about shoe wear
TRANSCRIPT
ORAL PRESENTATION ON MARKETING FOOT WEAR
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PRESENTED BYA.UDAY KIRANB.MUNISEKHARD.V.KRISHNAVENIJ.SIVAKUMAR
THE MARKETING MIX: THE “4 P’S” OF MARKETING
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Product Price
Promotion
Place
TheMarketing
Mix
MARKETING MIX: PRODUCT
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Product Name : FootwearCompany Name : KUM’S Footwear
Our KUM’S Footwear is a famous product in the market.
Why?? KUM’S had so many features than the other
branded suppliers. KUM’S futures are…………….
LOGO OF THE KUM’S
4Every success start with first Step.. That first step starts with KUM’S
big boots
small boots
old boots
new boots
World Richest Shoes
Featuring more than 14,000 white diamonds set into white gold by hand, with a combined weight of 340 carats.
Worth of Rs. Two Million Dollars
Name: Chik buk blik blik bachav
MARKETING MIX: PRICE
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Price…•Is very reasonable for all types of customers.•Its varies from the qualities of the product, with more special discounts and allowances (in comparison to consumer markets).•.Our company maintains the customers from the low class to the high class.
Price is the measure of value exchanged and is determined by the market (not by costs).
MARKETING MIX: PLACE
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Place is about getting the product to the customer in order to maximize economic utility.
Economic Utility
Form Utility (having the product in the right size package, quantity, etc.)
Time Utility (having product available at useful times)
Place Utility (getting the product to the customer where & when it is expected)
Possession Utility (making it easy to transfer ownership to the buyer)
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MARKETING MIX: PROMOTION
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Business-to-business marketing requires a different emphasis on different parts of the promotional mix
KUM’S footwear advertised in all waves through media likes TV advertising, Radio advertising, Papers, Pamphlets and etc.,
Our company will gives you a feviocal worth of Rs.10 with a free of cost.
Gives you a 1 year warranty also. Any problem come to showroom solved immediately. Our company provides exchange offer.
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