agdelta business overview b4-june-13-2016 (2)
TRANSCRIPT
CONTENTS
JUNE-B4-2016
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WHO ARE WE - WHY US
WHY ARE WE DIFFERENT TO OUR PEERS
WHAT WE DO
WHAT CLIENTS SAY INDUSTRY AWARDS
MANAGEMENT TEAM
WHO ARE WEWHY US
1 BILLION +USD notional is
Transacted daily
Across AsiaEurope
Middle East
Users globally
15 MARKETSLIVE
10,000+
• Retail Banks• Wealth • Private Banks
Focus on 3 segments:
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DO MORE WITH LESS
PROVIDE REAL CHOICE FOR CLIENTS
AS A COMPETITIVE ADVANTAGENOT A LIABILITY
DIGITIZE SO YOU CAN
AND THE PIE GETS BIGGER
USE COMPLIANCE
AGDelta is a FinTech platform company
focused in the digital wealth management
space. Our value to our clients over the years has been simple and
highly effective.
During the past decade, we have helped financial institutions in over 15 countries globally, transform their businesses through the digitization of their client engagement, investment advisory and transactionalprocesses.
We believe it is paramount that whilst “low touch” digitization was essential for the industry to grow and scale, the “high touch” human aspects that underpinned the client relationship should not be sacrificed. Based on that philosophy, in 2009 we launched a dedicated and built-for-purpose digital wealth platform for bankers, dealers, and investment specialists on the go.
As competitive pressures and client’s demand for choice of investment product provider intensified post 2009, we extended our value proposition to offer a truly robust “open architecture” product platform. Emails, phone calls and glossy product brochures were replaced with collaborative electronic platforms
which not only delivered new efficiencies with more choice but more productivity and insights that were not possible previously in a highly paper process environment.
As rapidly escalating and changing regulatory compliance requirements threatened to cripple the way banksengaged their clients, we created a new way to help our client base to replace the “band-aid” approach to reacting to these requirements with a centralized way to address this whilst enabling the front line bankers to identify and capture new opportunities and a compliance friendly way.
Our record of client delivery underpins a successful decade of R&D and innovation in wealth management, long before buzz words like Digital, Robo-advisory, Wealth and RegTech existed. Much more to come!
AGDelta360°
SOLUTIONS
PRICE DISCOVERY & EXECUTIONMaximum Efficiency for best Client Experience
TECHNOLOGY & ARCHITECTURE
Scalable and Built for Purpose
INVESTMENT IDEASNow Investment Ideas are linked
smartly to Compliance + Suitability
MULTI-ASSET OFFERINGAG Delta Shopping Mall
ADAPTERSWe connect to Core Banking +
External Systems
SUITABILITY & COMPLIANCEProtect your clients, Protect you Firm
CONNECTIVITYYour Hub for a wide range of Execution Venues
LIFE CYCLE MANAGEMENTPort Trade Services
DIGITAL CHANNELSElegant but Trusted + Suitable
Anytime – Anywhere
Our award winning solutions serve the entire wealth management supply chain for the private, consumer and retail banking segment.
AGDelta
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AWARD WINNING SOLUTIONS
DESKTOPAPPLICATIONS
MOBILECHANNELS
STATE OF THE ART ARCHITECTURE
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WHY ARE WE DIFFERENTTO OUR PEERS
The Wealth Management industry is facing the greatest crisis of its time.
Increased pressure to deliver revenue numbers whilst facing crippling regulatory compliance requirements in a highly competitive market place has created the perfect storm for banks operating within Asia.
Yet with the highest number of High Net Worth1 and digital social media usage2 per capita in the world, the Asia Pacific region represents enormous business opportunities for those that adapt their business models accordingly.
We uniquely address both the key CHALLENGES and OPPORTUNITIES within the industry. We accomplish this while providing a rapid ROI on the tech spend.
Private banks today have moved away from the traditional ‘mothership’ solution approach of having a massive system that comes with a lot of baggage. A frontline system today needs to be light, real time, fit for purpose and optimally something you can put online so that RMs and clients can reach it directly
Tom Askew,Head Technology Solution Delivery
Wealth Management, SCB
¹ Capgemini. ( June 17, 2015). Global Population of High Net Worth Individuals and their Wealth Hit New Highs. Retrieved fromhttps://www.capgemini.com/news/global-population-of-high-net-worth-individuals-and-their-wealth-hit-new-highs² DizitalArena.(February 24, 2016). APAC Digital Marketing Stats from January 2016. Retrieved from http://www.dizitalarena.com/apac-digital-marketing-stats-from-january-2016
AGDelta has, since its inception, been focused
solely on helping its banking clients solve these complex challenges. As one of Asia’s
original FinTechs, from humble beginnings we have
now successfully scaled globally, with over 10,000
licensed users in over 15 countries in Asia, Middle East Europe and the US.
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Source: Tomas Zink. (2013)Driving frontline productivity in modern private banking. VRL Timetric
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We have for over a decade delivered to our customers, outsized return on investments (average 18-month payback) in an industry where it often takes over a decade to recoup the value of investments made in large core banking platforms. This whilst maintaining a 100% successful delivery record.
Our solutions have helped our clients identified new client opportunities with our advanced roboanalytics and alerts whilst de-risking their businesses with the introduction of systematic and pre-emptive controls during the client advisory process. This has met regulatory compliance requirements in over 15 countries globally.
With over one billion USD transacted daily through our platform, we have helped our clients successfully navigate the transition from manual to streamlined processes. At our largest global client, this has delivered
over 70% gains in efficiency, whilst delivering over 100% increase in profit margins in some
product lines.
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E-COMMERCE PARADIGM ACROSS THE WEALTH SUPPLY CHAIN
WEALTH MANAGEMENT PROVIDERSMOBILITY CHANNELS
Mobile Customers
Order Execution
BanksStructured Products
ECN’sFX/FXO & Bonds
Fund ManagersFunds
Broker/DealersEquities
ExchangesListed Products
CA/RM
Wealth Services
Dealer
Compliance Controls
CONNECTIVITYHUB
Targeted Ideas
STP
Corporate ActionsEmpowered MobileBankers on the GO
WE CONNECT THE DOTS.
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WHAT WE DOAGDELTA VALUE PROPOSITION IS BASED
ON 3 KEY SOLUTION PILLARS
THE 3 PILLARS OF VALUE
Enterprise Wealth Compliance
Protecting my clients and my firm!Making enterprise compliance
management easy and cost effective
Best Execution - Price and transact on multi-asset investment products
quickly, efficiently and safely
Delivering trusted, relevant andsuitable advice, anytime, anywhere
Order + Execution Management
MULTI-PRODUCT | MULTI-PROVIDER | MULTI-SEGMENT | MULTI-MARKET | MULTI-CHANNEL
Digital Advisory
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ENTERPRISE WEALTH
COMPLIANCEPROTECT THE CLIENT, PROTECT THE BANK
CENTRALIZED COMPLIANCE SERVICE FOR THE ENTIRE ENTERPRISE
In today’s banking environment, compliance activities are employed across all areas of the business operations, with each area having a specific set of rules to comply. Private banks must perform these rules in different stages on customer engagement starting with onboarding to investment advisory, order management and portfolio monitoring.
As a result, these rules are embedded across several supporting applications used to support the customer engagement. When a regulator decides to change a rule, the updating of these applications become a major cost and increasing operational risk. There needs to be a better way.
The AG Delta solution is designed to centralize all the compliance rules for the entire wealth organization. Our compliance rules engine is the only solution in the industry that can be invoked by third party applications. With the AG Delta solution, a private bank can maintain all the business and regulatory rules in one single application to be called through an open API, saving a great deal of time and cost.
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PRE-CONFIGURED RULES LIBRARY AND RULES MAINTENANCE
For many private banks, designing and maintaining a comprehensive compliance framework has been a major challenge.
AG Delta solves this problem by offering the Enterprise Compliance Service with a pre-configured rules library. All the rules necessary to satisfy the various regulatory requirements such as AML, FATCA and KYC, Conduct Risk, Client-product & portfolio suitability are supported. The rules parameters can be configured to fit their organizational needs within the bounds of regulatory requirement.
AG Delta offers value-added services in form of regulatory monitoring and rules update. If the change required an adjustment to the rule library, AG Delta will analyze the change, codify the adjustment and deliver to our clients as an application update.
COMPLIANCE DATA MART CACHE FOR EASE OF ACCESS OF DATA AND AUDITING
The key to an effective compliance service is to have access to good, quality data for each rule to be performed. Accessing the data from the various silos systems across the enterprise is a major challenge.
Our Enterprise Compliance Service simplifies data management through the Compliance Data Mart Cache (CDMC). The CDMC acts as a centralized data repository that connects to the various data sources needed to support the compliance service. Private banks no longer need to maintain data interfaces to every application with embedded compliance rules.
The CDMC works in tandem with the rules engine to ensure data quality. If any data is outdated or missing, the rules engine will trigger an alert to notify the bank to take appropriate action. Auditing is made easier by the CDMC. All reports and logs are tracked within the system. Compliance officers internal or external to the bank can easily access the necessary logs and reports for area of the operation.
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Opportunities can be identified and Client Advisors with the ability to “systematically” profile this against the client risk profile all pre-deal. Live quotes can then be generated on the fly to the best provider (MiflD)
FILTERING IDEAS WITH
OPPORTUNITIES
CREATING COMPLIANCE-SAFE OPPORTUNITIES
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INVESTMENT IDEAS LINKED TO SUITABILITY
Investment ideas can be published to RM’s who can screen their client base for opportunities based onpreferences, transaction history, liquidity and suitability/appropriateness. Stats on views, quotes and transactions can be monitored measuring ROI on ideas.
Protect your clients and your firm
• SUITABLE• APPROPRIATE• SAFE
ALL CLIENT SEGMENTS, ALL SYSTEMS, ALL MARKET JURISDICTIONS
MATCHING IDEAS USING AGD
COMPLIANCE AS A SERVICE (CAAS)
ENGINE
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ORDER EXECUTION
MANAGEMENTMAXIMUM EFFICIENCY FOR THE BEST CLIENT EXPERIENCE
CLIENT CENTRIC ORDER AND EXECUTION MANAGEMENT SERVICES (OEMS)
Traditional core banking systems provide static order tickets to capture trades. This is not-sufficient in today’s environment to support both the increasing pre and at deal compliance requirements but the fact that a more sophisticated yet user friendly user experience is required to support multi-asset orders through its entire pre-at-post deal lifecycle.
The AG Delta enables a full collaborative platform experience between bankers, product and investment advisory and deal execution functions with full maker-checker approval workflows. A wide spectrum of investment options in the product catalogue (including Forex, Equities, Rates, Fixed Income, Commodities, Derivatives, and Structured Products) to give customers greater choice.
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MULTI-ASSET MARKET CONNECTIVITY
The AG Delta solution supports market connectivity through direct integration to industry leading trading and execution networks providing access to a universe of wealth product issuers. Wealth advisors can be empowered with a wide spectrum of investment options in the product catalogue to give customers greater choice.
Wealth advisors and buy side dealers can quickly source the best market price from a panel of suppliers without relying on phone calls and emails. Request for Quotes are sent to multiple counterparties simultaneously and responses aggregated with the best price prioritized and ensuring best execution regulatory requirements are met.
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REAL-TIME COMPLIANCE MONITORING
The AG Delta solution integrates and enforces compliance into the Wealth Advisors activity workflow to ensure every customer engagement is fully in-line with local market requirements.
The AG Delta solution guides the Wealth advisors to perform all compliance activities when required to ensure no missing documentation, product suitability mismatches or incomplete customer profile information errors can arise. Wealth advisors are informed through alerts with detailed explanations on every compliance activity to be performed before proceeding to the next action in the workflow.
All workflow events are captured and monitored for a complete compliance audit and reporting capability.
ENTERPRISE SYSTEM INTEGRATION
AG Delta seamlessly integrates into the Enterprise environment through an open architecture approach that supports all middle-ware messaging standards. Our solution provides “adapters” to leading core banking, trade booking and order allocation solution providers.
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IRENE HY CHEN
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IRENE HY CHENHead of Structured
Products AMEABarclays Wealth
We are extremely excited to have the DealStation launched in Hong Kong and Singapore, in cooperation with AGDelta, the technology partner, and our valuable trading counterparties. The platform was already comprehensive and best in class.
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RONNIE LIMGroup Head ofConsumer Banking,Alliance Bank
The solution has helped replace many manual processes around phone calls, deal booking, customer documentation, and compliance checks. The solution enabled our relationship managers to quote rates when their customers asked for it, instead of depending on dealers.
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DIGITAL EXPERIENCE
DIGITAL ADVISORY
TRUSTED AND SUITABLE INVESTMENT IDEAS ANYTIME
CUSTOMER FOCUSED WORKFLOW
AG Delta Digital Advisory solution is the first platform to introduce the concept of customer centric workflow. Wealth advisors are able to filter and match all investment research and product ideas based on each customer’s unique risk profile, market and product preferences and financial goals.
360° PORTFOLIO AND ROBO-ADVISOR ANALYTICS
AG Delta Digital Advisory gives Wealth advisors a 360° view of the customers’ portfolio to assess key indicators including asset allocation, portfolio performance and cash balances.
Wealth advisors are alerted on portfolio and trade events such as an investment maturing that can lead to up-sell opportunities which is powered by our robo-advisor analytics an recommendation engines.
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APPLICATIONS
DIGITAL EXPERIENCE
COLLABORATION
The AG Delta solution makes it easy for wealth advisors to access investment ideas from multiple sources, be it the internal research published by the advisory team or external market news and data providers.
Wealth advisors can “like”, “share” and “comment” on ideas to develop feedback with their peers and also see the actions associated with an idea including the number of views, quotes and trades performed. This in turn enables product and investment advisory functions to review the ROI of an investment idea shared to the RM and client community. The data is then mined and used by our analytics and recommendation engines to further increase RM productivity and customer service.
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PRODUCTIVITY andPROFITABILITY CRAIG ARMSTRONG
Global CIO forWealth Management,
Standard Chartered Bank
RONNIE LIM
Group Head ofConsumer Banking,Alliance Bank
100%
100%
100%
FX spreads improved by:
FX turnaround times improved by:
Fixed income turnaround times improved by:
We were looking at a number of different projects in the wealth area. We recognized that we needed to do some work to focus on enabling our RMs.
The solution has helped replace many manual processes around phone calls, deal booking, customer documentation, and compliance checks. The solution enabled our relationship managers to quote rates when their customers asked for it, instead of depending on dealers.
Source: Tomas Zink (2015). Driving frontline productivity in modern private banking. VRL Timetric
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WHAT CLIENTS SAY
IRENE HY CHEN
Head of StructuredProducts AMEA
Barclays Wealth
We are extremely excited to have the DealStation launched in Hong Kong and Singapore, in cooperation with AGDelta, the technology partner, and our valuable trading counterparties. The platform was already comprehensive and best in class.
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RONNIE LIM
Group Head ofConsumer Banking,Alliance Bank
Existing clients have all achieved a minimum of an 18month payback on their total investment with AG Delta platform. Our clients experience greater efficiency, improvements in price discovery through transparency across product providers for best price execution. Clients have also benefitted from improved quality of customer service.
Clients of AG Delta have realised the following business benefits directly measurable and attributable to our solution offering:
DRAMATIC REDUCTION (>70%) IN PHONE/CALLS EMAILS BETWEEN WEALTH
ADVISORS, DEALERS AND OPERATIONS STAFF.
REDUCTION IN COMPLIANCE COSTS THROUGH SYSTEM
DRIVEN POINT OF SALE SUITABILITY CHECKS.
SIGNIFICANT UPLIFT IN TRADE VOLUMES AND THROUGHPUT.
INCREASE IN REVENUES, PROFITABLY. INCREASE
WEALTH ADVISOR PRODUCTIVITY.
REDUCTION IN TRANSACTION COSTS THROUGH STRAIGHT THRU PROCESSING.
INCREASED TIMELINESS OF MANAGEMENT REPORTING ON FINANCIAL METRICS. INCREASED RANGE OF INVESTMENT PRODUCTS OFFERED BY 3RD PARTIES THUS DELIVERING A TRULY OPEN, ARCHITECTURE WEALTH PLATFORM.
LESS ERRORS AND THEREFORE LESS FINANCIAL LOSSES ON TRANSACTING OVER PHONE AND EMAIL.
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INDUSTRY AWARDS
BEST FRONT OFFICE SOLUTION 2015WEALTHBRIEFINGASIA SINGAPORE AWARDS
BEST COMPLIANCE SOLUTIONS 2016WEALTHBRIEFINGASIA HONG KONG AWARDS
BEST COMPLIANCE SOLUTIONS 2016WEALTHBRIEFINGASIA SINGAPORE AWARDS
BEST FRONT OFFICE SOLUTION 2015WEALTHBRIEFINGASIA HONG KONG AWARDS
MOST INNOVATIVE CLIENT SOLUTION 2016WEALTHBRIEFINGASIA HONG KONG AWARDS
BEST WEALTH MANAGEMENT PLATFORM 2014PRIVATE BANKER INTERNATIONAL
MOST INNOVATIVE E-COMMERCE PLATFORM 2014ASIA-PACIFIC STRUCTURED PRODUCTS & DERIVATIVES AWARDS
BEST MULTI-ISSUER PLATFORM 2014ASIA-PACIFIC STRUCTURED PRODUCTS & DERIVATIVES AWARDS
ANDREW AU CHIEF EXECUTIVE OFFICER
LAWRENCE GRINCERICHIEF OPERATING OFFICER
MOK CHUNG WINGCHIEF TECHNOLOGY OFFICER
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MOST INNOVATIVE E-COMMERCE PLATFORM 2014
MANAGEMENT TEAM
ANDREW AU CHIEF EXECUTIVE OFFICER
Andrew Au is co-founder and Chief Executive Officer. He has more than 20 years’experience in investment banking and Financial Services industry, having worked fortop-tier global banks including Bankers Trust, Macquarie and Deutsche Bank and GlobalFinancial Technology providers like SunGard, before he founded AGDelta in 2004.
Andrew is a frequent speaker at Wealth Management industry thoughts-leadership forumsand an active industry participant in helping define and promote standards in theelectronic trading of wealth investment products. At AGDelta, he has been activelyengaging retail and private banking institutions globally in transforming their business byleveraging E-commerce and digital channel models and technology. He currently sits onthe board of directors of Contineo, and is a former recipient of the Singapore’s Spirit OfEnterprise Entrepreneur’s award.
LAWRENCE GRINCERICHIEF OPERATING OFFICER
Lawrence is the Co-founder and Chief Operating Officer. Over his 28 year career Lawrence has advised financial institutions in how to leverage innovations in technology for competitive advantage. Prior to AG Delta, Lawrence worked with the global leaders in Management Consulting (Accenture), Financial Solution (SunGard) and Online Retail Trading solutions (TIBCO Finance), where he worked with leading banks across Asia to deploy B2C and B2B trading channels as e-commerce in finance was rapidly growing in the late 90’s.
Lawrence brings to AG Delta a multi-disciplinary expertise in the design and delivery of high performance, e-commerce transaction systems. This knowledge and experience governs the technology and operational direction undertaken by the company. Lawrence holds a Bachelor’s in Engineering in Software Systems from Curtin University in Western Australia.
MOK CHUNG WINGCHIEF TECHNOLOGY OFFICER
Mok Chung Wing is Chief Technology Officer. He has over 20 years’ IT experience inWealth Management, having worked for several leading global private banks. ChungWing who was the former Asia Pacific Chief Technology Officer at Bank Sarasin, hasoverseen in all technology facets of the Wealth Management including SoftwareDevelopment, Technical Infrastructure & Architecture design and numerous Trade Order &Execution Management & Regulatory Compliance initiatives regionally.
As Chief Technology Officer, he is dedicated to defining key initiatives within AG Delta’sSolution Architecture and Product roadmap.
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BHASKAR GUNTURYMANAGING DIRECTOR
PROFESSIONAL SERVICES
Bhaskar has over 20 years of experience in multiple disciplines including Program andProject management (delivery skills), architectural and technical skills, development andimplementation experience, business analysis skills, BPM / ECM Technology & Consultingskills and IT / Strategy consulting skills in a strategic product and services salesenvironment.
Prior to AG Delta, Bhaskar worked with companies such as Strategic Interventions India,TLiAP Singapore, Global 360 consultancy and Standard Chartered Bank, where he wasactively engaged on projects that have required his expertise in architecting businesssolutions, deploying Enterprise Content Management (ECM) and Business ProcessManagement (BPM) solutions in banking, financial services and insurance (BFSI) sectors.
At AGDelta, he heads the Professional Services Delivery Organization that includesProject Management & Delivery Services; Production Support Services & QA Services.
ROBERT SALYCHIEF PRODUCT OFFICER
Robert Saly has over 30 years of experience in the investment banking industry havingworked for several global leading banks such as UBS, Merrill Lynch or Vontobel. He hasworked in multiple locations across the world such as Zurich, London, New York, HongKong and Singapore.
At Merrill Lynch he was the European Head of Platforms and eCommerce delivering andimplementing business-critical eCommerce and technology application across thestructured product universe for internal and external clients.
At Vontobel Investment Bank Zurich, he covered the B4B relationship managementmaintaining strategic dialogs with key-decision-makers of financial institutions. He alsodeveloped under his leadership an in-house MIS and CRM system. From May 2012, RobertSaly has initiated and launched the start up of the Vontobel Financial Products office inSingapore for the distribution of structured products to qualified institutional investors inSingapore and Hong Kong.
SIMON WONGMANAGING DIRECTOR
HEAD OF GREATER CHINA
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SIMON WONGMANAGING DIRECTOR
HEAD OF GREATER CHINA
Simon Wong has over 15 years of sales management and business developmentexperience and is responsible for formulating and executing go-to-market strategiesthat will expand AG Delta’s business footprints across Asia as well as sales, marketing,partnerships and new market development.
His earlier career includes working as Business Development Representative with aCanadian technology start-up and worked his way up to becoming Regional Director forNorth Asia, where he successfully opened the Hong Kong and China market. beforemoving to SuperDerivatives. Simon was appointed as Head of Sales for Greater China in2012 where he led the team to becoming the top revenue producing region in Asia fortwo consecutive years.
ANTHONYCAMPBELL-BROWN
MANAGING DIRECTORHEAD OF ASEAN
Anthony Campbell-Brown has a 20 year proven track record of winning complex ITsolution sales in difficult international markets and in particular APAC. With abackground in capital/debt markets, Risk, IFRS, Transaction and retail banking, he hasgained broad and deep understanding of how banks operate which has enabled himto build sustainable revenue streams for FinTech Software companies in SE Asia.
Starting in Bloomberg, he moved on to build and manage sales teams in medium tolarge size organisations such as Smartstream, Thomson Reuters (Kondor+) and Nucleuswhilst also using his entrepreneurial flair to successful start up 2 small businesses inAPAC.
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AG Delta knows bankingand knows what banking will be in the future,
because AG Delta is creating that future today.
www.agdelta.com
live in tomorrow