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24/11/2017 Fashion: Paradigm Shift 1 Winner of the EU Horizon 2020 ‘Innovation Action’ ICT-36-2016 Award Fashion: Paradigm Shift Brighton, 24th November 2017 ABOUT WEAR sustain is a new 3m Euro project, funded by the European Union’s Horizon 2020 research and innovation initiative. Runs from January 2017 to December 2018. Aims to engage wearable technology stakeholders to work more closely with designers and artists across Europe, to shift the development of the EU wearables and e-textiles industries towards a more sustainable and ethical approach. Over next two years the program will bring together the rich European landscape of wearable technology and smart textile stakeholders toward addressing core ethical and sustainability issues head on at the research & development stages.

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Page 1: ABOUT wearable technology stakeholdersgo.muonevents.com/uploads/9/3/4/2/93428682/241117_wear_sustai… · Aims to engage wearable technology stakeholders to work more closely with

24/11/2017

Fashion: Paradigm Shift 1

Winner of the EU Horizon 2020 ‘Innovation Action’ ICT-36-2016 Award

Fashion: Paradigm Shift Brighton, 24th November 2017

ABOUT

WEAR sustain is a new 3m Euro project, funded by the European Union’s Horizon 2020 research and innovation initiative.

Runs from January 2017 to December 2018.

Aims to engage wearable technology stakeholders to work more closely with designers and artists across Europe, to shift the development of the EU wearablesand e-textiles industries towards a more sustainable and ethical approach.

Over next two years the program will bring together the rich European landscape of wearable technology and smart textile stakeholders toward addressing core ethical and sustainability issues head on at the research & development stages.

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24/11/2017

Fashion: Paradigm Shift 2

The European Commission has launched a STARTS initiative to promote inclusion of artists in innovation projects funded in H2020. 

starts.eu

ABOUT

The project is managed by a consortium of 7 organisations across 5 EU countries:

IMEC (Brussels, Belgium) University for the Creative Arts (Epsom, UK)Queen Mary University of London (UK)Berlin University of the Arts (Berlin, Germany) Blumine Srl (Milan, Italy)Digital Spaces Living Lab (Sofia, Bulgaria)We Connect Data (Brussels, Belgium)

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Fashion: Paradigm Shift 3

OBJECTIVES

WEAR will:

• Develop a sustainable European network of stakeholders and hubs, to connect and push the boundaries in the design and development of ethical wearables, electronics and smart textiles (wearable technologies);

• Encourage cross-border and cross-sector collaboration between creative people and technology developers to design and develop wearables;

• Develop a framework within which future prototypes can be made that will become the next generation of what ethical and aesthetic wearables could/should be;

• Lead the emergence of innovative approaches to design, production, manufacturing and business models for wearable technologies;

• Make citizens, entrepreneurs and other stakeholders more aware of the ethical and aesthetic issues in making and use of wearable technologies.

ETHICS & SUSTAINABILITY CONCERNS

WEAR sustain critical concerns towards data ethics and sustainability include:

The amount of data that wearable technologies capture, in particular their users’ personal data, raising ethical issues regarding privacy, ownership, control and processing of this data by the wearables manufacturers and service providers.

The combined negative environmental, economic and sustainable impact of the of electronic, textiles and fashion industries on society. Ethical issues include poor labour practices and conditions within manufacturing, mineral sourcing and the supply chain.

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Fashion: Paradigm Shift 4

SUSTAINABLE INNOVATION

Art & Tech Collaboration|

Open Calls(Cross Border:Cross Sector)

|€2.4m Funding:

|48 Innovation Awards

€50k each|

Prep for market

4 KEY PROJECT ELEMENTS

KNOWLEDGEEXCHANGE

Networking & Events

|Symposia

|Local Meet-ups

|Digital Platform

4 KEY PROJECT ELEMENTS

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Fashion: Paradigm Shift 5

WEAR ECOSYSTEM

Be part of the next generation of wearables

|40+ Network of Hubs & Advocacy Centres

|Aesthetic

Ethical Support

4 KEY PROJECT ELEMENTS

The WEAR Sustain Network is an online ecosystem, designed to facilitate cross‐border and interdisciplinary collaboration, enabling wearable technology and smart textile artists, designers, innovators and other industry actors across Europe to connect, source and share information.

https://network.wearsustain.eu/

ETHICS &SUSTAINABILITY

Personal(Data)

|Environmental

|Material

|Critical

(e.g. labour practices, supply chain, commerce etc.)

4 KEY PROJECT ELEMENTS

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Fashion: Paradigm Shift 6

ETHICS &SUSTAINABILITY

Personal (Data)

|Environmental

|Material

|Critical

SUSTAINABLEINNOVATION

Art/Tech Collaboration|

Open Calls(Cross Border/Cross Sector)

|£2.4m Awards:

|48 Innovations to market

|Best Practice Methods

WEARABLES ECOSYSTEM

Be part of the next generation of

wearables|

40+ Network of Hubs & Advocacy Centres

|AestheticEthicalSupport

SUSTAINABILITYSTRATEGY & TOOLKIT

Sustainable & Disruptive Innovations >> Next Generation Wearables

|Wearables Ecosystem

|New Knowledge

|Ethics & Sustainability Guidelines

KNOWLEDGEEXCHANGE

Events|

Symposia|

Local Meet-ups|

Digital Platform

4 KEY PROJECT ELEMENTS

SUSTAINABLE DEVELOPMENT & CREATIVE INDUSTRIES

We consume our earth’s natural resources to create and make, have an impact on our environment and upon those who have played a part in producing and supplying the raw materials that we use each and every day. 

Artists, designers, creatives and makers have a measurable ecological footprint like any other sector and can reduce that footprint through the choices made in their work. 

For disciplines that require the transformation of materials into artefacts, jewellery, ceramics and product design, as well as architecture and interiors the connection to the earth’s natural resources is relatively clear.

Artists and creatives are communicators and can highlight environmental, social and economic themes in our work. They will always be at the center of culture and culture informs the way that society relates to our environment and treats people. As artists, designers, creators and makers we can play an important role in informing and inspiring others to see the world differently and act more sustainably.

Product Lifecycles 

Last year 1.6 billion mobile phones were manufactured with average replacement of old for new models by consumers of just 18 months. We all use mobile phones, they have become an almost indispensable part of our lives but their ubiquity and the rate of innovation and development have led to significant environmental and social impacts. 

By Professor Martin Charter and Scott Keiller, Director and Co‐ordinator – Sustainable Innovation, The Centre for Sustainable Design ®, UCA

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Fashion: Paradigm Shift 7

OPEN CALL 2[15 November 2017 – 15 January 2018]

26 Awards available

Scope: wearables and e-textiles worn on the body that may/or not collect body data and/or data about the environment, addressing ethics & sustainability issues within the product lifecycle.

Funding competition for Interdisciplinary teams of

Artists/Designers working with Technologists and Engineers

OPEN CALL 2

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Fashion: Paradigm Shift 8

Co-applications from teams in Europe must include:

• At least one collaborator from the art or design sectors,

• At least one collaborator from the technology/ICT or engineering sectors.

• A team may consist of more than one co-applicant from each sector.

Submitted proposals are only considered as eligible if the proposing individual(s) have (or must be be prepared to set up) a legal entity.

All applicants must be a citizen or resident of one of the 28 countries in the European Union and associated non-EU countries.

OPEN CALL 2

Themes

WEAR seeks proposals that address vital current and pressing issues facing European and global society. Applicants must engage with one or more of 6 themes in a critical and creative way, proposing solutions to these issues. 

For Open Call 2, these themes are:

• Use, reuse or Waste• Batteries & energy sources / generation• Sourcing and life‐cycle• Data collection & Privacy• Social / Workplace• Body / Physiology / Somatics• Open Category

Irrespective of the chosen theme(s), both major concerns (ethics and sustainability) should be addressed in the proposal.

OPEN CALL 2

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Fashion: Paradigm Shift 9

OPEN CALL 2

Selected projects receive up to €50K

• €25K at start (including innovation vouchers)

• €15K after mid-term evaluation (November)

• €10K after final evaluation (January)

In other words:

A maximum of €50,000 in two forms• A fee (between €35,000 and €40,000) to be spent

for prototype development and team’s salaries• Innovation vouchers (between €10,000 and

€15,000) aimed at support

OPEN CALL 2

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Fashion: Paradigm Shift 10

The WEAR Sustain Network is an online ecosystem, designed to facilitate cross‐border and interdisciplinary collaboration, enabling wearable technology and smart textile artists, designers, innovators and other industry actors across Europe to connect, source and share information.

MENTORING & SUPPORT CATEGORIES

Experts working with the teams.

MENTORS

Mentors are responsible to advise and practically support the selected teams over the time of their project in their field of expertise.

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Fashion: Paradigm Shift 11

Local ambassador centres.

HUBS

Hubs are local ambassador centres and form the crucial structure and the backbone of the WEAR ecosystem in Europe, during the WEAR project duration and beyond. Hubs come in all different shapes and sizes, and can be described in many different ways –(fab) labs, design centres, maker spaces, universities, incubators, accelerators, etc.

WEAR’s Sustainability Strategy is a toolkit aimed at future art/ design & technology teams involved in the wearable technology, electronic and smart textiles community, the European Commission, the tech industry, and other stakeholders.

SUSTAINABILITY TOOLKIT & STRATEGY

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Fashion: Paradigm Shift 12

PROJECTS22 FUNDED IN OPEN CALL 1

Deta i l s on each pro jec t can be found in the WEAR Susta in Network :

h t tps : / /network .wearsusta in .eu

Increasing productivity and decreasing stress.

BRAWAS

A smart headphone with a mood-based music recommender.

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Fashion: Paradigm Shift 13

Revolutionising the way citizens protect themselves from air pollution.

AIRLIEF

An environmentally friendly mask that provides air purification in a socially acceptable manner.

Raising body awareness for riders.

RIDEQ

A wearable horseback riding instructor with interactive real time feedback.

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Fashion: Paradigm Shift 14

A smart and eco-friendly breathing assistant.

BREATH!

A wearable and smart garments collection, to aid people with proper breathing during Yoga practice and everyday life.

Maximising the circular aspects of production and recycling.

BRIA

Capsule collection of cellulose-based garments which can be dissolved in chemical solutions and then recycled into new fibres.

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Fashion: Paradigm Shift 15

Reusing of electronic components as part of the service model.

CLOSED LOOP

Collection focused on afterlife of electronic garments, potential recyclability and its business services behind this.

Multisensory stimulation and rehabilitation through textile pattern making.

CONSTRUCTING CONNECTIVITY

An engaging, creative, and interactive rehabilitation platform for patients suffering from stroke and its related physical and mental debilitations.

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Fashion: Paradigm Shift 16

Treating stress naturally.

IBREVE

A digital health solution to help people to cope with stress in real time, by detecting prolonged phases of shallow breathing.

A fashionable wearable vision device.

THE EYE

A camera connected wirelessly to the smartphone for blind and visually impaired people.

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Fashion: Paradigm Shift 17

Ethically manufactured musical gloves to set standards in the field.

MI.MU

Mi.mu Gloves are wireless, sensor-enabled gloves for creating and performing music through movement and gesture.

A toolset for monitoring, enhancing and sharing meditation experiences.

Wearable tools for awarenesswith artistic output.

MEDITATION LAB EXPERIMENTER KIT

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Fashion: Paradigm Shift 18

A fully biodegradable textile.

MYCOTEX

Integrating technology in a fully biodegradable textile, which allows composting the material after using and collecting the remaining electronics for recycling.

Providing a context for rich and meaningful experiences for deaf women.

QUIETUDE

Jewellery and accessories that enhance the experience of deaf women in a sound-oriented world.

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Fashion: Paradigm Shift 19

Shifting from the notion of 'cure' to the notion of 'care’.

SENSEWEAR

A collection of garments as sensory therapies to help people with sensory sensitivity (autism etc.) enjoy life.

Changing the process of how shoes are designed, produced, consumed, and recycled.

SOLEMAKER

A platform for creating personalised shoes, and at the end of life, the shoe is sent back for the materials and sensor to be recycled up to twenty times.

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Fashion: Paradigm Shift 20

A flexible textile made of squares of post-consumer textile waste, which can move and respond to each other, creating an expanding & contracting surface. When connected to the internet, the are robotic textiles part of the internet of things.

A recycled shape changing textile for robotics.

TEXTILE REFLEXES

Using a smart belt in a location-based alternate reality game to raise awareness about data collection and personal privacy, as well as the human impact on the environment.

Raising awareness about human impact on the environment.

THE ANTHROPOCENE PROJECT

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Fashion: Paradigm Shift 21

A PLA smart shirt.

WEARFLEX

A smart shirt made from fully recyclable material with a flexible screen that shows smartphone notifications.

Improving intimate sensationsand body-awareness.

WISP

A wearable that collects a woman’s bio-data to help her understand more about herself and to explore the erogenous zones on her body and thus improving their intimate sensations.

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Fashion: Paradigm Shift 22

Comfortable, functional, fashionable solutions to support rehabilitation training.

ZISHI PROJECT

A smart garment for shoulder pain prevention and rehabilitation that supports shoulder motor control and trunk posture training by monitoring compensatory movements and synchronously providing feedback.

THANKYOU!Communication & Dissemination Team:

Camille Baker: Reader, School of Communication Design, EpsomUniversity for the Creative [email protected] Lasebikan: Senior Research & Innovation ManagerQueen Mary University [email protected]

[email protected]

@WEARsustainwww.wearsustain.eu