8 ifad seas of change presentation woodhill
DESCRIPTION
Learning and outreach event on scaling-up 14-15 June presentation by WoodhillTRANSCRIPT
Scaling Inclusive Agri-Food Markets
Report on the “Islands of Success to Seas of Change Initiative”
Jim Woodhill
Director - CDI
Background
Initiative supported by partners below
Explored the questions ‘what works when scaling inclusive agri-food markets?’
Background analysis
●Case studies
●Sector Studies
●Review of business strategy
International learning workshop in April
What are Inclusive Agri-Food Markets
Formal / modern agri-food value chains that help to alleviate poverty by including lower-income communities without loosing sight of the goal of business, which is to make profits.
Small scale Farmers
Local entrepreneurs
SME
Rural labour
Supermarkets
Agri-food corporations
Larger scale traders
Financial sector
The Small Scale Farmer Story
Why Inclusive Agri-Food Markets
For BusinessSecuring supply
Market opportunity
Business Reputation
For societyFood security
Poverty and hunger alleviation
Peace and security
What Business is Saying
ECOM: Inclusive business is central to our
sustainability work- -th
at is, working in a way
that creates shared value for smallholder
farmers. We facilitate their in
volvement in our
programs, and in doing so, create positive
impact in the countries where we operate
MARS: Our business depends on a long-term
supply of quality cocoa, and we believe this
begins by increasing farmers’ yields, incomes
and quality of life. 100% certification
Nestle: It is our firm belief that for a company to be successful over time and create value for its shareholders, it must also create value for society. We call this Creating Shared Value (CSV) ….. it is our basic way of doing business.
Unilever: By 2020 we will source 100% of our
agricultural raw materials sustainably. By 2020
we will engage with at least 500,000
smallholder farmers and 75,000 small-scale
distributors in our supply network.
WWF Strategy
Consumers
Suppliers
Large businesses
Context
Drivers (+ -)
Mechanisms Incentives
Impact
require
create
• For business• For small-scale
producers and entrepreneurs
• For government
• Policies• Platforms• Partnerships• Capacities• Investments• Business
models
Scale in terms of change in Supply chain
Scale in terms of benefits for the poor
Scale in terms of people included
Scale in terms profits of inclusive models
Economic; political; cultural; physical
Resource scarcity; values; demographics; security
Scaling Inclusive Markets
Change the
Influence
Framework for Analysis
Directions for Scaling (1)
Strengthening the intermediary function: (trusted/ethical coordination) agents/platforms
Informing and shaping supportive policies at all levels
Progressing a “new certification” agenda
Creating mechanisms for collaborative finance
Increasing effectiveness of public private partnership mechanisms
Directions for Scaling (2)
Strengthening agri-cluster/networked businesses initiatives
Improving mechanisms for joint learning and research between all groups
Monitoring and assessing social impact
Deepening understanding and capacity across business, government, producer organizations knowledge institutes and NGOs
Sustainability
Profit
Planet People
Agri-FoodCommercial
Relations
GlobalBusiness
National Business
Financial Institutions
Fair Economic
opportunity at scale
Sustainably Feeding 9
Billion
SMEsSmall-ScaleFarmers
Public Policy & Investment
Government ResearchNGOs
Policy Implications• Policy matters• Strategies and policies for transition and structural
change are needed• Huge differences between regions, countries and
value chains• Investment in core public goods is critical • Need effective PPP mechanisms• Public sector needs to ‘add up’ the private sector
contribution• Research for Responsible Business
Thank you
For more information go to:
www.seasofchange.net
CDI