a little bit of tribe

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TRIBE 2015 A little bit about Tribe tribeuk.co.uk

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Page 1: A little bit of Tribe

TRIBE 2015

A little bit about Tribe

tribeuk.co.uk

Page 2: A little bit of Tribe

tribeuk.co.uk

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Tribe Creative Credentials_2014© Tribe | Brand Communication

TribeA strategic

brand consultancy.

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tribeuk.co.uk

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Tribe Creative Credentials_2014© Tribe | Brand Communication

For over 14 years we’ve built our reputation through our ability to consistently deliver,

surprise and delight our clients.

We're committed to solving problems through strategic thinking with a focus on producing engaging, inspiring

creative, driven by delivering a strong commercial return for our clients.

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tribeuk.co.uk

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Tribe Creative Credentials_2014© Tribe | Brand Communication

Our multi-disciplined team

We recruit and develop the top talent the industry has to offer. Our team of strategists, creatives, designers and

developers work in partnership with our clients to deliver great work that builds brand equity

and gets results.

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Tribe Creative Credentials_2014© Tribe | Brand Communication

Strategy and planning

All projects require thoughtful analysis, creative thinking and strategic insight at all points in the process

to meet key business objectives, drive commericality and maximise brand engagement.

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Tribe Creative Credentials_2014© Tribe | Brand Communication

REVIEW / BRIEF

RESEARCH

BRAINSTORM

STRATEGY & PLANNING

CREATIVE DEVELOPMENT

DESIGN DEVELOPMENT

PRODUCTION/ DIGITAL BUILD

TESTING PROCESS

Our approach

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Tribe Creative Credentials_2014© Tribe | Brand Communication

Our creative expertise

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Tribe Creative Credentials_2014© Tribe | Brand Communication

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tribeuk.co.uk

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Tribe Creative Credentials_2015© Tribe | Brand Communication

Infographic. Tactile. Inspiring.

National Grid Leadership packs.

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Tribe Creative Credentials_2014© Tribe | Brand Communication

Brand strategy and positioning

Brand architecture

Corporate Identity

Visual identity systems

Tone of voice and messaging

Brand communications

Integrated marketing

We've helped launch, reposition and build brands for our clients through the development of:

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Tribe Creative Credentials_2014© Tribe | Brand Communication

Our digital expertise

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Tribe Creative Credentials_2015© Tribe | Brand Communication

Responsive. Photography. Bespoke user interface.

Nash Interiors website.

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Tribe Creative Credentials_2014© Tribe | Brand Communication

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Tribe Creative Credentials_2014© Tribe | Brand Communication

Social media and digital networking

Digital advertising

Email marketing

Parallax websites

Augmented reality

Experiential marketing

Mobile

Guerilla and viral

Film and animation

We've engaged audiences with a wealth of digital ideas including:

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Tribe Creative Credentials_2014© Tribe | Brand Communication

Our work

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Tribe Creative Credentials_2014© Tribe | Brand Communication

Distinctive branding and ground-breaking website design repositions Living Word within their market.

Living Word

Brand strategy Brand identity Website marketing

1758%increase in

visitor traffic.

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Tribe Creative Credentials_2014© Tribe | Brand Communication

Market leading digital sales tool forCountrywide estate agents helps themstand out in their market.

Countrywide

Brand communications App development

60%increase in

conversion to market.

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Tribe Creative Credentials_2014© Tribe | Brand Communication

Working Links

Brand development Brand communications Website development Design for print

3,500report requests and initiatedmeetings with

key MPs.

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Tribe Creative Credentials_2014© Tribe | Brand Communication

Vision ExpressBrand communications Email marketing Direct mail

12%Responce

Rate(Diesel DM &

EDM).

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Tribe Creative Credentials_2014© Tribe | Brand Communication

A selection of our favourite Vision Express projects

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Tribe Creative Credentials_2014© Tribe | Brand Communication

Results

6.8% click rate tripled industry averageVision Express anniversary – CRM email campaign

1758% increase in traffic at relaunchLiving Word – Brand creation and responsive website launch

11% conversion rate achieved British Gas – Email campaign

280% net ROI on total spendProduct launch – Direct Mail and email

8.4% response rate 7.4% above averageHeston Blumenthal product launch – Direct Mail and email campaign

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Tribe Creative Credentials_2014© Tribe | Brand Communication

ClientsWe provide brand strategy, consultancy and

creative services to a diverse range of clients...

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Tribe Creative Credentials_2014© Tribe | Brand Communication

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Tribe Creative Credentials_2014© Tribe | Brand Communication

What they say

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Tribe Creative Credentials_2014© Tribe | Brand Communication

“It’s great to work with a creative digital agency that gets what we’re trying to do, understands

the importance of targeted communications and that, as a business, we need to show

a return on our investment.”

Clare Sharrard – Consumer Insight and Targeting, Experian

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Tribe Creative Credentials_2014© Tribe | Brand Communication

“I cannot recommend Tribe highly enough. They have been great to work with – prompt, efficient and professional.”

Mary Trease – Sales Director, Weavers

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Tribe Creative Credentials_2014© Tribe | Brand Communication

“Tribe delivers every time, at the first time of asking. Massive action = massive results.

I think the product is exceptional.”

Simon Perkins – Operations Director, Estate Agency, Countrywide

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Tribe Creative Credentials_2014© Tribe | Brand Communication

“Tribe not only understood how we wanted our brand to be represented, but also expanded with

some fantastic suggestions and ideas. All work undertook has been considered,

diligently crafted and the communication at each stage of the project has been excellent.”

Mike Ford – Founder/Director Last Exit to Nowhere

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Tribe Creative Credentials_2014© Tribe | Brand Communication

“The outputs from your team are amazing, there’s been so much energy and enthusiasm

today as I’ve rolled out the new branding. It’s going to be incredible.”

Jon-Paul Davies – Director, Kelham House Country Manor Hotel

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Tribe Creative Credentials_2014© Tribe | Brand Communication

“I’ve just looked through the presentation pack and it looks fantastic. This is a massive step forward for us.”

Victoria Daines – Senior Marketing Campaign Manager, British Gas

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Tribe Creative Credentials_2014© Tribe | Brand Communication

tribeuk.co.uk