advantages of specialty schools brandy m. fransen fred g. johnson, jr. senior admissions...
TRANSCRIPT
“Advantages of Specialty Schools”
Brandy M. Fransen Fred G. Johnson, Jr. Senior Admissions Representative Director of International Relations Savannah College of Art and Design Johnson & Wales University
“¡Viva EducationUSA! Bringing the Americas Together”
2009 Western Hemisphere EducationUSA Adviser Training Program
September 27th – October 2nd, 2009Mexico City, Mexico
What are Specialty Schools?
What is a specialty school? A school who’s mission or ideas are not limited to
comprehensive or liberal arts. Liberal arts are important as part of a general education
curriculum but specialized programs allow for more concentrated choices when it comes to a major.
An institution that offers students a focused learning environment through hands-on and practical education and training.
Internships and COOPS are usually part of the program
What are Specialty Schools?
Tend to offer more focused degree offerings. Used to be viewed as vocational or technical and did
not always have a positive image, but today they are more accepted and can hold high academic standards.
Specialty schools have gained popularity. In many ways, they are very similar to traditional institutions.
Admissions process Size, location, on-campus offerings, student life, etc. Accreditation
Specialize in preparing students for the real world “experience” and “work”.
Helping Make the Correct Career Choice….
The “right match” or “perfect fit” ;
not all students have the same needs.
What is the type of title/degree needed?
What is the student’s academic history and completion level?
What are the long term plans for higher education? (Transfer, MBA, MFA, etc.)
The Basics… Types of Educational Institutions:
Technical School-Certificate/Diploma
Community College- Associate Degree
Institute University-
Bachelor Degree
Graduate School-Master Degree
Used to be Most Popular
Certificate Programs vs. Degree Programs
Length of program
Salary and job/title may affect job forecast
Practicum might be a just as important as Academics
More local or regional locations (no need to move too far from home)
Accreditations, Affiliations and Misconceptions
Professional or Programatic: American Culinary Federation American Hotel and Lodging Association National Restaurant Association NAAB – National Architectural Accrediting Board CIDA – Council for Interior Design Accreditation NASAD – National Association of Schools of Art and Design
Academic: Regional Accreditation; ex: Southern Association of Colleges
and Schools (SACS) National vs. Regional
Can be confusing to students and parents Institute, School, College and University?
Is a degree from one better than the other?
What Should be Considered when Searching for a Program of Study:
Same as traditional programs: Campus Setting / Class size Degree Programs Faculty Learning Environment Career/Employment Services Student Life or Activities Int’l Student Services Type of Accreditation Special Needs Faculty / Student ratio
Types of Learning Environments
Combination of Learning Environments Classroom Labs Industry real-world research projects Internships Externships COOP’s
A Whole New Mind -by Daniel Pink
“The keys to the kingdom are changing” . We are shifting
once again into a new age - a new age of commerce,
learning, and living. Developed
nations are moving from an
Industrial world dominated by
left-brain logical thinking to a
right-brained intuitive world
….a conceptual age.
Job Forecast
Where does the next job frontier lie?
“The devil word is the word routine” Pink says."Any
job where you follow a series of steps and deliver
the right answer is a goner.”
Creative careers will increase
16% by year 2020.
Business/financial careers will
decrease by 12% by year 2020.
High Concept Nation
“By the time kids arrive in high school, they’re
preparing for the SAT, the desert they must
cross to reach the promised land of a good job
and a happy life. As I’ve noticed, this
SAT-ocracy has it’s virtues. But America’s
test happy system also has several
weaknesses that are only recently
being acknowledged.” ~ Daniel Pink
IQ scores account for 4 to 10% ofcareer success! ~Daniel Goleman
Daniel Pink argues that traditional left-brained thinking (logical, linear, cause-and-effect thinking) has ruled the American marketplace this century. Tax accountants, lawyers, and computer programmers, for instance, have had a strong foothold on middle-class economic safety.
But that was your parents’ generation. Gen X, meet Triple A: the factors of Asia, Automation, and Abundance. Mr. Pink provides a laundry list of jobs and skills that are no longer an economic safety net in America thanks to AAA: Asia, Automation and Abundance
Thinking with the Right Side of the Brain
The keys to the kingdom are changing hands...artists, inventors, designers, storytellers, big picture thinkers…will now reap society's richest rewards...The M.F.A. is the new M.B.A.”
Careers in the Arts Actor Architect Animator Art Director Art Teacher Accessory Designer Broadcast Designer Fashion Designer Fashion Marketer Film Producer Fiber/Textile Designer Furniture Designer Gallery Manager Game Developer
Graphic Designer Illustrator Industrial Designer Interior Designer Jewelry Designer Painter Playwright Photographer Production Designer Sculptor Sound Designer Special Effects Television Producer Writer
Talent Based Portfolios
Start early (videos, sketchbooks) Consider presentation – it matters! Ask Questions
Demonstrate your BEST talent
Whether you are thinking of applying for art-
based, music-based or athletic-based talent;
you will need a portfolio.
Another Example: Hospitality
World’s Largest Employer and Industry: Accounts
for 200 million jobs and is projected to add 5.5
million jobs annually through 2010It is a $460 billion industry and is growing so quickly
that it creates 300,000 new jobs each yearBy the year 2010, the industry will need 100,000
more managers each year, just to keep paceDirect travel expenditures add up to $54 billion
annually, or about $1 million per minute
HOSPITALITY
Food Service Travel &
Tourism
Sports & Entertainmen
t
Event & Meeting Planning
Hotel
CULINARY ARTSNutrition
Baking
and Pastry
Ideal Program of Study Set-up
Hospitality Industry Facts
Some business managers are preferring to hire hospitality graduates over traditional business grads
Generates 11% of the Gross Domestic Product in the US
Projected to grow faster than the world economy The industry offers more career options than most. The work is varied. There are many opportunities to be creative. It’s a “people” business.
-Source: Steve O’Connor, Marriott Corporation, 2002
Food Service Industry Facts
Americans dine out 18 times a month, spending $1 billion a day.
Americans spend $812 per person per year eating outside the home.
Over 800,000 restaurants in the U.S. Full service chain restaurants
are the most popular Restaurant Management was noted
as one of the fastest-growing
careers for 2000.
Hospitality “Hot Jobs”
Hotel Manager Rooms Division
Manager Executive Housekeeper Front Office Manager Concierge Executive Meeting
Planner Sales & Marketing
Manager Baker Reservations Agent Personnel Director
Sales Coordinator Director of Sales Vice President of
Marketing and Sales Recreational Venue
Special Events Coordinator
Recreational Venue Special Events Manager
Banquet Management Food and Beverage
Manager
Encourage students to do research!!!!!!
www.whatsnext4me.com
US Department of Labor Sponsored Informs teens about Hospitality Bilingual site (English/Spanish) Focused on students, parents and educators Encourages career exploration to not focus on
one single career path
Thank You!!!
Brandy M. Fransen
Senior Admissions Representative
Savannah College of Art and Design (SCAD)
Fred G. Johnson, Jr.
Director of International Relations
Johnson & Wales University (JWU)