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  • 7/27/2019 AIIM Content Management Training

    1/4aiim.org/training

    TrainingThis course isideal for...

    IT, business analysts, consult

    business unit managers, and

    other information profession

    who are tasked with accurat

    and effectively managing yo

    organizations business cont

    Youll acquire the necessary

    to:

    nUnderstand the technologcomponents that compriseCM including document

    collaboration, document

    management, records

    management, workflow, ima

    and web content manageme

    nCreate corporate modelsfor taxonomies, metadata, an

    security

    nAcquire interoperability anintegration techniques

    nConsider the impact of clocomputing, mobile, social me

    and big data on content

    nDetermine who ownsinformation governance and

    apply controls

    Content ManagementLearn how to leverage your business content assets to drive value andcompetitive advantage in the social, mobile, and cloud computing era.

    Course Benefits and Objectives

    Content management combines analytics, collaboration, governance and processes

    with anywhere, anytime access to deliver value to your customers, partners, and

    employees. When used effectively, even complex content becomes your greatestbusiness asset.

    AIIMs Content Management course has provided over 20,000 information

    professionals with a systematic approach to manage their content across the

    enterprise. The course information is applicable across all industries, and is

    independent of any particular technology or vendor solution.

    Your Learning Options

    The Content Management course is comprised of multiple modules that may be

    purchased individually or as a complete package leading to one or all of three levels ofdesignation that are earned upon successful passing of an online exam: Practitioner,

    Specialist and Master. Once purchased, the course module(s), supporting materials, and

    exams are accessible online and on demand from AIIMs training portal for 6 months.

    http://www.aiim.org/traininghttp://www.aiim.org/training
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    Content Management (CM) Practitioner

    The Foundation (Modules 1-6)nModule 1: CM Explained.The basic technologies, challenges, and benefits explained

    and defined.

    nModule 2: Capture Your Content. Capture isnt just about paper. Get ready to ingest allcontent into your business processes.

    nModule 3: Metadata and Security. An overview of using metadata to organize contentand basic access control.

    nModule 4: Enabling Collaboration. Working together with content inside and outside ofan organization.

    nModule 5: Find Your Content.The basics of search and retrieval tools explained.nModule 6: Content Delivery. Publishing content to the right person at the right time

    using the right channel.

    The Business Drivers (Modules 7-11)nModule 7: CM Equals Increased Productivity. Examples of how streamlined content-

    centric processes can save time and/or increase revenue.nModule 8: The Business Value of Governance. Good governance and compliance are

    often mandated by regulatory bodies, but also lead to more efficient organizations.

    nModule 9: The Value of Knowledge. Why knowledge management can lead toimproved collaboration, customer service, response times, and more.

    nModule 10: Social Business as a Driver for CM. Harnessing social business andcollaboration is a hidden, but critical, contributor to organization success.

    nModule 11: Measuring CM Success. Getting beyond ROI to total cost of ownership.The Core Technical Concepts (Modules 12-18)nModule 12: CM Architecture Explained.The different architecture types and approaches

    to deciding which is right for you.nModule 13: What Is Metadata?You need metadata. Heres why, and how to use it

    correctly.

    nModule 14: Taxonomies and Classifications. How to structure content so that you canfind and use it.

    nModule 15: Findability. A deep dive into the role of search and navigation in the contextof CM and the art of making content easy to find.

    nModule 16: Mining Content for Intelligence. An exploration of how content analyticsand reporting lead to improved business intelligence.

    nModule 17: Access to Information. Understanding the difference betweeninteroperability and Integration between multiple repositories.

    nModule18: Optimal Performance. Understand organizational environments andplanning rules of thumb for sizing, scoping, and optimizing your implementation.

    Managing Processes and Content (Modules 19-25)nModule 19: Content Storage.Options defined and risks explained for storing content for

    retrieval and use.

    nModule 20: Protect Your Content.Why you need to control and secure content; how toaccess; and legal and compliance issues to consider.

    nModule 21: Automating Business Processes.Process and workflow management toolsallow your content to be used by the right person in the right business context.

    The Course ModulesThe CM Practitionercourseprovides a firm foundation

    in the technologies, business

    drivers, and implementation

    strategy of managing

    content; including the

    key roles of information

    architecture, metadata, and

    taxonomy.

    The CM Specialistcourse

    deepens the knowledge

    gained in the Practitioner

    program and details best

    practices for the planning

    and implementation of

    your enterprise content

    management solution.

    The CM Mastercourse

    provides a thorough

    understanding of enterprise

    content management. The

    course combines Practitioner

    and Specialist knowledge

    with a practical case study

    exercise.

    Upon occasion, all levels of

    this course are also offeredin a live, instructor-led

    classroom format as a

    virtual webcast, and in

    physical classrooms in select

    cities around the world. Our

    enrollment page at aiim.org/

    trainingwill indicate when/

    if such a class has been

    scheduled.

    http://www.aiim.org/traininghttp://www.aiim.org/traininghttp://www.aiim.org/traininghttp://www.aiim.org/traininghttp://www.aiim.org/traininghttp://www.aiim.org/traininghttp://www.aiim.org/training
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    What our StudentsSay...

    I participated in the 4-day AIIM

    CM Master Class and as a result

    Im ahead of my colleagues in

    understanding the key concepof CM. I now can identify,

    investigate and come up with

    solutions on CM projects and

    the issues they hold. I suddenly

    understand the broader pictur

    and can act upon it, which has

    resulted several times in new

    project orders; very valuable to

    me and my organization.

    Jefta Knoppers, ADante BusinessInformation

    Strong foundation in CM

    concepts and methods.

    Darren Davins, CapGemini

    Because of AIIMs training, I wable to advise on the importan

    of setting up a model company

    to test the CM solution before

    full scale implementation. As

    a result, I am to be consideredfor participation in the project.

    Further, I was able to show

    another state agency how

    beneficial an CM environment

    can be, so much so that there

    is buy-in across the board. The

    project has now been initiated

    Rachael Guzman De Vlugt, MinistOf Social Development in Trinidad aTobago

    Content Management (CM) Specialist

    CM Business Strategy (Modules 1 3)nModule 1: CM Program Delivery. An overview of project methodologies and advice for

    selecting the right methodology for your implementation.

    nModule 2: Step-by-Step to a Program Strategy.Define success metrics, avoidcommon pitfalls, define stakeholders, and create an awareness plan.

    nModule 3: Establish the Business Case. Defining and understanding what a businesscase really is and why you need one.

    Change Management and Governance in CM(Modules 4 7)nModule 4: Governance Explained.Embedding governance into your project plan from

    the beginning.

    nModule 5: Governance: Who Does What. Identifying roles and responsibilities within agovernance framework.

    nModule 6: Change Management Overview.Defining change management andunderstanding resistance to change.

    nModule 7: The Change Management Plan. Manage change at all stages of a project;heres how.

    Applications and Solutions(Modules 8 9)nModule 8: Building Applications. Using CM to build horizontal (accounting, human

    resources, marketing, etc.) and vertical (insurance, government, etc.) use cases.

    nModule 9: Advanced Applications.Using CM as the foundation for simplifyingeDiscovery.

    Business and Technical Assessments(Modules 10 13)nModule 10: Business Readiness Assessment: initial Steps.Determine your as-is and

    desired to-be state and establish CM priorities.

    nModule 11: Business Readiness Assessment: a Deeper Dive.A detailed look atgathering requirements and the need to document results.

    nModule 12: Technology Readiness Assessment: Requirements. Steps to determinethe impact of CM on your technology infrastructure.

    nModule 13: Outline the Technology Architecture.Final steps to complete thetechnical assessment and prepare for deployment.

    Content Management Practitionercontinued...

    nModule 22: Retention and Disposition of Digital Content. Set policies and proceduresin place to keep the content you need while eliminating content you do not to save costs

    and decrease risk.

    nModule 23: Digital Preservation. How to keep information accessible for years ordecades.

    nModule 24: Retention and Disposition of Physical Records. Considerations forreducing paper and the demands that physical records create for long-term access ordestruction.

    nModule 25: Using Content Components.Structuring content for ease-of-management,consistency, and simplified distribution.

    http://www.aiim.org/traininghttp://www.aiim.org/training
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    Register for online, virtual, or in-person training today.

    Course pricing, detailed curriculum, and enrollment are just a click away.

    Visitaiim.org/training

    Talk to one of our education counselors:

    Phone Email

    North America: +1 301.755.2631 North America: [email protected]

    Europe: +44 1905.727613 Europe: [email protected]

    Content Management Specialistcontinued...

    Foundations and Planning(Modules 14 19)nModule 14: Lay the Foundation for Information Architecture. Defining your master

    data model and definitions, your enterprise information architecture, and your business

    rules.

    nModule 15: Laying the Foundation with Taxonomy.The essential concepts oftaxonomy and metadata and how they contribute to your CM deployment.

    nModule 16: Using Prototypes.The CM system will evolve, but to begin you need toprototype solution architecture, metadata management, and processes.nModule 17: Roadmap: Deployment Strategy. How to lay out the direction of your

    implementation.

    nModule 18: The Project Plan. Project management and turning the plans into reality;including how to plan in parallel.

    nModule 19: Understand the Client.Successful implementations meet the needs of theclient; heres how.

    Design, Deliver, and Deploy(Modules 20 24)nModule 20: CM Design Part 1.Using information from assessment, roadmap, and

    planning stages to identify development and delivery activities.nModule 21: CM Design Part 2.Ensuring that the user interface measures up to user

    expectations.

    nModule 22: Development.How to generate guidelines for user support andoperational procedure, technical development, and testing/training on the system.

    nModule 23: Deliver and Deploy. Step-by-step guide to successful rollout, includingdeployment, pre-launch steps, and fallback planning.

    nModule 24: Always Improving.To keep the system responsive to business needs, youneed to continuously assess and improve it.

    As Seen in...JobPosts

    AIIM CM certification and/or

    training is preferred.

    as seen in job post for DISH

    Network LLC, Senior DocumentContent Management Analyst

    AIIM CM Masters Certification

    is a plus.

    as seen in job post for SunTrustBanks, EIS Architect 2

    Must possess or obtain

    at least one valid industry

    certification from the following

    list within six months of hire:

    AIIM Certificate (CM, Taxonomy

    and Metadata), MOS.

    as seen in job post for Instructor ofInformation Technology, MacombCommunity College

    Download

    FREE How To Guides

    aiim.org/howtoguides

    AIIM is the global community of information professionals. We provide the education,research and certification that information professionals need to manage and shareinformation assets in an era of mobile, social, cloud and big data. Visitaiim.org.

    AIIM Professional membersalways enjoy a 10% discount on the lowest advertised prices.

    http://www.aiim.org/traininghttp://www.aiim.org/traininghttp://www.aiim.org/traininghttp://www.aiim.org/howtoguideshttp://www.aiim.org/howtoguideshttp://www.aiim.org/howtoguideshttp://www.aiim.org/http://www.aiim.org/http://www.aiim.org/http://www.aiim.org/howtoguideshttp://www.aiim.org/http://www.aiim.org/traininghttp://www.aiim.org/training