ab site testing with google website optimizer
DESCRIPTION
how to use and setup Google Website OptimizerTRANSCRIPT
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A /B testing A /B testing with with
Google OptimizerGoogle OptimizerPresented by
Pete DuMelle PD Design, Inc
Brought to you by Fox Valley Computing Professionals
HTTP://PDDESIGNINC.COM
Fox Valley Computing Professionals
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OverviewOverviewWhat is A /B TestingHow to use Google Optomizer
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A / B TestingA / B Testing
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Google OptimizerGoogle OptimizerFreeWebsite testing and
Optimization toolHelps optimize site design and
contentHelps increase revenue and ROI
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How it worksHow it worksDesign two or three different
pagesSign up for an google accountAdd some Jave code to a few of
the pagesLet google track and direct web
trafficYou view the reports
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How to set upHow to set upDesign your two or three
webpagesGo to www.google.com/websiteoptimizer
Login with google ID or make an new account
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How to set up continueHow to set up continue
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How to set up continueHow to set up continue
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How to set up continueHow to set up continue
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How to set up continueHow to set up continue
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ReportingReporting
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Plug-Ins for CMSPlug-Ins for CMSDrupal
◦ http://drupal.org/project/google_website_optimizer
WordPress◦ http://websiteoptimizer.contentrobot.com/
Joomla ◦ http://www.compassdesigns.net/joomla-
tutorials/how-to-use-google-web-optimizer-in-joomla
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Take alwaysTake alwaysGoogle Optimizer
◦Free◦Easy to setup◦Works with CMS◦Good way to test Designs and
Content ◦Works in combination of Google
Analytics
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Pete DuMellePD Design Inc847-768-8495
http://www.pddesigninc.com/BusinessBuilding.shtml
Articles
http://ezinearticles.com/?expert=Peter_DuMelle
Thank You
Fox Valley Computing Professionals