air-conditioning & refrigeration division (ard) ﺪﻳﺮﺒﺘﻟ ﻒﻴﻴﻜﺘﻟ the company...
TRANSCRIPT
Air-conditioning & Refrigeration Division (ARD)
Getting to know the
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In line with Intercols policy of Growth through Diversifica-
tion the company acquired the Technical Business of
Bahrain Technical Trading Company (BTTC) on the 15th of
November 2003.
The acquisition of the Lennox distributorship - along with
other brands- opened a new chapter in the business history
of Intercol, which resulted in the formation of ARD.
Initially the acquisition was merged with the Marine and
Technical Services Division where it began operations on
the 1st of December 2003.
Soon after, it was clear that with the growing nature of the
business, it was imperative to separate ARD from the MATS
Division and create its own division. The entire ARD team
was shifted to Warehouse 10 and the management recently
approved the renovation of the offices, which will also
include a showroom for the division.
With Lennox (USA), and in addition to the agencies once
represented by BTTC- INTERCOL entered into an agree-
ment with BLUE STAR LTD (India), thus Blue Star & Kruger
became the first milestones in the expansion process.
Representing such leading brands and by completing over
40 installations in the short span of two years, Intercol is now
one of the leading air-conditioning and refrigeration agents
in the region.
The latest installation that was completed using the Blue
Star product range was the Le March Hypermarket, the first
installation for chilled water based air-conditioning systems
in the Kingdom of Bahrain.
Forming part of ARD is the Water Treatment Department
which represents leading brands which provide a wide range
of solutions in this field, from desalination plants in reverse
osmosis technology and sewage treatment, to portable
water treatment and special chemicals and dosing systems.
Brands represented include Advanced Watertek, Culligan
UK Ltd, Eastern Technologies USA, Euro Forbes Intl, LTH
Electronics, Nalco UK Ltd and Palintest UK, to name a few.
The department is lead by a team of trained and qualified
engineers and backed by a professional team of technical
staff that provide after sales support services with a
tailormade maintenance workshop fitted with the latest
equipment.
K u d o s t o C P D s F M C G I I Te a m !
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In 2004, CPDs Danone LU biscuits sales team achieved an all
time record in sales for Intercol and Danone, Bahrain. The team
achieved 100% volume growth over the previous year with
substantial growth on the existing range of products and new
product launches which surpassed and exceeded the expecta-
tions of the principal. Internationally renowned Danone LU
biscuits popular brands include TUC, Lu Prince, Chipsmore
among many others.
As an acknowledgement of their good work, the entire sales
team headed by Mukesh Singhal, Assistant Sales & Marketing
Manger, and Fakhruddin, Divisional Manager, were flown on an
all expenses paid trip to Malaysia for three nights, courtesy of
Danone. The team also included; Brian Pereira, Mohammad
Mubashir, Mohamed Makkam, Subbarailoo, Changanam
Ramdas, Basheer Alshuwaikh, Hassan Khalaf and Mohammed
Radhi Marhoon.
Joining the team from Bahrain, were teams from the UAE,
Qatar, and Saudi Arabia.
During the trip, they visited the Danone factory to observe the
production process of Danone biscuits including Prince Double
Choco and Chipsmore, both of which are sold in Bahrain.
The Danone Regional Manger and Marketing Team also
presented a plaque commemorating their superb sales perfor-
mance to the team, on behalf of Intercol, when they visited
Bahrain.
Nokia@Intercols nail-biting
challenge to top the table of
the MINI Challenges second
season ended in a superb
performance that resulted in
a first place finish in the last
race of the season.
Nokia@Intercols Salah
Salahuddin has provided
spectators and his legion of
fans with plenty to talk about
as he thrashed out thrilling
performances that had
audiences on the edge of
their seats.
In the teams quest for the championship title, Salah notched up
a staggering eight first place finishes - more than any other team
this season!
With such an exemplary performance, Nokia@Intercol proved to
be the team to beat over the season despite losing out in the
end to the seasons champion Talal Al Ghaith of the Unstoppa-
bulls.
Nokia@Intercols overall performance was one to be proud who
came second this season to last years twelfth, jumping up
eleven spots on the way!
Congratulations to the whole team for the most number one
finishes of the season, for providing us with a thrilling season
challenge and their second place finish!
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A L o o k B a c k i n T i m e . . . 1 9 6 9
With the eagerness to get the best out life, Mulloth Manikkan
Menon, or Manikkan as he is known to us at Intercol, decided
to leave India and begin working in Bahrain, thirty-seven years
ago.
Apart from the financial benefits of moving to the G.C.C,
Manikkan was curious to work and experience living in a
foreign land.
Adapting to life here in Bahrain upon arrival was a pleasure for
Manikkan who said the pace of life here was so easy, there
was and still is a good working atmosphere and the social life
here was great as well. Bahrain at the time was only half of the
population it is now.
Commenting on his immediate impressions of Intercol
Manikkan said I first joined Intercol as an Accounts Assistant
to the accounts office which was located on the mezzanine
floor of Ahmed Bin Hassan Bin Ebrahim Building. I worked
under the Chief Accountant, the late P.P. Menon who instilled
a strict and disciplined working atmosphere who I owe my
gratitude to. Intercol was one of the best local companies
which was run under the directorship of the late Ali
Abdulrahman Alwazzan, Mr. Sadiq Al Baharna and the late
General Manager Mr. M.G. Wrightman.
Manikkan explained that he has enjoyed working at Intercol
right from the very beginning as his colleagues, the
management and the directors have always been
cooperative, helpful and friendly. With a healthy working
atmosphere Manikkan was able to grow in his career to
become the Chie