ac allie crane...allie crane marketing and public relations specialist ac brand development social...
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ALLIE CRANEMarketing and Public Relations Specialist
AC
Brand Development
Social and Digital Media
Market Research
Media Relations
Strategic Planning
Campaign Management
Relationship BuildingRelationship Building
Event Planning
Blog Management
Public Relations
CONTACT
EDUCATIONLouisiana State University
Baton Rouge, LA
2012-2016
Bachelor of Science in Kinesiology
Minor in Mass Communication
A Creative and hardworking young professional focused on growing in the field of
marketing and public relations. Proven success with the implementation of marketing
strategy, the creation and execution of marketing campaigns, brand recognition and
event planning. I am a team player that enjoys working with others and a superb writer
who communicates effectively with target audiences.
SOFTWARE
REFERENCESKristen Hogan, Marketing Director
YMCA of the Capital Area
350 South Foster Drive
Baton Rouge, LA 70806
P: 225-924-3606
Michelle Clarke, Senior Account Executive
Peter Mayer Advertising
318 Camp Street
New Orleans, LA 70130
P: 504-581-7191
Vladimyr Pierre-Louis, Fashion Editor
Women’s Health Magazine, Rodale INC.
733 3rd Avenue, 6th Floor
New York, NY 10017
P: 212-573-0203
Adobe Creative Suite
Microsoft Office
Website Design Sitefinity
WordPress
SKILLS
PROFILE
EXPERIENCE
P: 504-400-5970
A: 1238 Arabella Street
New Orleans, LA 70115
L: www.linkedin.com/alliecrane
W: www.alliecrane.com
YMCA OF THE CAPITAL AREA // MAY 2014-PRESENT
Marketing and Public Relations Intern
• Assist with the integration of marketing campaigns and brand management
across multiple media
• Design web and print content, including monthly newsletters and promotional
billboards
• Manage all social media accounts and public relations across 9 locations
DIGBR // FEBRUARY 2014-PRESENT
Freelance Writer
• Cover and report on city functions and events
• Write general copy for magazine as well as online website
PETER MAYER ADVERTISING // MAY 2015-AUGUST 2015
Account Management Intern
• Assisted with the management and development of 2 key clients
• Researched and created competitive reviews and strategic plans to drive
accounts retention and growth
• Created marketing video for campaign launch
WOMEN’S HEALTH MAGAZINE // MAY 2013-AUGUST 2013
Fashion Editorial Intern
• Conducted market research to acquire new designers
• Maintained and organized clothing and accessory samples for current season
• Assisted editors in preparation for photo shoots
• Reported to fashion and fitness editor with research for stories and PR contacts