A26 – December 3, 2010 – INDIA-WEST

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about the arbitration.Bibiji alleges that as far back

as 1969, Yogi Bhajan served his yoga students a spiced tea he had developed, which the stu-dents called “Yogi Tea.” In the mid-1980s a group of his students formed a company to sell the tea, and Yogi Bhajan granted the com-pany a license to use his name, likeness, and the trademark “Yogi Tea.”

That license was renewed for 75 years on Oct. 1, 2004, just five days before Yogi Bhajan died, accord-ing to court documents.

“Yogi Tea was a mark that was

associated with Yogi Bhajan,” Soni, the widow’s attorney, said. “He was the one who initially coined it. He’s the one who pro-duced the product and served it to students at his classes. ... He’s the one who created Yogi Tea.”

Golden Temple had been paying royalties for the right to use the Yogi Tea brand, Soni said.

However, in late 2008, Golden Temple terminated the license and stopped paying royalties, according to court documents. Bibiji alleges that the company continues to use the Yogi Tea name, even though it lacks the right to do so.

Golden Temple interprets the license more narrowly, to cover the use of Yogi Bhajan’s name and likeness, and argues that Golden Temple has rights to the marks based on years of use and federal trademark registrations, accord-ing to court documents.

Golden Temple also is defend-ing its trademark rights against two California companies.

On Aug. 6, 2009, Golden Temple sued Wai Lana Productions, a California company that sells chips and snack bars, alleging that Wai Lana uses marks that are “confusingly similar” to Yogi Tea marks.

Wai Lana is a yoga instructor whose TV series appears on many PBS stations, according to the Wai Lana Web site.

The site sells her yoga videos and accessories, as well as gluten-free snacks, including Yogi Chips and Yogi fruit and nut bars.

Golden Temple wants Wai Lana to stop using the Yogi marks, cancel its registration of any Yogi marks, recall and destroy all goods bearing these marks and pay damages.

On Oct. 15, Golden Temple filed a lawsuit in U.S. District Court in California against another Cali-fornia company, YogiBotanicals, and its CEO, Ranbir Singh Bhai, the eldest son of Bibiji and Yogi Bhajan.

Bhai also happens to be the “Ranbir” who appeared as a guru in a white turban and robes in the

1986 film, “Down and Out in Bev-erly Hills,” starring Bette Midler and Richard Dreyfuss, according to Soni, who said he represents Bhai and his mother.

The lawsuit alleges trademark infringement, unfair competition, breach of contract and unjust enrichment.

Golden Temple wants YogiBo-tanicals to stop using the Yogi marks, abandon its registration of any Yogi marks, recall and destroy all goods bearing the marks and pay damages.

Soni, Bhai’s attorney, said the claims against YogiBotanicals “are really frivolous.”

“They’ve known about YogiBo-tanicals for years,” he said. “It was created with knowledge of Yogi Bhajan. It was created by Ranbir as his individual company. He’s been operating it for years.”

[Cont. from page A23]

Controversy Over Who Can Use the ‘Yogi’ Brand Name

By a Staff Reporter

SAN JOSE, Calif. — The South Asian TV talk show “WomenNow” hosted a “Role Model Empowered Women” fashion show Nov. 19 at the Kaama Lounge here.

An invitation-only event, it was attended by San Jose council member Ash Kalra along with lo-cal entrepreneurs, business own-ers and Bay Area socialites who were present to support the nine women who walked the ramp in designer sarees and Indian suits from the collection of designers Parvesh-Jai presented by Atirma Collections.

The fashion show was choreo-graphed by fashion model Daniela Vrnoga and had nine models who showcased the designer outfits along with the nine role models.

The role models included Annie Dandavati, who currently serves on the board of directors for the

Santa Clara County Trial Lawyers Association; Anu Mahal, CEO and co-founder of Platinum Organics; Dimple Sahni, an entrepreneur; Lori Lindgren, founder of Integrat-ing World Wellness; Manju Seal, an American Marshall Fellow since 2008 and president of the board of directors of Narika; Nivisha Mehta, director of development of Alum Rock Counseling Center; Dr. Nilima Sabharwal, founder of Home of Hope; Rennu Dhillon, founder of Genius Kids; as well as Shalini Kapoor Collins, founder of Enscient Corporation, Inc.

WomenNow TV founder and producer Ena Sarkar and co-pro-ducer Jaya Gautam stated that “women of substance can not only change the world but also set global trends.”

Sheetal Ohri, the PR and mar-keting consultant for both Wom-enNow TV and Kaama Lounge, organized the event.The “role models” at the fashion show held Nov. 19.

WomenNow Hosts ‘Role Model Empowered Women’ Fashion Show