a myth-busting presentation on social media
DESCRIPTION
Charity Comms' Director Vicki Browning lifts the lid on social media's top myths and looks at how charities can make the most of this vital tool.TRANSCRIPT
Social Media Mythbuster
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Myth The First
Social Media is Free
Social Media Champions: Diabetes UK
Myth The Second:
A Facebook page is a social media strategy
Social Media Champions: Gingerbread
Myth The Third
You can’t control social media
Social Media Champions: Breast Cancer Care
Myth The FourthYou can’t fundraise on social
media
Social Media Champions: MS Society Join the Fightback
http://www.youtube.com/watch?v=4c75j215K7k&feature=plcp
Social Media Champions: MS Society Join the Fightback
Myth The Fifth
We must have a presence on all the latest channels
Social Media Champions: WPA Animal Protector
Myth The Sixth
Social Media is cosy
Social Media Champions: Dyslexia Action
Myth The Seventh:
An audience is a community
Social Media Champions: RNLI
Myth The Eighth
It’s all about the numbers
http://www.youtube.com/watch?v=KrXqjkQWkng
Social Media Champions: Missing People: The Big Tweet
Social Media Champions: Missing People: The Big Tweet
Myth The Ninth
Our audience doesn’t do social media
Digital Champions: Diabetes UK
Social Media Mythbuster Resources
www.charitycomms.org.uk
CharityComms’ Guide to Social Media for Charities: http://www.charitycomms.org.uk/articles/charitycomms-guide-to-social-media-for-charities
CharityChap: http://charitychap.com/