alex weiran presentation
DESCRIPTION
TRANSCRIPT
History
IndustrySubsidiaries
VS
Series
Secret
Slogan
VS
Story
N96 AD
References
Timeline
Founded
198719871910s1910s1990s1990s20092009
198119811981198118711871
GSMBankruptcyConcentrationForbes 85
First CPFirst PCIncorporated
18651865
History
• Founded
• 1865
• 1871
• 1967
• Founder
• Fredrik Idestam
• Statesman
• Leo Mechelin
Industry
Telecommunications InternetComputerSoftware
NOKIA DX 200
NOKIA Mobile Phones
NOKIA N900 Qt Software
Symbian
N-Gage
SubsidiariesSubsidiaries
Qt Development Frameworks
VertuSymbian Navteq
Nokia Simens Networks
free digital map information & navigation services
telecom network equipment, solutions & services
luxury phones
a smartphone operating system
consumer e-mail & instant MES provider
N96 Advertisement
Secret
• A Active • C Classic• F Fold• I Improve• N Navigator• L Luna • P Prism • S Slide• XM Xpress Music
" Special "tone: Morse code for" SMS “(Short Message Service) Sound: XXX XX-XXX
"Ascending“ tone: Morse code for "Connecting People "(Nokia's slogan)
"Standard" SMS tone is Morse code for "M“(on behalf of "Message") Sound: XX-
010002000300040005000600070008000
Net salesEURm
OperatingprofitEURm
ProfitbeforetaxesEURm
2005
2006
2007
Series
N Series is positioned as biased in favor of Nokia's high-end entertainment performance intelligent machines
• 3 Cost is generally low, the configuration is in the low level of overall Nokia
• 6 Reflects a mature taste, add a more successful and more attractive
• E In the face of business people, for business users of smart phones, and BlackBerry major confrontation
• X series really is a music-based series
ReferencesReferences
• http://www.youtube.com/watch?v=zdo_wEwBqXo&feature=player_embedded#!
• http://www.youtube.com/watch?v=zdo_wEwBqXo&feature=player_embedded#!
• http://www.google.com/images?hl=zh-CN&source=imghp&q=nokia&gbv=2&aq=f&aqi=g10&aql=&oq=&gs_rfai=
• http://www.nokia.com/about-nokia/financials/key-data
• http://en.wikipedia.org/wiki/Nokia