YOUR CAR WILL SELL!www.prewarcar.com | www.postwarclassic.com

ADVERTISING GUIDE 2019 Cars, parts and more

Welcome2 •

Dear Sir or Madam, Thank you for your interest in advertising at PreWarCar.com and PostWarClassic.com. Since 2001, we are specialized in helping you sell your classic cars, motorcycles and parts as quickly, easily, and pleasantly, as possible. Our team is happy to assist you during this process.

It is our mission to help you find the right buyer. Our slogan is ‘Your car will sell’ and we are here to put our words into action.

Since the beginning, we have successfully assisted many clients. Our clients have described us as “reliable”, “pleasant to work with”, “efficient”, and “professional”. If you advertise with us, your car will be featured on our websites and, as such, each month it will be viewed by at least 90.000 potential passionate car buyers. Your car will be sold in no-time.

In this booklet, you will find all the relevant information about advertising at PreWarCar.com and PostWarClassic.com. Please feel free to contact us if you have any further questions.

We look forward welcoming you at our pages.Kind regards, Laurens KleinManaging Director PreWar PostWar Publishing BV

Lklein@prewarcar.com

“Specialized in helping you promote your cars and parts since 2001.”

97.000 Unique monthly visitors

2.149.000 Page impressions per month

4.2 averagetime (in minutes) per session

Others UK

USA

DUFR

8%NL

6%AUS

Source: Google Analytics October 2018

Visitors from around the world

26%

18%

8%7%

27%

4 • Advertising rates

Advertising rates Dealer ad packagesAdvertising starts from one car for a period of three months. There are many advantages to a dealer-advertising package, for example, you will be able to buy slots instead of single adverts and it will be possible to rotate the cars in the advert(s) as much as you like within the selected time frame. Plus, it will be possible to easily change the cars featured in the advert; the newly selected car in the advert will then be moved to the top of the list. In addition, both your company’s logo plus the company’s website will visibly be shown in each of your adverts. You also have the possibility to show up to 50 photos without additional costs.

It is possible to advertise on prewarcar.com or postwarclassic.com, or on both sites at the same time. Switching between the two sites is also possible.

Auction promotion packagesIf you are looking to promote your auction, prewarcar.com and postwarclassic.com are here to assist you! We will act as your partner and help you in advertising the cars and in promoting a banner both on the event calendar and on the homepage of both sites. In addition, one of our editors will write a preview about the auction and feature it in our online magazine. Your auction will be well promoted!

Full serviceThe uploading of the adverts will be done by prewarcar.com – postwarclassic.com. It is also possible to copy these adverts from your own website. Easy and efficient! Full service: + 20%

Additional promotion: Feature your car on our homepage and increase its exposure. Your car will be centrally featured on our site for a period of 30 days, ensuring that your car will get noticed by numerous potential car buyers. €18 per car

Editorial promotionEditorial promotion entails that one of our skilled editors will do a write-up about your car and that the article will be featured in our online magazine. Focusing on the car’s unique selling points will greatly enhance the chance that your car will be sold quickly. € 200 per car

Newsletter:Get extra promotion by sending out an enthusiastic newsletter to 7000+ subscribers. €675 per newsletter

Event promotion:Promote your event by listing it on the event calendar. If you are looking for additional promotion, let us know!

Specialist listing:List your company on our ‘Specialists and Services’ page, and ensure that your company will be one of the first to be found. €169 for 12 months.

Promotional banners: Inside all adverts (size 54x42)It is possible to feature your banner at several positions on both websites. €3500 for 12 months.

Create a total integrated marketing solution If you are looking for a way to create maximum exposure in a short time period, we offer a complete package. Please contact us for more details.

• 5Advertising rates

Dealer car package:

No. of Cars Per 3 months Per 6 months Per 12 months

1 € 67,- € 134,- € 268,-

5 € 263,- € 441,- € 840,-

10 € 470,- € 789,- € 1.503,-

15 € 603,- € 1.012,- € 1.928,-

20 € 723,- € 1.214,- € 2.313,-

30 € 974,- € 1.638,- € 3.115,-

40 € 1.164,- € 1.944,- € 3.717,-

50 € 1.388,- € 2.325,- € 4.450,-

Parts Ads Package

No. of parts Per 3 months Per 6 months Per 12 months

Up to 10 € 84,- € 153,- € 286,-

Up to 30 € 168,- € 306,- € 572,-

Up to 90 € 375,- € 704,- € 834,-

Up to 270 € 599,- € 1.100,- € 1.251,-

Unlimited € 784,- € 1.529,- € 2.781,-

Auction promotion package

No. of Cars Single Auction Three Auctions Every additional Auction (price per auction)

Up to 10 € 365,- € 304,- € 274,-

Up to 20 € 711,- € 592,- € 533,-

Up to 30 € 1.023,- € 852,- € 767,-

Up to 40 € 1.268,- € 1.056,- € 951,-

Up to 50 € 1.344,- € 1.120,- € 1.008,-

Up to 60 € 1.541,- € 1.284,- € 1.156,-

Up to 70 € 1.680,- € 1.400,- € 1.260,-

Up to 80 € 1.805,- € 1.504,- € 1.354,-

Up to 90 € 1.890,- € 1.584,- € 1.426,-

Up to 100 € 1.972,- € 1.660,- € 1.504,-

All prices are exclusive VAT

6 • Homepage banners

Homepage banners

1. Topbanner A1 & A2 (161x60)€ 750 for 1 month €

7500 for 12 months

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2

3

2. Topbanner B (445x75) € 950 for 1 month €

9500 for 12 months

3. Banner C1, C2 en C3 (160x92) € 225 for 1 month €

2250 for 12 months

Textlink C1 € 1200 for 12 months

4. Banner E1, E2, E3 & E4 ( 160x92) € 550 for 1 month €

5500 for 12 months 4

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4

Ask us for the possibilities!

• 7How to advertise

How to advertise?

Advertising at Prewarcar.com and Postwarclassic.com is quick and easy! It will take up less than 5 minutes of your time, after which you are immediately able to start selling your cars/ motorbikes/ parts/ services.

Start by registering at prewarcar.com/register and complete your personal profile. Here you can select the package that suits you best. An invoice will be created automatically and you will be able to pay through the website. And then it is time to upload your advertisement onto the site and start selling!

If you have a problem setting up your profile and you would prefer extra personal service, our team is more than happy to help you out. Please email us at office@prewarcar.com and leave your phone number.

Register at prewarcar.com/register

Complete your profile

Choose your package

Pay quick and easy online

Upload your advert

and sell!

Step 4

Step 3

Step 2

Step 1

Interested?Go to www.prewarcar.com or www.postwarclassic.com and your car will sell!

Company details Mailing address:PreWar PostWar Publishing bv

Achterstraat 21

3252 AB Goedereede

The Netherlands

Chamber of CommerceReg. No. 67510388

(The Netherlands)

VAT number:NL.857039210 B01

Email: office@prewarcar.com

Phone: +31 6 21276908