Adding value to the customer through customer relationship
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T AMPEREEN AMMATTIKORKEAKOULU U NIVERSITY OF A PPLIED S CIENCES B USINESS S CHOOL FINAL THESIS REPORT Adding value to the customer through customer relationship management Case: Ruukki Anna Nisula Degree Programme in International Business December 2008 Supervisor: Shaidul Kazi T AMPERE 2008