8 weeks on twitter: i love it!
DESCRIPTION
Presentation done at PodCamp Montréal on 09/09/20TRANSCRIPT
Marie Josée (MJ) DrouinBroadcast Media [email protected]
PodCamp Montréal, 09/09/20
Introduction
The first steps
Now what?
Not so positive …
Keys to success
Conclusion
Director with 15 years of Media experience, I lead technical teams of up to 30 people and 3 managers to deliver most aspects of the business -Operations, Customer Services, Information Technologies, Project Management, Engineering, and Procurement. I developed expertise in managing cable, wireless, satellite, transmission, engineering and software development. I worked at Bell, Teleglobe, Intelsat, CBC and as a expert consultant.
Professional Engineer, Masters in Technological Management
I have extensive experience in speaking since the 90's (ouf!), subjects were always a mix of technologies, commerce and management.
Past engagements were: Keys to Software Development: What every executive should know (2009), The Future of Broadcast Archive Systems (2008), DVB-H: Video over IP goes Wireless (2006), HDTV distribution (2005), Video over IP (2004) and, Several broadcast technical training (1994-1998): Video 101, Digital Video and Compression 201, Video testing techniques 301.
http://www.linkedin.com/in/mjdrouin
http://twitter.com/mjdrouin
US advertising reduced by 14% 1st half 09/1st half 08 ($61B) $142B in 2008
US online ad increase in 2008 by 10% $23B (45% search, $5B banner ads)
News Corp Newspaper profits dropped by 14% in 2008 $466m
US online TV market in 2008 $448m
What’s the next big thing?
Configure your IDhttp://twitter.com/
Find a good search enginehttp://search.twitter.com/
http://tweepsearch.com/
Read on the basicHow to
Search and read tweets
Desktop apps (tweetdeck, seesmic)
Follow interesting peopleTheir followers, who they follow & RT
Searches
Loose yourself
Start reading and re-tweet
Hyper specialized Information“Read and run the risk of learning”
Your areas of interests/areas that you know
Speed: Best news feed
Blog
Maturity of technology
Loss of tweets: Archivinghttp://www.twistory.net/
Spam
Speed: AddictiveDon’t try to keep up with all the people you follow
Automation
True: Be yourself
Add Value
Give Credit
Listen
Share
Build your micro-community !
Just do it!