8 reasons images matter, plus learn how to upload custom images on listly
DESCRIPTION
To celebrate our addition of supporting custom uploadable images to Listly we thought we'd explore why images are so important. We've detailed 8 reasons that we think are shareworthy. 8 Reasons Images Make You Irresistible Visuals = Space to Think People love to know what you stand for. Images = Self Expression Combining Media Works - Images combine well with lists, video,slides etc Images = Part of Content Mix It’s About Your Customers - Images are a great way to get people involved. Images Improve Findability Images Drive Engagement Images Drive Revenue Includes 4 bonus resourcesTRANSCRIPT
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CUSTOM
EXPRESS IMAGES
YOURSELF Tuesday, 6 August, 13
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WHYIMAGES?
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EIGHTREASONS
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Visuals = Space to Think1
http://www.marketingprofs.com/articles/2013/10779/four-steps-for-using-images-in-your-brands-social-strategy#ixzz2VlnTwy9Z
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Many Ways to Express Yourself
WORDS
PICTURES COLORS
FONTS
Image Credit: http://www.flickr.com/photos/kruemi
2
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Combining Media Works
Posts with more types
of media work best
3
http://www.shoutlet.com/blog/2013/06/the-rise-of-images-why-they-matter-how-they-fit-in-your-social-mix/
Tuesday, 6 August, 13
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Images = Part of Content Mix
6 types: video, slides, audio,
lists, graphics
& docs
4
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It’s About Your Customers
Customer experience
Are you ignoring them by taking
the easy way with your online
images http://360connext.com/why-images-matter-to-experience/
5
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Images Improve Findability
Images drive our
search process
6
http://www.shoutlet.com/blog/2013/06/the-rise-of-images-why-they-matter-how-they-fit-in-your-social-mix/
Tuesday, 6 August, 13
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Images Drive Engagement
Images help us skim faster on Facebook
7
http://www.shoutlet.com/blog/2013/06/the-rise-of-images-why-they-matter-how-they-fit-in-your-social-mix/
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Images Drive Revenue
Images influence
eCommerce
8
http://www.shoutlet.com/blog/2013/06/the-rise-of-images-why-they-matter-how-they-fit-in-your-social-mix/
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BONUS
RESOURCESTuesday, 6 August, 13
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4 Clickable Listly Lists
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CUSTOM
IMAGESTuesday, 6 August, 13
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Customize Images on Listly
via the bookmarklet
via add/edit on Listly
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Lots of Choice
Click on “Change Image”
Ten options from using
a link to using your
photos
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Slicker Web SearchFind images in seconds
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Import/Choose images directly from Instagram Import/Choose images directly Flickr.com Import/Choose images directly Box.com Import/Choose images directly Dropbox Import/Choose images directly Google Drive
Connect Your Image Sources
eg Select direct from
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Get Creative - Make a ThemeCoordinate
eg custom numbers in 5 minutes
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4 Embed Layouts TodayGallery Short
FullHeader Only
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Embedded Lists Are 100% Responsive
1 column 2 columns 3 columns or more
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We Need Your Help...We are planning to offer more image-centric layouts
Full Width Post Images?
Half width Images?
We’d love to know what you want
Send us links to layouts you’d like to see on Listly
Send ideas/urls/images to [email protected]
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ABOUT
LISTLYTuesday, 6 August, 13
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Lists As a Content PlatformYour lists are stored once, but can be embedded on many blogs in different layouts
Layouts are dynamic / on demand / interactive
Embeds are cached and lazy loading (i.e. fast)
Wordpress plugin ensures “list” is seen as part of post (i.e. great for organic search)
Lists as ever changing (i.e. great for SEO)
Lists are crowdsourced and moderated
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Why ListlyListly exists because humans love numbered lists. To quote Hubspot's Halligan & Shah “Our species is drawn to numbered lists” via their book Inbound Marketing.
Fact: List posts get viewed and shared more than other content. Analytics drive publishers to create 30% of content as numbered list posts > "10 ways to ...", "7 things you must ..." etc
So what's the problem? Today, people want to participate and be social with the content they consume. HTML lists don't cut it.
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Videos:YouTube, Slides:Slideshare & Lists:Listly
Listly makes lists collaborative, interactive and embeddable.
We help our customers - brands, publishers and bloggers create engagement right inside their list content.
We blend the crowdsourcing and crowdranking of Reddit to create curated lists of content that they can moderate.
We help our customers grow their investment in content by empowering their audience to engage, contribute, and keep their list content continuously evolving.
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FINDING
LISTLYTuesday, 6 August, 13
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Find Us http://list.ly/
https://www.facebook.com/listlyapp
https://twitter.com/nickkellet [email protected]
https://twitter.com/shyamster
https://twitter.com/listly
https://twitter.com/listcurator
https://angel.co/listly
http://www.alexa.com/siteinfo/list.ly
http://blog.list.ly/
http://nickkellet.com/
http://boomylabs.com/index.html
linkd.in/kellet
gplus.to/nickkellet
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