a presentation on how to make business proposals
DESCRIPTION
TRANSCRIPT
A Presentation on
How to Make Business Proposals
by Kaushik Pal
Defining ‘PROPOSAL’
Business Proposal originates from …
•In response to RFP (Request for Proposal)
•On detailing out to RFI (Request for Information)
•Submitting an internal proposal
•Submitting a response to a business enquiry
In proposals, companies submit their qualifications, project schedules and cost, discuss their approach to the project. The recipient, then selects the best candidate who would work on the contract.
Mool Mantra – The Goodness Theorm
I am putting forth a GOOD proposal
I represent a GOOD company
We have a GOOD understanding of your requirements
We are offering GOOD solution to your needs
We are have GOOD resources to execute
We will be executing at GOOD rates on a GREAT delivery schedule
Ingredients – The right spices
The right ingredients …
Description of the proposed work
Method, procedure, theory
Schedule
Qualifications
Costs, resources required
Conclusions (include Contact details)
Special project specifications (Highlights)
Organizing the Proposal
Introduce the proposal – Purpose and Content
Present the background – gather concern, excitement
State solution to the problem
State benefits of the solution
Describe the Deliverables
Discuss methodology, theory, approach
Provide schedule, milestones, qualifications and costs
Revision Checklist to the Proposal
Use the right format throughout
Start with a great introduction / overview
Sections to be right natural, logical order
Give breakup in the costs section, viz. – hourly rates
Be sure to address the right auditor of the proposal
Reduce ‘technobabble’
Highlight “special assignment requirements”
The Success Formula
To write a successful proposal, put yourself in the place of your audience—the recipient of the proposal—and think about what sorts of information that person would need to feel confident having you do the project.
Happy Proposal Writing !!!