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CONNECT | EDUCATE | INSPIRE A Media, Marketing, & Advertising Collective CONNECT | EDUCATE | INSPIRE

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Page 1: Advertising Collective CONNECT | EDUCATE | INSPIREc.ymcdn.com/sites/ · A Media, Marketing, & Advertising Collective CONNECT | EDUCATE | INSPIRE . CONNECT | EDUCATE ... Mike Chu,

CONNECT|EDUCATE|INSPIRE

A Media, Marketing, & Advertising Collective

CONNECT | EDUCATE | INSPIRE

Page 2: Advertising Collective CONNECT | EDUCATE | INSPIREc.ymcdn.com/sites/ · A Media, Marketing, & Advertising Collective CONNECT | EDUCATE | INSPIRE . CONNECT | EDUCATE ... Mike Chu,

CONNECT|EDUCATE|INSPIRE

ThinkLA connects, inspires, and educates the advertising and marketing community in the world capital of creativity: Los Angeles.

Over the past 10 years, ThinkLA has grown into the premiere marketing association in Southern California. We connect our community through educational, social, and philanthropic events that foster networking and relationships. We inspire and elevate the awareness of our region’s creativity and innovation to national businesses. We educate, offering professional development workshops for agency, sales, and marketing professionals at all levels.   It all starts with you: our members and community of like-minded, passionate, and dedicated industry thought leaders. JOIN TODAY! Contact [email protected]

Page 3: Advertising Collective CONNECT | EDUCATE | INSPIREc.ymcdn.com/sites/ · A Media, Marketing, & Advertising Collective CONNECT | EDUCATE | INSPIRE . CONNECT | EDUCATE ... Mike Chu,

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ThinkLA Membership

Our members work in diverse areas of the industry, including brand marketers, publishers, broadcast, print and online media companies, ad-tech companies, entertainment and production companies, advertising/digital/marketing agencies and industry suppliers. Through advocacy, education, networking, and outreach, ThinkLA aims to be a leader in bringing new business to the region and expanding existing businesses.   ThinkLA complements the business objectives of its members and aims to:

•  Strengthen our industry’s regional image, identity, and awareness among national marketers to attract more business, talent, and spending

•  Advocate industry standards and ideals, including philanthropic support of related charitable endeavors

•  Provide education and training with an emphasis on diverse representation and knowledge of new, emerging media and marketing disciplines

•  Help members recruit the best talent

•  Enable members to network and build strong business and personal relationships

Page 4: Advertising Collective CONNECT | EDUCATE | INSPIREc.ymcdn.com/sites/ · A Media, Marketing, & Advertising Collective CONNECT | EDUCATE | INSPIRE . CONNECT | EDUCATE ... Mike Chu,

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ThinkLA Member Benefits

•  Affiliation with the premiere marketing association in Southern California

•  Recognition as an industry leader •  Up to 30% off event registration; priority registration •  Complimentary invites to selected events •  Priority consideration for speaking opportunities •  Company logo on website •  Annual spotlight on weekly newsletter •  Opportunity to submit news for social

and newsletter posts •  Access to the member directory •  Job postings on ThinkLA.org

ThinkLA Member Discounts

ThinkLA Corporate Member Fees

* Based on Los Angeles office total head count, which is representative of company revenue

AAA BANNER | 15% off ADVERTISING AGE | 40% off one-year subscription ADWEEK | 80% off one-year subscription FAST COMPANY | FREE one-year subscription FIJI WATER | 15% off GENERAL ASSEMBLY | 20% off short-form classes and workshops GOOMI YOGA | 10% off HEADSPACE | 25% off annual membership HOLLYWOOD REPORTER | Save 30% LA BUSINESS JOURNAL | $60 off one-year subscription, VIP access, Book of Lists LA MAGAZINE | Up to 83% off of the cover price MUTUAL OF OMAHA | Special rates on life insurance, and paycheck protection TELEFLORA | 20% off THE PARKING SPOT | Save 15% WINC | $20 off first order

Company Size* Complimentary Event Tickets

Free Job Postings Annual Membership Dues

1 – 24 employees 4 5 $1,500

25 – 149 employees 8 10 $2,500

150 – 399 employees 12 15 $5,000

400 + employees 16 20 $7,500

Page 5: Advertising Collective CONNECT | EDUCATE | INSPIREc.ymcdn.com/sites/ · A Media, Marketing, & Advertising Collective CONNECT | EDUCATE | INSPIRE . CONNECT | EDUCATE ... Mike Chu,

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We interact with our members and

the advertising community through

our website, ThinkLA.org, social

media outreach and robust email

campaigns.

With thought-provoking content,

industry and member news, and

engagement with our

audience, our members

and sponsors benefit

from our networking

and outreach.

ThinkLA Membership

Page 6: Advertising Collective CONNECT | EDUCATE | INSPIREc.ymcdn.com/sites/ · A Media, Marketing, & Advertising Collective CONNECT | EDUCATE | INSPIRE . CONNECT | EDUCATE ... Mike Chu,

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thinkLA Corporate Members

CONNECT|EDUCATE|INSPIRE

ThinkLA Corporate Members As of Dec. 2017

Page 7: Advertising Collective CONNECT | EDUCATE | INSPIREc.ymcdn.com/sites/ · A Media, Marketing, & Advertising Collective CONNECT | EDUCATE | INSPIRE . CONNECT | EDUCATE ... Mike Chu,

CONNECT|EDUCATE|INSPIRE

Tim Hand, Co-Founder, TJH & Associates Kristi VandenBosch, Chief Digital Officer, MXM Eric Johnson, President, Ignited Jerry McGee, EVP, President Western Region, 4As Barbara Overlie, CFO, TBWA\Chiat\Day

Alexis Boerger, VP, Medialink Luis Camano Theresa Collins, SVP, Director of Comm, Deutsch Andrea Ebert, EVP, Managing Director, UM Samantha Perlich, Account Exec, GroundTruth

Pete Imwalle, EVP, COO, RPA Stuart McLean, CEO, Content & Co Angela Pih, Exec Talent Connector, Creative Circle Zach Roseberg, President, MBMG Karin Schaer, ED Marketing & Business Development TBWA\Chiat\Day Frank Scherma, President, Radical Media Lisa Solomon, VP Brand and Media Partnerships, Omaze

Jeff Sweat, President, Mister Sweat Carol Terakawa, SVP Strategic Sales, Screenvision Media Aaron Walton, President, Walton Isaacson Scott Wensman, Managing Director, Mindshare Heidi Williams, VP, Director of HR, Dailey Debra Wurzel, Consultant, AAR Partners

ThinkLA Board of Directors

Lisa Solomon, VP Brand and Media Partnerships, Omaze Lindsey Kollross, Strategic Director, AOL Megan Amic, Sr. Director Media, NBC Entertainment, Marketing & Digital Jim Baudino, VP, Bus Dev, Merry Jane Media Kyle Carpenter, Programmatic Solutions Manager, Samsung Mike Chu, VP, Media Sales, GlobalWide Media

Kelly Clarke, VP, Group Media Dir., Deutsch LA Charlotte Cochrane, SVP, Horizon Media Shane Dwyer, Senior AE, Snapchat Eric Geiger, Executive Director, Mindshare Beth Greve, SVP Digital, Discovery Comm. Jennifer Klawin, SVP Brand Strategy West Coast, BuzzFeed LA Jennifer Lockhart, VP, Branded Ent, POPSUGAR Joao Machado, Director, Mobile, OMD Myra Marayag, VP of Sales, Defy Media

Sara Morton, VP, Head of Strategy, Converto Elizabeth Newman Primm, Manager, Client Solutions, Twitter Pam Park, Cross Tier Media Manager, Toyota Ben Sarmiento, ED, Sales – Auto, Eyeview Digital Lisa Tanner, VP, Account Director, RPA Awesta Wahab, Sr. Account Executive, TapAd Jason Yoong, VP Digital Strategy, Vizeum

ThinkLA IDEA Council

ThinkLA Young Professionals Council Brook Hauge, Strategy Supervisor, Canvas WW Jana Wentz, Account Director, RPA Liz Weinsten, Marketing Specialist Roya Zand, Senior Media Planner, Mindshare Bennett Ng, Ad Ops Manager, Moviepilot Sunny Behniwal, AE, Conversant, LLC Ryan Bowers, AE, The Trade Desk, Inc. Cynthia Pena, AE, MarCom, Team One

Leisha Berenson, Director, Ad Tech & Platforms, Canvas WW Tenaya Bookout, Account Manager, Bradley and Montgomery Matt Budke, Sales Director, Batanga Media Walter Chen, Senior Analyst, Canvas WW Danielle Dickson Whitney Donaldson, Marketing and Events Manager, Apica Systems

Jaime Elejalde, AMD, RapportWW Derek Hand, Strategist, Canvas WW Severin Nesselhauf, Content Marketing & Audience Acquisition Kendall Rouse, Assistant Account Executive, RPA Claire Thompson, Digital Marketing, The Weather Channel John Yi, Associate Director of Strategy, MBMG

Page 8: Advertising Collective CONNECT | EDUCATE | INSPIREc.ymcdn.com/sites/ · A Media, Marketing, & Advertising Collective CONNECT | EDUCATE | INSPIRE . CONNECT | EDUCATE ... Mike Chu,

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ThinkLA Event Sponsorship

Our events draw brand marketers, agency and entertainment execs, media planners/buyers, ad-tech companies, and publishers in record numbers looking for ways to connect, inspire, and share insights… and they are your target audience! •  Be a part of the leading

advertising, media, and marketing association in Southern California

•  Gain exposure and increase brand awareness

•  Network with industry professionals •  Develop, engage, and inspire your

professional team

Page 9: Advertising Collective CONNECT | EDUCATE | INSPIREc.ymcdn.com/sites/ · A Media, Marketing, & Advertising Collective CONNECT | EDUCATE | INSPIRE . CONNECT | EDUCATE ... Mike Chu,

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We provide experiences through a wide array of educational breakfasts and summits, sought-after social events, awards presentations, and networking mixers. Our events feature top-level speakers and cutting-edge topics that educate, connect, facilitate collaboration, promote our members, and give back to the community. They include: •  Marquee Events such as the IDEA Awards

Gala, Motor City West, AdJam – Battle of the Agency Bands, and the Toys for Tots Holiday Party

•  Educational Events which includes our Programmatic Summit, Intern Summit, YoungStars evening events, as well as Automotive, Entertainment, and Mobile breakfasts.

•  Social/Networking Events target different segments of the industry and allow our members to connect at Pokeraoke, Summer Soiree, and Turkey Bowl.

•  Philanthropic Events enable the community to come together and give back at CanJam, Industry 5K, and Ad Relief Golf Day.

ThinkLA Event Overview

Page 10: Advertising Collective CONNECT | EDUCATE | INSPIREc.ymcdn.com/sites/ · A Media, Marketing, & Advertising Collective CONNECT | EDUCATE | INSPIRE . CONNECT | EDUCATE ... Mike Chu,

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ThinkLA Sponsorship Benefit Summary Opportunity for exposure to thousands of industry professionals! Pre- and Post-Event Exposure

•  Sponsor logo on collateral and

ThinkLA.org event page •  Event email campaign sent to

15K+ ThinkLA subscribers •  Promotion of your organization

on social media campaigns •  Post-event email and event

recap on ThinkLA.org with dynamic event photographs

 Event Exposure •  Right to display sponsor signage

and promotional items •  Sponsor logo on multimedia

loops •  Shout-outs from event hosts •  VIP tickets to the event with the

option to purchase additional tickets at the member rate

Customize Your Exposure •  Presenting Sponsors include

sponsor name as part of the event title

•  Supporting Sponsors include event multimedia opportunities and more!

•  Unique event sponsorship ideas are welcome!

Emily Hope Events and Communications Manager 310-876-0650 x224 [email protected] Linda Schwab Events and Sponsorship Director 310-876-0650 x225 [email protected]

Page 11: Advertising Collective CONNECT | EDUCATE | INSPIREc.ymcdn.com/sites/ · A Media, Marketing, & Advertising Collective CONNECT | EDUCATE | INSPIRE . CONNECT | EDUCATE ... Mike Chu,

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IDEA Awards Gala YoungStars Educa6onal Breakfasts

Summer Soiree AdJam

Toys For Tots Holiday Party Programma6c Summit CanJam

Industry 5K

Page 12: Advertising Collective CONNECT | EDUCATE | INSPIREc.ymcdn.com/sites/ · A Media, Marketing, & Advertising Collective CONNECT | EDUCATE | INSPIRE . CONNECT | EDUCATE ... Mike Chu,

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In addition to our marquee events, ThinkLA provides a variety of ways that inspire individuals who work in the Los Angeles advertising, media, and marketing community. They include:

•  ThinkLA’s Intern Summit is a three-night series with a mission to provide summer interns the skills needed to survive their first job in advertising. Each night interns will meet current advertising professionals and discuss various career topics — such as advertising 101, résumé and interview techniques, and work/life balance – while at the same time make connections with their fellow peers and future colleagues. ThinkLA's Intern Summit provides a safe environment for interns to gain a deeper understanding of what it takes to make it in LA's creative and diverse advertising community.

•  ThinkLA’s Mentorship Program helps media, marketing, and advertising professionals in Southern California meet to share knowledge and ideas. The goal of this five-month program is to aid less-experienced professionals by helping them build a professional network while learning from their more-experienced mentor. Each mentor will assist in career planning, give feedback on performance, and help the young professional design realistic goals.

•  Professional Development Classes cover a wide array of relevant and thought-provoking topics including Presentation Skills, Media Planning, Account Management, Agency Math, Improv, and Mindfulness.

ThinkLA Professional Development Overview Q1 •  Account Management – Feb. 21 •  Programmatic 101 – March 7 •  Presentation Skills – March 20 •  Digital Production – April 25

Q2

•  Verbal Courage for Women – May 16 •  Verbal Courage for Women – June 13 •  Intern Summit 1 - June 14 •  Intern Summit 2 - June 28 •  Media Planning –

June 20 •  Account Planning –

June 27

Q3 •  Intern Summit 3 - July 12 •  Presentation Skills – July 18 •  Verbal Courage for Women – July 18 •  Verbal Courage for Women – Aug 15 •  Business Fundamentals for Creatives – Sept. 26

Q4 •  Facilitation – Oct. 17

•  Presentation Skills – Nov. 7

•  Dates TBD

Page 13: Advertising Collective CONNECT | EDUCATE | INSPIREc.ymcdn.com/sites/ · A Media, Marketing, & Advertising Collective CONNECT | EDUCATE | INSPIRE . CONNECT | EDUCATE ... Mike Chu,

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ThinkLA Event Calendar Q1 •  Connections & Cocktails – Jan 19 •  IDEA Awards Call for Entries Opens – Jan 30 •  CanJam – Feb 4 •  YoungStars Fashion – Feb 23 •  Mobile Breakfast – Mar 23 Q2 •  Pokeraoke – April 6 •  Auto Breakfast – April 19 •  Connections & Cocktails – April 27 •  YoungStars 2 – May •  5K Benefiting Ad Relief – May 20 •  IDEA Gala – June 1 •  Intern Summit 1 – June 14 •  Intern Summit 2 – June 28

Q3 •  Entertainment Breakfast – July 13 •  Intern Summit 3 – July 12 •  Summer Soiree – July 20 •  Connections & Cocktails – Aug 2 •  YoungStars Culinary Crafters – Aug 8 •  Cannabis Marketing – Aug 23 •  Ad Relief Golf Day – Sep 12 •  AdJam – Sep 28

Q4 •  Motor City West – Oct 5 •  CanJam – Nov 4 •  Connections & Cocktails – Oct 12 •  Advanced TV Breakfast – Oct 20 •  BarkLA – Oct. 24 •  Turkey Bowl – Nov 16 •  Programmatic Summit – Nov 29 •  Toys For Tots Party – Dec 8