a value based approach to selection professor john r kelly

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A VALUE BASED APPROACH TO SELECTION Professor John R Kelly

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Page 1: A VALUE BASED APPROACH TO SELECTION Professor John R Kelly

A VALUE BASED APPROACH TO

SELECTION

Professor John R Kelly

Page 2: A VALUE BASED APPROACH TO SELECTION Professor John R Kelly

design/build – Lee Evey

the old days are gone forever the USA can put together the best diverse

innovative teams in the world provided that the team contains a Scot.

the fundamental difference and advantage of design/build is in the integration of the entire team

Page 3: A VALUE BASED APPROACH TO SELECTION Professor John R Kelly

application of VM -The Lever of Value

Project Strategy

Project

Functionality

Design Const Project Operations

VALUEProjectObjectivesProgram

Page 4: A VALUE BASED APPROACH TO SELECTION Professor John R Kelly

Prog/Design Build Use

Falling influence over the total whole life value of a project through design, construction and in use phases

bid

Page 5: A VALUE BASED APPROACH TO SELECTION Professor John R Kelly

accountability & audit

FAR permits wide scope in evaluating bids but:

the methodology for the evaluation procedure MUST be clear and made explicit in the bid documents.

Page 6: A VALUE BASED APPROACH TO SELECTION Professor John R Kelly

classification of quality - kano

“delighter”

“basic”

“performance”

absent fulfilled

Presence of Characteristics

delight

neutral

dissatisfaction

De

gre

e o

fc

us

tom

er

sa

tis

fac

tio

n

Imp

ac

t o

f ti

me

Page 7: A VALUE BASED APPROACH TO SELECTION Professor John R Kelly

judgement factors - company

Basic - health & safety, corruption, turnover, experience of type of work, bonding, etc.

Measurable performance – O/H & profit, number of partnering projects, examples of value engineering successfully implemented

Page 8: A VALUE BASED APPROACH TO SELECTION Professor John R Kelly

judgement factors - project

Basic – largely relate to company. Objective measurable performance – CAPEX,

OPEX, time, number of ft2 provided, environmental criteria, earning potential, etc

Subjective measurable performance – aesthetic, comfort, community/political benefit, etc.

Risk – should be an overlay on basic & objective measurable factors.

Page 9: A VALUE BASED APPROACH TO SELECTION Professor John R Kelly

the key question

how far through the process do you have to go before making an appointment? full design & specoutline design & specperformance specification of projectperformance specification of

company/consortia

Page 10: A VALUE BASED APPROACH TO SELECTION Professor John R Kelly

case study

Withington Community Hospital previously pursued through design-bid-build

£26m initial cost plan (£6m over budget) DB Contractor appointed on performance

specification of company & interview Similar to Construction Management At Risk but

including design

Page 11: A VALUE BASED APPROACH TO SELECTION Professor John R Kelly

VM1 – strategic brief

issuesbudgetsharing facilitieswhole life costs

value equation flexible designcommunity & whole life cost

Page 12: A VALUE BASED APPROACH TO SELECTION Professor John R Kelly

value equation

H. Politics / Local Community / Service Outcomes

A. Capital Cost - CAPEX

B. Operating Cost - OPEX

C. Time

D. Environment

E. Esteem

F. Flexibility

Total

F

C

F

C D

F F

A

B

B

BA

F

A

C

HB H H

F

F H

GGGG B

H

A

3

B C D E F

5 3 1 0 7

G. Comfort

G

4 5

H

Page 13: A VALUE BASED APPROACH TO SELECTION Professor John R Kelly

strategic task FAST diagram

Improve Community HealthMeet NHS PlanCreate Local Community PlanTreat People (DTC)Create Primary Care Resource

Focus for Community Attract Staff Enhance Local Health Service

Page 14: A VALUE BASED APPROACH TO SELECTION Professor John R Kelly

VM1 conclusion

Analyse volume of activity clinical and non support facilities (case load) and ensure most up to date activity assumptions

Discover / analyse comparators for benchmarking

Outline planning application Options to board – business case

include phase 1 with a phase 2

Page 15: A VALUE BASED APPROACH TO SELECTION Professor John R Kelly

VM2 – project brief/ architectural programme

patient pathways functional space analysis functional adjacency analysis performance specification of space ideas to maximise space usage

Page 16: A VALUE BASED APPROACH TO SELECTION Professor John R Kelly

VM3 – concept design

spatial layouts audited against brief ideas for improvement

Output final sketch design guaranteed maximum price confirmed

Page 17: A VALUE BASED APPROACH TO SELECTION Professor John R Kelly

The Result

Withington community hospital started life £6m over budget. It was built £½m less than budget using VM with an integrated team.

Page 18: A VALUE BASED APPROACH TO SELECTION Professor John R Kelly

A VALUE BASED APPROACH TO

SELECTION

Professor John R Kelly