INCREASING THE QUALITY OF FISH PRODUCT DIVERSIFICATION IN WOMEN

GROUP ‘PAWON GENDIS’ DESA BANJARHARJO KULON PROGO TO

SUPPORT FOOD SOVEREIGNTY

Dr. Nurfitri Ekantari, S.Pi., M.P.Wahdan Fitriya, S.Pi., M.Sc.

Anes Dwi Jayanti, S.Pi., M.Agr.Dr. Amir Husni, S.Pi., M.P.

Situation and Back Ground Banjarharjo Village

1. Natural Resources (local commodities for food)

2. Market Potential from Ecotourism sector

3. Community needs for extra income4. Low skill of Human Capital, 5. High cohesion and bond among

women in village as social capital

Good Consciousness

Good Ideas

Good Willing

Good Negotia

tion

Process and problem Identification

The Whole Process is 4G

• Natural Capital • Human Capital• Physical Capital• Social Capital• Financial Capital

Good Consciousness

Good Ideas

Good Willing

Good Negotia

tion

Livelihood Aspect’s Identification in Community Consciousness

Natural Capital

Physical Capital

Human Capital

Social Capital

Financial Capital

Strengths, Weakness, Opportunity and ThreatAbundance of fish and other local food

There is no production house

Lack of skill but high motivated

High participation of women

Minimum financial capital

Solving problem / strategyProducing local food product &

ecotourism

Using leader house as a outlet and at present is building production house

Propose workshop from government, University and private sector

Using social capital to influence other women and dividing job

Collecting some capital to start small business in a group.

Good Consciousness

Good Ideas

Good Willing

Good Negotia

tion

Increasing woman participation to take a part in developing ecotourism sector

with local food ingredient

Good Consciousness

Good Ideas

Good Willing

Good Negotia

tion

Form and creating inclusive local food

business sector that is bring prosperous to

community

Good Consciousness

Good Ideas

Good Willing

Good Negotia

tion

Build communication with a lot of stakeholders and

negotiate for some opportunities that would

come

Natural LeaderFrom village

Community interaction

and job division

mechanism with it’s

complexity relationship

Pawon Gendis At Present…

Some Activities and Trainings that is Facilitated by UGM

Pawon Gendis and it’s Partnership

• KP4K (Ketahanan Pangan dan Penyuluhan Pertanian Perikanan dan Kehutanan)

• UGM • Marketing Agent (Private)• Local Governance (Kelurahan, Kabupaten dan Provinsi)• Mass Media Partner (Trans 7, Jogja TV, KR, Tribun etc.)• Rumah Zakat

Pawon Gendis won President Award for APN (Adikarya Pangan Nusantara 2015)

TITLE HERE

Some Factors that Maintain The Communication interaction and Engagement

• Knowledge distance• Lack of networking but keen to look forward. • Community willingness to always learn

UGM as a Knowledge and Network Broker

What We Pursue is SEJATI (real) Group, Walk and develop with their own move

We don’t expect MERPATI (pigeon) Group,Only comes when breads is spread

Neither PEDATI (cart) Group, only move with instruction

Projecting Community Development

New building that has been built to support production.

Village yard that is projected to be manage by Pawon Gendis

THANK YOU

Thank You