advertising

24
ADVERTISING ADVERTISING LET’S TALK ABOUT LET’S TALK ABOUT ADVERTISEMENTS! ADVERTISEMENTS!

Upload: esterb28

Post on 26-May-2015

695 views

Category:

Education


2 download

TRANSCRIPT

Page 1: advertising

ADVERTISINGADVERTISING

LET’S TALK ABOUT LET’S TALK ABOUT ADVERTISEMENTS!ADVERTISEMENTS!

Page 2: advertising

TYPES OF ADVERTSTYPES OF ADVERTS

HOW MANY TYPES OF MEDIA DO YOU HOW MANY TYPES OF MEDIA DO YOU KNOW?KNOW? GIVE US AN EXAMPLE OF EACH…GIVE US AN EXAMPLE OF EACH…

WHICH TYPE OF MEDIA IS THE MOST WHICH TYPE OF MEDIA IS THE MOST POPULAR?POPULAR? WHY?WHY?

Page 3: advertising

WHAT IS THE FUNNIEST WHAT IS THE FUNNIEST ADVERTISEMENT YOU HAVE EVER SEEN?ADVERTISEMENT YOU HAVE EVER SEEN? DESCRIBE ITDESCRIBE IT

WHAT IS THE MOST SHOCKING WHAT IS THE MOST SHOCKING ADVERTISEMENT YOU HAVE EVER SEEN?ADVERTISEMENT YOU HAVE EVER SEEN? DESCRIBE ITDESCRIBE IT

Page 4: advertising

WATCHING TV ADVERTSWATCHING TV ADVERTS

HAAGEN-DAZS ICE CREAM – THE LONGER LASTING HAAGEN-DAZS ICE CREAM – THE LONGER LASTING PLEASUREPLEASURE http://es.youtube.com/watch?v=eznjM4sxtFohttp://es.youtube.com/watch?v=eznjM4sxtFo

CAROLINA HERRERA – CH PERFUMECAROLINA HERRERA – CH PERFUME http://es.youtube.com/watch?v=CMLK3-RI-Mghttp://es.youtube.com/watch?v=CMLK3-RI-Mg

BMWBMW http://es.youtube.com/watch?v=oEHJ9p7qDZ4http://es.youtube.com/watch?v=oEHJ9p7qDZ4

NESSPRESSO – WHAT ELSE?NESSPRESSO – WHAT ELSE? http://es.youtube.com/watch?v=DfyeXrdZZ1ohttp://es.youtube.com/watch?v=DfyeXrdZZ1o

IKEA – FEELS LIKE HOME 2IKEA – FEELS LIKE HOME 2 http://es.youtube.com/watch?v=kRZTRT6vWbYhttp://es.youtube.com/watch?v=kRZTRT6vWbY

Page 5: advertising

TV ADVERTISEMENTSTV ADVERTISEMENTS

WHICH ADVERTISEMENT DO YOU WHICH ADVERTISEMENT DO YOU LIKE MOST?LIKE MOST? EXPLAIN WHY (BECAUSE OF THE MUSIC, EXPLAIN WHY (BECAUSE OF THE MUSIC,

THE CHARACTER, THE PRODUCT, ETC.)THE CHARACTER, THE PRODUCT, ETC.)

WHAT DOES THE ADVERTISEMENT WHAT DOES THE ADVERTISEMENT SELL? (THE PRODUCT)SELL? (THE PRODUCT)

Page 6: advertising

WHO IS THE ADVERTISEMENT ADDRESSED WHO IS THE ADVERTISEMENT ADDRESSED TO? (THE CUSTOMER)TO? (THE CUSTOMER)

WHO IS THE CHARACTER?WHO IS THE CHARACTER? IS HE OR SHE FAMOUS?IS HE OR SHE FAMOUS? DO YOU THINK IT IS IMPORTANT? WHY?DO YOU THINK IT IS IMPORTANT? WHY?

DO YOU THINK THE SLOGAN IS DO YOU THINK THE SLOGAN IS ATTRACTIVE?ATTRACTIVE?

Page 7: advertising

LISTENING TO RADIO LISTENING TO RADIO ADVERTSADVERTS

CHILL OUTCHILL OUT http://es.youtube.com/watch?v=ZqF2I1AncKkhttp://es.youtube.com/watch?v=ZqF2I1AncKk

B ACTIVEB ACTIVE http://es.youtube.com/watch?v=TSKZe4uX8rchttp://es.youtube.com/watch?v=TSKZe4uX8rc

THE COSMOS ROCKS!THE COSMOS ROCKS! http://es.youtube.com/watch?v=P_fDhY2XAeMhttp://es.youtube.com/watch?v=P_fDhY2XAeM

HAAGEN-DAZSHAAGEN-DAZS http://es.youtube.com/watch?v=orprpG9zsg4http://es.youtube.com/watch?v=orprpG9zsg4

GUESS WHATGUESS WHAT http://es.youtube.com/watch?v=5W_pYwPxgmshttp://es.youtube.com/watch?v=5W_pYwPxgms

Page 8: advertising

RADIO ADVERTISEMENTSRADIO ADVERTISEMENTS

PROBABLY, YOU LISTEN TO THE RADIO PROBABLY, YOU LISTEN TO THE RADIO EVERY DAY.EVERY DAY.

WHICH TYPE OF ADVERTISEMENTS DO YOU WHICH TYPE OF ADVERTISEMENTS DO YOU USUALLY LISTEN TO THE RADIO?USUALLY LISTEN TO THE RADIO?

WHICH ADVERTISEMENT DO YOU PREFER?WHICH ADVERTISEMENT DO YOU PREFER?

WHAT IS IT ABOUT?WHAT IS IT ABOUT?

WHY DO YOU LIKE IT?WHY DO YOU LIKE IT?

Page 9: advertising

LOOKING AT NEWSPAPERS LOOKING AT NEWSPAPERS AND MAGAZINES ADVERTSAND MAGAZINES ADVERTS

HAAGEN-DAZS – MAGAZINE HAAGEN-DAZS – MAGAZINE ADVERTISEMENTADVERTISEMENT

Page 10: advertising
Page 11: advertising

AUDI R8 – MAGAZINE AUDI R8 – MAGAZINE ADVERTISEMENTADVERTISEMENT

Page 12: advertising
Page 13: advertising
Page 14: advertising

SHAMPOO – MAGAZINE SHAMPOO – MAGAZINE ADVERTISEMENTADVERTISEMENT

Page 15: advertising
Page 16: advertising

SAMSUNG CAMERA PHONE – SAMSUNG CAMERA PHONE – MAGAZINE ADVERTISEMENTMAGAZINE ADVERTISEMENT

Page 17: advertising
Page 18: advertising

YOGURT – MAGAZINE YOGURT – MAGAZINE ADVERTISEMENTADVERTISEMENT

Page 19: advertising
Page 20: advertising

NEWSPAPER ADVERTISEMENTSNEWSPAPER ADVERTISEMENTS

Page 21: advertising
Page 22: advertising
Page 23: advertising

NEWSPAPERS/ MAGAZINES NEWSPAPERS/ MAGAZINES ADVERTISEMENTSADVERTISEMENTS

LIST AS MANY TYPES OF NEWSPAPERS AND LIST AS MANY TYPES OF NEWSPAPERS AND MAGAZINES AS YOU CANMAGAZINES AS YOU CAN

WHICH TYPE OF ADVERTISEMENTS DO YOU FIND WHICH TYPE OF ADVERTISEMENTS DO YOU FIND IN NEWSPAPERS?IN NEWSPAPERS? DO YOU THINK THEY ARE ATTRACTIVE?DO YOU THINK THEY ARE ATTRACTIVE?

WHICH TYPE OF ADVERTISEMENTS DO YOU FIND WHICH TYPE OF ADVERTISEMENTS DO YOU FIND IN MAGAZINES?IN MAGAZINES? DO YOU THINK THEY ARE ATTRACTIVE?DO YOU THINK THEY ARE ATTRACTIVE?

Page 24: advertising

YOUR PROJECTYOUR PROJECT

LOOK AT THE MAGAZINE ADVERTISEMENTS AGAIN: HOW IS LOOK AT THE MAGAZINE ADVERTISEMENTS AGAIN: HOW IS THE INFORMATION ORGANIZED?THE INFORMATION ORGANIZED?

NOW, THINK ABOUT A PRODUCT AND DESIGN AN NOW, THINK ABOUT A PRODUCT AND DESIGN AN ADVERTISEMENT FOR A MAGAZINE.ADVERTISEMENT FOR A MAGAZINE.

THE ADVERTISEMENT MUST CONTAIN:THE ADVERTISEMENT MUST CONTAIN: A SLOGANA SLOGAN AN IMAGE OF THE PRODUCTAN IMAGE OF THE PRODUCT A LOGOA LOGO A TEXT WITH THE MAIN FEATURES OF THE PRODUCTA TEXT WITH THE MAIN FEATURES OF THE PRODUCT

USE YOUR IMAGINATION AND BE CREATIVE!!!USE YOUR IMAGINATION AND BE CREATIVE!!!