advanced display trends and china growth - 特别策...
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Advanced Display Trends and China Growth
YT KuoVice PresidentAKT Display Business GroupApplied Materials, Inc.
FPD International ChinaSept 10, 2013
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Safe Harbor StatementThis presentation contains forward-looking statements, including those relating to Applied’s display businesses and growth opportunities, and the industry outlook. These statements are subject to known and unknown risks and uncertainties that could cause actual results to differ materially from those expressed or implied by such statements, including but not limited to: demand for display products, which is subject to many factors, including global economic and market conditions, technological innovations and evolving industry standards; customers’ ability to acquire sufficient capital, obtain regulatory approvals and/or build infrastructure; Applied’s ability to (i) develop, deliver and support a broad range of products, expand its markets and develop new markets, (ii) manage its resources and production capability, (iii) predict the characteristics of, and capitalize on opportunities in, new markets and technologies, (iv) obtain and protect intellectual property rights in key technologies, (v) align its cost structure with business conditions, and (vi) attract and retain key employees; and other risks described in Applied’s SEC filings. All forward-looking statements are based on management’s estimates, projections and assumptions as of Feb 21, 2013 and Applied undertakes no obligation to update any such statements.
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Electronics Evolution Calls for Display Innovation
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• Display is becoming the #1 differentiating factor of consumer electronics
Samsung 85” 4K2K TV
LG 5” flexible mobile OLEDE-ink flexible e-paper
• The differences in semiconductor content in gadgets are fast diminishing
• Display form factor innovation becomes new driver in addition to visual effects
LG curved OLED TV
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0
20
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120
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1995 2000 2005 2010 2015F 2020F
TFT
Dis
play
Rev
enue
($B
)
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New Display Era on the Horizon
Laptop PC
1st Wave
Monitor
2nd Wave
Large Screen TV
3rd Wave
LCD EraCRT replacement
Smart Phones &TabletsNotebooks
4K2K TV; OLED TVFlexible Display
5th~6th Wave4th Wave
Source : DisplaySearch, Applied Materials
Advanced Display EraMobile revolution
New TV technologies
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Display Technology Transitions
SIZE
SIZE
SIZE
Requires Lower power consumption, Higher transistor density,
RESOLUTION
FORM FACTOR
TODAY
TV
PHONE
TV
PHONE
40”
3.5”
HD
>326ppi
55”
4.5”
4K
>600ppi
70”
5”
8K
DISPLAYTRANSISTOR
FLEX OLED
LCDOR
OLED
a-Si
LTPS
OR
MOx>700ppi
Power consumption Transistor density Electron mobility
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OLEDHigh-Res LCDStandard LCD
Backlight
Liquid Crystal or OLED Liquid Crystal Liquid Crystal
Color Filter
LTPS or MOxTFT
LTPS TFT
RGB OLED
TFE
Transistor Plane
(Back Plane)
a-Si TFT
Front PlaneColor Filter
iPhone5326ppi
iPhone3163ppi
Mobile Device440ppi
Optimizing Resolution, Power & Form Factor
LEDLED
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► Particles > 10x Density Reduction
PRECISION MATERIALS ENGINEERING OPPORTUNITY
► Uniformity 3X improvement
Yield Challenges with Large Size Display
Killer Defect Repairable Defect
32”
HD
93%Yield
HD
55”
83%Yield
4K TV
55”
33%Yield
4K TV
90”
0%Yield
300mm Wafer
LARGE AREA PRECISION MATERIALS
ENGINEERING
GEN 8.5GLASS
2.5m
2.2m
5.5m2=59ft2
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CVD Uniformity Requirements with Advanced Displays
In-Cell Touch Steady transistor capacitance to minimize noiseFilm uniformity improves transistor stability
High-ResolutionSmaller pixels require smaller capacitance (Cs) and TFTsFilm uniformity greater effect on TFT capacitance
OLED TFTCurrent driven requires tighter capacitance toleranceFilm uniformity ensures TFT driver performance
200ppi 400ppi
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Applied Materials Enables the Most Exciting Industries on Earth
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DISPLAYSEMICONDUCTOR SOLAR
20,000,000xreduction in COST PER TRANSISTOR in 30 years1
20xreduction in COST PER AREA in 15 years2
3xreduction in COST PER WATT in 4 years
1 Source: SIA, IC Knowledge LLC2 Source: Display Search, Nikkei BP, Applied Materials
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CORE LCD EQUIPMENT
Applied Materials Display ProductsNEW EQUIPMENT SEGMENTS
CVD Array
Array Test
PVD Array
PVDColor Filter
CVD PiVot NAR CF
TV Monitor Notebook Mobile
+LTPS + Metal oxide
+ Touch
New TV Tablet Smart Phone
CVD MOPiVot MO
ADAPTING
LTPS
Metal Oxide
OLED
Hi Res
TouchKPX CVD
PivotEBTT
+ TFE
CVD TFE
+ Advanced
Test
EBT-HR
Full range of solutions to device performance & yield issues
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1 1
1Market Share
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China Becomes The Most Attractive Market
#1 Technology Adoption
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#1 Display Market
#1 Display Manufacture
R&D Activity Ramping
#1 Display investment
1 Source: DisplaySearch, Strategy Analytics2 Source: AVC, as of Q1’2013
• 22% of WW TV • 22% of WW Smartphone
• 43% TV are smart TVs• 40% TV are 3D TVs
• 70% LCD TV modules
• 50% display investment
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China Has Established FPD Value ChainD
ispl
ay
Bra
nds
Equi
pme
nt
mak
ers Supporting China Display industry with
advanced manufacturing equipment
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l M
aker
sR
etai
l C
hann
el
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Applied Materials and AKT in China
29 years of experience in China
RD&E and/or operations centersSales and/or Service Offices
BeijingTianjin
ShanghaiKunshan
Suzhou
Xi’an
WuxiWuhan
DalianLangfang
Nanchang
AKT officesExisting Display customer fabs
Applied Materials China
Display/AKT
Shenzhen
Chengdu
HefeiWuhu
Nanjing
AMC Founded in 1984
Opened service center in Beijing as the first foreign WFE company to enter China market8 sales/service, R&D/manufacturing, and training centers800 RTF employees
AKT Locations(Since 2004)
Beijing, Shanghai, Chengdu, Hefei, Shenzhen100 RTF employees for Sales/Service, sharing AMC infrastructure
• Gen 5• Gen 8.5
• Gen 6• Touch panel
• Gen 6
• Gen 4.5• Gen 4.5 • Gen 4.5
• Gen 2.5• Gen 5• Gen 8.5• Touch panel• Touch panel
• Gen 5.5• Touch panel
Xiamen
• Gen 5• Gen 5 • Gen 4.5
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Summary
Industry has entered Advanced Display Era, with proliferation of hi-resolution, OLED, and touch
Applied Materials is helping enable new displays with equipment and processes that improve yield of new technologies
Together, we are applying technology and experience for the success of the China TFT-LCD industry
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