actioning ideas
Post on 18-Oct-2014
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Action Your Ideas
Mick @liubinskas#startupfocus
@liubinskas#startupspeed
Got an idea?
@liubinskas#startupspeed
Action is everything
@liubinskas#startupspeed
Action is strongerAction is safer
Action is cheaper
@liubinskas#startupspeed
Action 1 Idea Tomorrow
@liubinskas#startupspeed
What startup is it?
Initial total addressable market of
20,000 &1 feature...
Worth billions?
Startup Science
Not like this
Startup Science
Startup Science
@liubinskas#startupspeed
Changes?
• 10m changes
@liubinskas#startupspeed
Action is everything
@liubinskas#startupspeed
“Faster failure!”
Paul McReady
@liubinskas#startupspeed
Guessing4
StartupNew product
/ biz
Customer Guess Known
Problem Guess Known
Solution Guess Guess
Customer demand
Guess Known
@liubinskas#startupspeed
Ideas
@liubinskas#startupspeed
@liubinskas#startupspeed
Old school
• Big planning
• Big building
• Big launch
• Big fail
@liubinskas#startupspeed
Action is everything
@liubinskas#startupspeed
What causes failure?
Uncertainty!
@liubinskas#startupspeed
@liubinskas#startupspeed
@liubinskas#startupspeed
Action is everything
Startup Science
Pain
/Need
Customer segments
Startup Science
Core Supporting Crap
@liubinskas#startupspeed
Action is everything
Startup Science
Does anyone want this?
• http://adwords.google.com/keywordplanner
@liubinskas#startupspeed
How fast?
• First customer in 24 hours
@liubinskas#startupspeed
ManualTest?
@liubinskas#startupspeed
@liubinskas#startupspeed
Action is everything
@liubinskas#startupspeed
How will you Test your idea
by 5pm tomorrow?
@liubinskas#startupspeed
Focus3
3 MinutesFocused on
Your Idea
@liubinskas#startupspeed
Questions?
@liubinskas#startupspeed
On Amazon
@liubinskas#startupspeed
#StartupSpeedMick Liubinskas
[email protected] 0422564248@liubinskas
Photo References:http://www.flickr.com/photos/dcassaa/http://www.flickr.com/photos/bjmccray/http://www.flickr.com/photos/25318921@N07/2461652609/http://www.flickr.com/photos/melyviz/160269050/http://www.flickr.com/photos/ihtatho/627226315/http://www.flickr.com/photos/statusfrustration/134388320/http://www.flickr.com/photos/buck82/7855198/http://www.flickr.com/photos/pazit/2400635021/http://www.flickr.com/photos/theopenseas/182775698/ http://www.flickr.com/photos/valeriebb/296470096/http://www.flickr.com/photos/54122508@N00/317904727/