a linkedin primer
DESCRIPTION
I gave this presentation to the Young Professionals Group at a local chamber of commerce. They were mostly LinkedIn novices.TRANSCRIPT
A LinkedIn Primer
Michelle MagoffinPrincipal, Bossy [email protected]/in/magoffinFacebook.com/BossyInteractive
January 2013
Let’s Do ThisIntroductionsDemographi
csYouYour
BusinessQuestions
200,000,000 people use LinkedIn
200MILLION
Source: CMSwire.com
Source: CMSwire.com
200,000,000 + 1
you
Anatomy of a LinkedIn Profile
If you can’t be found in search,you don’t exist
Connections
Cinderella wasn’t the only girl invited to the ballThe One
Ugly Stepsisters
MaybesHotties
And now, for my next trick…
Invitations
I, Robot
That’s enough about me…
What about my company?
What about LinkedIn Groups?
This is the best use of LinkedIn Groups…
Join relevant groups
Interact if it appears to work for others in that group
Questions?
And