a practical guide to a user-focused digital library

35
A PRACTICAL GUIDE TO A USER-FOCUSED DIGITAL LIBRARY QIN ZHU HP LABS SOPHIA GUEVARA W.K. KELLOGG FOUNDATION Important tools, tips, and practices

Upload: sophia-guevara

Post on 10-Nov-2014

2.886 views

Category:

Education


0 download

DESCRIPTION

Co-presentation with Qin Zhu (HP Labs) at the 2008 Internet Librarian Conference

TRANSCRIPT

Page 1: A practical guide to a user-focused digital library

A PRACTICAL GUIDE TO A USER-FOCUSED DIGITAL LIBRARY QIN ZHU – HP LABSSOPHIA GUEVARA – W.K. KELLOGG FOUNDATION

Important tools, tips, and practices

Page 2: A practical guide to a user-focused digital library

Internet Librarian 2008A Practical Guide to a User-Focused Digital Library

Agenda

• Understand your library environment, settings and users

• Understand your digital library content• Work with your digital library content• Promote your digital library content• Get insights of digital library content usage• Make adjustments for your collection• Q &A

2

Digital Library

Users

Page 3: A practical guide to a user-focused digital library

Internet Librarian 2008A Practical Guide to a User-Focused Digital Library

What is a digital library?

Digital Library

3

“ Digital libraries are a set of

electronic resources and

associated technical capabilities

for creating, searching and using

information.”“ Digital libraries are

constructed, collected and

organized, by (and for) a

community of users, and their

functional capabilities support

the information needs and

uses of that community. ”

Borgman, Christine L. What are digital libraries? Competing visions, Information Processing and Management 35 (1999) 227±243

Page 4: A practical guide to a user-focused digital library

Internet Librarian 2008A Practical Guide to a User-Focused Digital Library

A building blocks approach: -- users and digital library

Users Digital Library

4

Page 5: A practical guide to a user-focused digital library

Internet Librarian 2008A Practical Guide to a User-Focused Digital Library

Do you know your users?

Users

5

information

needs

information

preferences

information

seeking

behavior

information

consumption

capabilities

Page 6: A practical guide to a user-focused digital library

Internet Librarian 2008A Practical Guide to a User-Focused Digital Library

User - Understand your library environment and settings

• Who is the user?

• What are the goals or your organization/users? What are their preferences and capabilities?

• How can you align your services with these goals in mind?

Users

6

Page 7: A practical guide to a user-focused digital library

Internet Librarian 2008A Practical Guide to a User-Focused Digital Library

Do you know your digital content?

Digital Library

7

Digital content

Digital

collection Digital access

Page 8: A practical guide to a user-focused digital library

Internet Librarian 2008A Practical Guide to a User-Focused Digital Library

Library Environment –Digital library approach

• Library physical and space constraints

• User information needs, more digital resources

• User information seeking behavior, getting information online

Digital Library

8

Page 9: A practical guide to a user-focused digital library

Internet Librarian 2008A Practical Guide to a User-Focused Digital Library

Library Environment –Digital content

• What kind of digital content is available? E-Journals E-Books E-Reference Image collection Digital audios Digital videos Electronic databases

Digital Library

9

Page 10: A practical guide to a user-focused digital library

Internet Librarian 2008A Practical Guide to a User-Focused Digital Library

1. Discovery

2. Trial

3. Selection

4. Acquisition

5. Access

6. Renew or cancel?

Tamar Sadeh, Mark Ellingsen. 2005. Electronic resource management systems: the need and the realization. New Library

World 106, no. 5/6 (May 1): 208-218. http://www.proquest.com/ (accessed April 23, 2008).

Digital Content Life Cycle

10

Digital Library

Users

Page 11: A practical guide to a user-focused digital library

Internet Librarian 2008A Practical Guide to a User-Focused Digital Library

Discovery

• Aware of a new e-resource and begins to collect

information that will help him or her decide if the

resource should warrant further interest.

– bibliographic details,

– packages in which this content may be included

– terms of access (worldwide, site-based, seat-based).

• Questions to consider

11

Digital Library

Page 12: A practical guide to a user-focused digital library

Internet Librarian 2008A Practical Guide to a User-Focused Digital Library

Trial

• Try out the e-resource

• Gathers the valuable feedback and other

information needed to ensure that this product is

of interest to their users, serves a worthwhile

need and performs as expected.

• Questions to consider

12

Digital Library

Users

Page 13: A practical guide to a user-focused digital library

Internet Librarian 2008A Practical Guide to a User-Focused Digital Library

Content Analysis - Content

• Content level

• Content coverage

• Content subject focus

• Content overlap

13

Digital Library

Page 14: A practical guide to a user-focused digital library

Internet Librarian 2008A Practical Guide to a User-Focused Digital Library

Content Analysis - Tools

• Content provider site

• ERM system – Electronic Resource Management system

• ILS system - Integrated Library System

• Comparison tools – CUFTS, databases, Excel, write your own program

14

Digital Library

Page 15: A practical guide to a user-focused digital library

Internet Librarian 2008A Practical Guide to a User-Focused Digital Library

Content Analysis - Tools

15

Digital Library

http://lib-cufts.lib.sfu.ca/CUFTS/compare.cgi

Page 16: A practical guide to a user-focused digital library

Internet Librarian 2008A Practical Guide to a User-Focused Digital Library

Content Analysis - Content

• You know your collection, you know what you are looking for

• Easy to talk to content provider

Content level - check

Content coverage - check

Content subject focus - check

Content overlap – check

16

Digital Library

Page 17: A practical guide to a user-focused digital library

Internet Librarian 2008A Practical Guide to a User-Focused Digital Library

Selection

• The decision

– Acquire the resource?

– If so, what kind of financial commitment are you

making?

• Remember that when users get used to a resource, it can be

difficult to explain that you are declining access to their

favorite product due to a limited budget

17

Digital Library

Page 18: A practical guide to a user-focused digital library

Internet Librarian 2008A Practical Guide to a User-Focused Digital Library

Acquisition

• Positive client feedback and the identification of

a vendor that provides an efficient option for

filling an information need brings us to the

acquisitions process.

• Questions to consider

18

Digital Library

Page 19: A practical guide to a user-focused digital library

Internet Librarian 2008A Practical Guide to a User-Focused Digital Library

Licensing 101

• Contract template

– A standard license agreement is available at Yale

University's LibLicense site:

http://www.library.yale.edu/~llicense/modlic.shtml

• Connect with your procurement and legal

departments. Understand what you will and

won’t accept

• Understand your options in access and pricing

• Be flexible

19

Digital Library

Page 20: A practical guide to a user-focused digital library

20

Page 21: A practical guide to a user-focused digital library

Internet Librarian 2008A Practical Guide to a User-Focused Digital Library

Digital Content Licensing

Resources

• Yale University Library – Council on Library &

Information Resources. LIBLICENSE:

http://www.library.yale.edu/~llicense/

• Contract management systems

• Licensing Digital Content: A Practical Guide for

Librarians by Lesley Ellen Harris

21

Digital Library

Page 22: A practical guide to a user-focused digital library

22

Page 23: A practical guide to a user-focused digital library

Internet Librarian 2008A Practical Guide to a User-Focused Digital Library

Access

• With the paperwork out of the way and access to

the content ensured, you now have to decide how

you will provide your users with easy access to

the product. You also need to be prepared to

complete routine maintenance as necessary.

Encourage your users to provide feedback.

• Access stage questions

23

Digital Library

Page 24: A practical guide to a user-focused digital library

Internet Librarian 2008A Practical Guide to a User-Focused Digital Library

Digital Content Deployment

• User access and authentication layerDifferent content authentication methods from

content providers IP authentication URL referral Username and password

How the different methods integrate with your existing access and authentication system Institution single sign on method Athens Proxy server

Digital Library

24

Page 25: A practical guide to a user-focused digital library

Internet Librarian 2008A Practical Guide to a User-Focused Digital Library

Digital Content Deployment

• Providing information access points Depending the content level, different information

access points can be provided List resource to your library resource A to Z list List resource to your library research guide, path finder List resource to your library subject guide List e-journals to your library journal/e-journal list Integrate the content at the publication level to your library catalog Implement OpenURL reference linking Provide federated search to access content from different sources Provide Alert service Provide RSS feeds

Digital Library

25

Page 26: A practical guide to a user-focused digital library

Internet Librarian 2008A Practical Guide to a User-Focused Digital Library

Digital Content Deployment

• Providing searching points for digital content

• Is the content at top level searchable• Is the content at publication level findable• Is the content at fulltext level searchable

Digital Library

26

Page 27: A practical guide to a user-focused digital library

Internet Librarian 2008A Practical Guide to a User-Focused Digital Library

Digital Content Deployment

• Content integration Integrate and aggregate content from different

providers Journal A to Z list Library Catalog Federated Search Federated Alerts Integrate content to designated site via RSS feed Creating content resource referencing via OpenURL

Digital Library

27

Page 28: A practical guide to a user-focused digital library

Internet Librarian 2008A Practical Guide to a User-Focused Digital Library

Promoting Digital Content

• Why should you promote?• Increase the value of your library in users’ eyes

• What should you promote – users• Ease of use and accessibility• 24 hour availability of content

• What should you promote – key decision makers• Improved efficiency and efficacy

Digital Library

28

Page 29: A practical guide to a user-focused digital library

Internet Librarian 2008A Practical Guide to a User-Focused Digital Library

Promoting Digital Content

• Using various technologiesWeb 1.0Web 2.0Web 3.0…

Digital Library

29

Users

Page 30: A practical guide to a user-focused digital library

Internet Librarian 2008A Practical Guide to a User-Focused Digital Library

Promoting Digital Content

• Make the content part of user information searching and using flow

• Let the content work for you, not you work on the content

• Follow your users trends• Go where your users go

30

Digital Library

Users

Page 31: A practical guide to a user-focused digital library

Internet Librarian 2008A Practical Guide to a User-Focused Digital Library

Reviewing usage

• Why is this important?

• The collection of usage statistics– Systems: ERM’s

– SUSHI

• Various methods of statistic collection– Site visits, page visits, time spent on site, downloads,

etc.

– COUNTER

31

Digital Library

Page 32: A practical guide to a user-focused digital library

Internet Librarian 2008A Practical Guide to a User-Focused Digital Library

Reviewing usage

• Study your log files

• Understand your user behavior

• Understand how your users access the content

32

Digital Library

Users

Page 33: A practical guide to a user-focused digital library

Internet Librarian 2008A Practical Guide to a User-Focused Digital Library

Renew or cancel

• With your subscription coming to an end, it is up

to you to determine if the resource will remain in

your electronic collection.

• Questions to consider

33

Digital Library

Users

Page 34: A practical guide to a user-focused digital library

Internet Librarian 2008A Practical Guide to a User-Focused Digital Library

Enhance the flow

Users Digital Library

34

Page 35: A practical guide to a user-focused digital library

Internet Librarian 2008A Practical Guide to a User-Focused Digital Library

Thank You!

Questions&

Answers

Qin Zhu – HP Labs, [email protected] Guevara – W.K. Kellogg Foundation

35