a where final product
TRANSCRIPT
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Be /a’Where/.
Xi HuangArjun KumarStephen MerrittEvan Ward
/a’Where/
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Be /a’Where/.
Problem
We like to go out, but Sometimes we just don’t know where is a good place to go, NOW...
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Be /a’Where/.
Improvement 1
● “It’s much better than the map view, I can see the information right there.”
Before After
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Be /a’Where/.
Improvement 2
● “Localized information is definitely important.”
AfterBefore
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Be /a’Where/.
Improvement 3● “i like that it tells
me exactly how to get there right from the app”
AfterBefore
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Be /a’Where/.Be /a’Where/.
● Allow User generated content● Implement In-app navigation ● filter bar list towards the Now.
What’s next
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Be /a’Where/.
Lessons
● leverage our team’s diverse strengths● Ask the right questions● develop for the user