8 Tips for Unique Product Packaging & Shipping

There’s more to packaging than boxes and stamps.

1. The casingWhen you send products from

your warehouse to consumers, every element of aesthetics comes into play, starting with the casing of your product.

Make your product casing unique with an unusual shaped bottle or clamshell, bright colors, or attention to how the product fits inside the case.

2. ColorsColors can make your product’s package

stand out from the rest of the brown cardboard boxes in the bunch. Colored cardboard and printed color designs on cardboard are available for a unique look.

3. LogosLogos can be placed almost

anywhere on your product packaging on the inside or outside of the box. Consider ordering special boxes that include your company logo to make them stand out from other packages.

Logo additions can be accomplished with pad printing.

4. Extra materialsAnything included in your

package aside from the product can be customized for diversity. Bubble wrap, invoices, packing peanuts, manuals, and anything else you send with your product should include your company logo, colors, or be specially designed for the product.

5. Carefully pack small thingsIf the package you’re sending

includes lots of small pieces, make sure they are tied down or carefully packed so that they can’t move.

The more your parts move around, the more risk of damage during shipping. Create a special foam insert to fit your parts, or choose packing peanuts in a company color to fill in empty space.

6. The boxThe box is the first thing consumers will see

when they come home from work and have a package by their door. Make it stand out with a large logo or design.

This can also act as advertising for your company if people see the special box at a neighbor’s house.

7. The labelSome shipping companies have rules about

what is allowed on the shipping label, but many of them will accept colored labels or labels with logos. Again, this is about making your brand stand out.

8. Shipping TimeThe time it takes to get your product from

your warehouse to the consumer’s door can be a serious factor in making your product shipping unique. The shorter amount of time it takes, the better received your product will be. Don’t make your consumers wait.

Streamline FulfillmentStreamline Fulfillment, a Streamline Plastics

company, offers pad printing services, packaging, and fulfillment options.

Contact Streamline Fulfillment for help creating your unique product packaging and shipping.