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Adrian MartiSoftware Sales Manager Enterprise 2.0 Switzerland

How can you generate a substantial E 2.0 business?

Oracle product strategy

More Value Less Complexity

More Flexibility Less Cost

More Choice Less Risk

Comprehensive Industry Portfolio

Complete

Standards-Based Architecture

Open

Designed toWork Together

Integrated

Oracle Fusion Middleware

4

Oracle Enterprise 2.0 solutions

Oracle Universal Content Management (UCM)

DocumentManagement

Web ContentManagement

Records & RetentionManagement

DigitalAssets Management

Information RightManagement

Oracle WebCenter Suite

WebCenterFramework

WeblogicPortal

WebCenterServices

WebCenterInteraction

New GenApplication UI

TransactionalWeb Portal

CollaborationPortal

Shared Web 2.0Productivity

Services

WebCenter FrameworkCreating an Enterprise 2.0 Experience

Tagging

Linking

Searching

Extending

EnterpriseMashups

Tagging

Linking

REST

Web Development, PHP, PERL, .NET

WebCenter InteractionCreating Online Social Communities

Sales

Marketing

Presence & IM

Discussions

VOIP

BI ContentEnterprise Apps

Portal Customers in Switzerland

8

Oracle Enterprise Content Management

Active ContentActive Content Historical ContentHistorical Content

Records and Retention Management

Records and Retention Management

Secured Enterprise Search

Secured Enterprise Search

Information Rights Management

Information Rights Management

Oracle Federated ECM Services

Unified ECM Online Archiving

Imaging & Process Management

Transactional ContentTransactional Content

Document Archive

Document Archive

DocumentManagementDocument

ManagementE-Mail

ArchiveE-Mail

ArchiveWeb ContentManagement

Web ContentManagement

BPM Document Capture

Content Customers in Switzerland

Customer example: Clariant

• About Clariant• Clariant is a worldwide leading company of speciality

chemicals with 8 B $ revenue in 2007 and 21.500 employees

• Challenge• Complexity of many small Content Management

solutions• Document Lifecycle Management for a worldwide

acting company• Special compliance requirements in the Chemical

Industry • Oracle ECM Solution

• Standardisation and Harmonization on the Base of a united Enterprise Content Management solution

• Huge reduction of the complexity through consolidation of many DMS applications on a central infrastructure

• Today introduction of a corporate wide Web Content Management

• Advantage of UCM• Complete and Integrated Enterprise Content solution• Cost reduction through fast delivery of Content

Applications on a central infrastructure• Compliant with many Standards:

(EN45000, IUCLID, REACH, etc.)

Quality and Brand

• Oracle UCM for quality management since 2001• Implemented Oracle UCM Digital Asset Management for more than 200.000 marketing assets in 2006.• Deployed a company wide Enterprise Content Management, including DMS, WCMS, Portal integration, Records in 2009

Quality and Brand

• Oracle UCM for quality management since 2001• Implemented Oracle UCM Digital Asset Management for more than 200.000 marketing assets in 2006.• Deployed a company wide Enterprise Content Management, including DMS, WCMS, Portal integration, Records in 2009

• Enterprise Application Servers• Application Infrastructure• SOA Application Infrastructure• Composite App Infrastructure• Backend Integration• Enterprise Portals• Business Process Management• Enterprise Content Management• Business Intelligence• Corporate Performance

Management• Web Access Management• User Provisioning

Completeness of Vision

Abilityto

Execute

Challengers Leaders

Niche Players Visionaries

Oracle Fusion Middleware

Leader, Magic Quadrant

Oracle Universal Content Management

‘We’re in the business of winning Formula 1 races, and need no

distractions from this. Oracle provided a content management system that

could be installed extremely easily and quickly, and which our users could get

to grips with.”

Alex Rigal; Renault F1

Speed of Deployment• Oracle UCM rolled out in 3 weeks• Oracle IRM rolled out in 4 days

Where is the business for you?• Portal customers

• Most complete Portal Solution Portfolio• Front-end to Applications (Siebel, Peoplesoft, JD Edwards)• Enterprise scale Collaboration Portal • Transactional Java Portal

• Position UCM as integrated Web Content Solution• Extend Portal with Web 2.0 functionality

• Content customers• Corporate wide ECM Solution• Position Portal as Front-end to WCM• Physical and digital Records Management• Additional Functionality through Rights Management

Q&A