aj fitness

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AJ Fitness A discussion of Surveys Taken and Recommendations to Improve Business Alyssa Davis Melanie Ward

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Page 1: Aj fitness

AJ FitnessA discussion of Surveys Taken and

Recommendations to Improve Business

Alyssa DavisMelanie Ward

Page 2: Aj fitness

Summary

Survey› 1,833 surveyed› 1,214 replied

Aimed at Satisfaction with Services Eight Categories

› All but Two were scaled responses from 1-5

Page 3: Aj fitness

Results

The Graphs represent the data collected by AJ Fitness and Interpreted by Alyssa and Melanie

Page 4: Aj fitness

Gender Versus Age

10-19 20-29 30-39 40-49 50-59 60-700

50

100

150

200

250

300

350

Page 5: Aj fitness

Overall Satisfaction

Total0

500

1000

1500

2000

2500

1 2 3

4 5

Page 6: Aj fitness

Weights and Equipment Satisfaction

Total0

500

1000

1500

2000

2500

12345

Page 7: Aj fitness

Age

Total0

2000

4000

6000

8000

10000

12000

14000

16000

10-1920-2930-3940-4950-5960-69

Page 8: Aj fitness

Satisfaction With Staff

1 2 3 4 50

100

200

300

400

500

600

700

Page 9: Aj fitness

Exercise Program Satisfaction

Total0

200

400

600

800

1000

1200

1400

1600

12345

Page 10: Aj fitness

Visits Per Week

Total0

100

200

300

400

500

600

700

800

012345678910

Page 11: Aj fitness

Years With Club

Total0

100

200

300

400

500

600

700

800

900

1000

0-11-22-33-44-55-66-77-88-99-10

Page 12: Aj fitness

Years With Club Versus Satisfaction

0-2 2-4 4-6 6-8 8-100

50

100

150

200

250

300

Page 13: Aj fitness

Conclusions and Recommendations

Page 14: Aj fitness

Conclusions

Overall Quite Satisfied Most Frequent Clientele Least Frequent Clientele Average Visits Per Week

Page 15: Aj fitness

Recommendations

Revamp Exercise Regimes› Test Trainers’ Knowledge with Challenges

Encourage the Trainers to be more Creative with Assigning Exercises

Market to Middle-Aged People and Young Adults› Start Weekend or Evening Programs for Working

Parents› Incorporate Household Items so Customers can

Exercise at Home During the Week› Remind Customers that Chores Count As

Exercise!

Page 16: Aj fitness

Any Questions?

Page 17: Aj fitness

THANK YOU!!!!!