abby lee dance company
DESCRIPTION
ABBY LEE DANCE COMPANY. Usability Testing and Report Presentation. Dan Farris Yonsha Gaines Jennifer Schweizer Jordan Smith Shannon Vaughn. Who is Abby Lee?. How many scrolls does it take to get to the bottom of a web page?. Let’s See…. More Usability Problems. - PowerPoint PPT PresentationTRANSCRIPT
ABBY LEE DANCE COMPANY
Usability Testing and Report Presentation
Dan Farris Yonsha Gaines Jennifer Schweizer Jordan Smith Shannon Vaughn
Who is Abby Lee?
How many scrolls does it taketo get to the bottom of a web page?
Let’s See…
More Usability Problems
Prominent Logo; no search or menu
Unclearlocation
First piece of information
First Impression
Apparel Website Abby Lee Home Page
Which Store?
Blank section of Abby Lee home page
It’s Blank!That’s a first, or second, or perhaps
third…
Harsh color combinationsSuccess stories randomly placed
No organized schedules What Style?
Formatting is
inconsistent
Too much information grouped together
Information, once deciphered, is not helpful to consumers
… Yes, Format Too
What did test users have to say about the Abby Lee
Dance Company website?
“ A lot of scrolling has to be done here. Just saying. “
“I’m having trouble finding the Summer Studio Schedule.”
“Oh, I must have overlooked that.”
“I think this thing needs one of those little index things at the top…”
“Would not go to studio due to website.”
“Get someone of at least high school age to remake your webpage.”
Usability Test Results
Frustrating24%
Stressful12%
Irritating21%
Boring18%
Informative12%
Produc-tive3%
Normal6%
Pleasant6%
People who found the following:
Solutions Add search bar /menu for easy navigation Include "About Us" or "Locate Us" option in the
menu so consumers can locate studio Make class schedules & prices prominent or easy
to locate Separate page for company associates’
biographies, accomplishments, tours, etc. Use playful headings to reflect the fun culture of
the company, but use professional formatting throughout the website (font, colors, etc.)
Thank You For
Watching!