s online presence is, selecting a website design and online marketing agency is obviously no easy job. They are the ones, after all, who’ll help you create that perfect image on the world wide web.

We have put together a list of 79 extremely important questions that you must ask your website design and online marketing agency before signing on the dotted line to make sure you’re making the right choice.

In today’s age of online marketing your website is a key element in themix.

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1. For how long have they been in this business?

2. Who owns the company?

3. Mention the background of the organization in brief.

4. Do they provide a clear idea about the timeline of the project, and also how much extension is acceptable?

5. How frequently are they willing to conduct a meeting (Personal as well as over video calls)? 6. How many team members are there in their company?

7. Are they a local, national or international agency?

8. For how many years have they been building websites/doing online marketing?

9. How many clients have they handled so far?

10. Who are their major clients?

4

General Overview1 ...

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11. Who are the largest companies they have done work for?

12. What are their core competencies?

13. Can you see samples of their previous work?

14. For what sector of industries have they created websites and/or online marketing strategies?

15. How do they measure the success of websites?

16. Do they retain their clients and have ongoing working relationships with them?

17. Are the results published and verified by their clients?

18. Is each result they produce substantiated and supported by corresponding data?

19. Which of their project, according to them, is the best website they have developed so far?

5

General Overview





20. Do they have a formal process that all projects go through?

21. How much time do they spend planning and researching?

22. What is the client’s role in the development process?

23. How will they communicate to you on the status of your project throughout development?

24. How often will they send you updates?

25. Who is the main point of contact in their agency?

26. What platform will they be using to create your website?

27. Who owns the code used to create your website?

28. Will you be provided with training to make changes and maintain your website?

29. After you decide you want them to build your website what happens next?

30. After you decide you want them to build your website, how long does it usually take for them to finish all paper-work and start working?

Development Philosophy2

6

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31. What is their account manager’s primary duties during

development?

32. How long will it take to develop your site and go live?

33. Will you be required to provide materials based on a schedule

they provide?

34. How would they rate their problem-solving skills and advanced

coding capabilities? 35. Are they fully staffed with professionals or do they rely on

freelancers or outsourcing for the heavy lifting?

36. What is their methodology for website planning and execution?

Is it right for your project?

37. Do they offer website design templates or customized website

design?

38. Will the website be responsive? Will the design be customized to

look good on all devices and platforms?

DevelopmentPhilosophy

7





40. How much can you expect to pay for the website?

41. Are there any other support costs associated with the website?

42. What payment structure is offered for websites?

43. How can you be assured you won’t be hit with hidden charges?

44. Is there a clear procedure for billing for extra features or work

outside the project’s initial scope?

Pricing3

8

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45. What creative and web page development software do they use?

46. Is the code optimized using open standards?

47. In what browsers do they design and test the sites to view correctly?

48. Are the websites compliant with IE high security mode?

49. Do the websites follow the Web Content Accessibility Guidelines?

50. What web application development environment and servers do

they use?

9

Technical Details4 ...

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51. Are the websites search engine friendly?

52. Can they integrate streaming audio and video into your websites?

53. What other digital mediums are they proficient in?

54. What sets their application development apart from other development companies?

55. Do they have SEO expertise and a proven track-record of increasing search engine traffic?

56. Do you own the work produced, and have access to it; or is there a licensing fee?

57. Will they plan your website in accordance with your business goals?

10

Technical Details





58. Do they provide hosting?

59. Is it in-house or do they outsource to another company and if so, which is it?

60. Do you have to host with them?

61. Does their hosting offer a control panel to allow you to manage all your web services?

61. How much space and/or bandwidth do you get with your hosting account?

62. Do they handle your domain name registration or transfer? Do they charge extra for this?

63. Do you own the domain name used for your site?

64. What steps do they take to prevent loss of your site due to server failure?

65. What is the guaranteed uptime for their hosting service?

66. Are they proficient in e-commerce?

Hosting5

11

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67. If your needs can be fulfilled with a standard off-the-shelf shopping cart which ones do they recommend/have experience with?

68. Does the shopping cart provide a secure administration system where you can change prices, add, and delete products?

69. Is the shopping cart search engine friendly?

70. Do they have a launch check-list?

71. Do they provide website maintenance service?

Hosting

12





72. Is the copy on the website SEO optimised?

73. Do they have a proven history of success with search engine marketing (SEM)?

74. How many websites have they done SEM for?

75. In what kind of search engine marketing do they have expertise?

76. Do they guarantee a high ranking in the search engines with their search engine optimisation strategy?

77. Will they explain how they are optimizing your site?

78. Will their website search engine optimization affect the usability or pro fessionalism of your site?

79. What other ways can they help you market your website?

Marketing6

13

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For 18 years Pigtail Pundits has been helping clients around the world market themselves online, elegantly and successfully.

With 650 projects and some 300,000 man hours under our belts, you are assured of the wisdom that we have accumulated is channelled into your project.

Trust 18 years of online savvy to work for you14

Get divine results.Pigtail Pundits helps companies in India, and across the world, get exceptional results online.5 mantras for web enlightenment.1. Craft websites that guarantee you better results2. Build web and mobile applications that work for you3. Create e-stores and marketplaces that sell4. Promote your website for targeted business leads5. Teach, train your team to get on top of your on line challenges



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Connect With Us


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79 questions to ask your web design agency...we have put together a list of 79 extremely important...

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