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All About Cachaça The Brazilian Spirit

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Page 1: All About Cachaça The Brazilian Spirit · All About Cachaça The Original Brazilian Spirit Scientific Sphere 4 What exactly is Cachaça? If Mexico has tequila, America has bourbon,

All About Cachaça The Brazilian Spirit

Page 2: All About Cachaça The Brazilian Spirit · All About Cachaça The Original Brazilian Spirit Scientific Sphere 4 What exactly is Cachaça? If Mexico has tequila, America has bourbon,

I N D E X

About Braver Corporation

Scientific Sphere

Technical Data

Quality Management

Sustainability Management

Health Benefits

Logistics Overview

Consumers Management

Regulatory Aspects

Marketing Management

02

03

06

09

11

12

14

16

17

18

Page 3: All About Cachaça The Brazilian Spirit · All About Cachaça The Original Brazilian Spirit Scientific Sphere 4 What exactly is Cachaça? If Mexico has tequila, America has bourbon,

Braver Corporation is a world class Brazilian company specialized in the supply of premium products, mostly from our richest biodiversity and culture. All our factories are strongly committed to high-quality and sustainable practices. We closely supervise all manufacturing processes to offer you the best in class of products and services.

Our management team is driven by a corporate excellence what ensures that you’ll always have the best experience ever while consuming our products and services.

We also have a strong background in foreign trade and international affairs. You may count on us in trading (import and export), logistics engineering, tax optimization, foreign trade outsourcing, branding, overseas business expansion and internationaliza-tion.

Seeking a strategic partner in Latin America? - Braver is open doors for your projects. Tell us, how may we improve your business today?

Stay in touch.

Page 4: All About Cachaça The Brazilian Spirit · All About Cachaça The Original Brazilian Spirit Scientific Sphere 4 What exactly is Cachaça? If Mexico has tequila, America has bourbon,

All About Cachaça

The Original Brazilian Spirit

Page 5: All About Cachaça The Brazilian Spirit · All About Cachaça The Original Brazilian Spirit Scientific Sphere 4 What exactly is Cachaça? If Mexico has tequila, America has bourbon,

All About Cachaça

The Original Brazilian Spirit Scientific Sphere

4

What exactly is Cachaça?

If Mexico has tequila, America has bourbon, and Russia has vodka, then cachaça is the spirit of Brazil. Cachaça is a spicy, sweet and fruity clear liquor distilled from fermen-

ted sugarcane juice, must be, by law, produced in Brazil and must contain alcohol by volume of 38% to 54%.

Cachaça’s origin

The country’s first sugarcane mills date back to the discovery of Brazilian territory in 1500. Cachaça was a despised residue of sugarcane and used

by slaves to prepare a regional food. The planters began to recommend the use of cachaça as a way for slaves to better assimilate the hard

and long work in the production of sugar cane. Since then the ca-chaça market has continued to evolve and the spirit’s quality has

improved. Cachaça is a drink of great cultural, social and economic importance for Brazil, and is directly related to the beginning of

the Portuguese colonization of the country and to the sugar industry. Cachaça is best known for its use in caipirinhas (a traditional drink made by a mix of cachaça, lime juice, sugar

and ice). The modern pop culture regularly creates new ver-sions of cachaça using exotic fruits and sweet extras such

as condensed milk.

Page 6: All About Cachaça The Brazilian Spirit · All About Cachaça The Original Brazilian Spirit Scientific Sphere 4 What exactly is Cachaça? If Mexico has tequila, America has bourbon,

All About Cachaça

The Original Brazilian Spirit Scientific Sphere

5

Aging Methodology

Cachaça is conventionally clear; however, cachaças with golden hues do exist, darke-ned with a caramel coloring to show it is an aged cachaça. The aging of cachaça is

a practice that modifies the chemical and sensory quality of the drink, adds colors, flavors and distinguished aromas. To be considered an aged cachaça, at least 50%

of the contents must mature for at least one year. Very dark cachaça usually ages for three or more years.

Artisanal Cachaça

Over time the drink was perfected, being filtered and then distilled, being much appreciated in cold times. The process of fermentation with corn

meal goes back to the beginnings of the birth of cachaça and remains to this day with most artisanal producers. Artisanal cachaça is one

of the most consumed spirits in the world. Global spirit market is dominated by premium and super premium brands. Consumers

prefer and are ready to pay more for higher quality. According to Dave Wondrich, a noted drinks historian and scholar, “ca-

chaça is one of the most interesting spirits in the world. Pro-per artisanal cachaças are rich, full-bodied spirits that also

have a great deal of subtlety and even grace.”.

Page 7: All About Cachaça The Brazilian Spirit · All About Cachaça The Original Brazilian Spirit Scientific Sphere 4 What exactly is Cachaça? If Mexico has tequila, America has bourbon,

All About Cachaça

The Original Brazilian Spirit Technical Data

6

Production Method

Cachaça is made from pure sugar cane. To produce it, sugar cane stalks are washed and pressed through large metal rollers to produce a con-

centrated sugar cane juice. Next, the juice is filtered to take out any plant fragments or dirt before being mixed with some type of cere-

al to help the fermentation process and give the finished product a unique taste. It is then added to the fermentation tanks for

the final process of creating cachaça. The exact cereals used and the length of the fermentation process all depends on

the distillery. The fermentation at room temperature is qui-ck – between one and three days. It is then distilled at high

temperatures before officially being labelled cachaça.

Page 8: All About Cachaça The Brazilian Spirit · All About Cachaça The Original Brazilian Spirit Scientific Sphere 4 What exactly is Cachaça? If Mexico has tequila, America has bourbon,

All About Cachaça

The Original Brazilian Spirit Technical Data

7

Sensory Perception

Absence of suspended particles. Light yellowish color. Clean. No tur-bidity. Intense brightness. Aroma of sugar cane with slightly woody

notes lightly alcoholic.

Aromatic Composition

The highlight of fruity, floral, spices and sweet aromas. Little perception of vegetable aromas. Identified a complexity of

balanced aromas.

Gustatory Description

It stands out sweet and sour tastes. Moderate alcohol aggressiveness. Light burning. Feeling fruity, sweet

and slightly woody. Soft aftertaste.

Ingredients

Ground, natural fermented and distilled su-garcane.

Page 9: All About Cachaça The Brazilian Spirit · All About Cachaça The Original Brazilian Spirit Scientific Sphere 4 What exactly is Cachaça? If Mexico has tequila, America has bourbon,

All About Cachaça

The Original Brazilian Spirit Technical Data

Certificate of Analysis

1Remarks: (1) The present analysis is restricted to the sample received and analyzed in the laboratory. (2) Results exclusively intended for academic scientific research.

²Methodologies: ALCARDE, A.R.; SOUZA, L.M.; BORTOLETTO, A.M. Ethyl carbamate kinetics in double distillation of sugar cane spirit. Journal of the Institute of Brewing, v.118, n.1, p.27-31, 2012.; and BORTOLETTO, A.M.; ALCARDE, A.R. Congeners in sugar cane spirits aged in casks of different woods. Food Chemistry, Reading, v.139, p.695-701, 2013.

³nd: not detected.

*mg/100ml anhydrous alcohol

8

Results1Analyzed Items References (IN 13)2

38,00 - 48,00Actual alcoholic strength at 20°C (v/v) 37,92

0,00 - 150,00Acidity volatile in acetic acid* 21,87

0,00 - 30,00Aldehydes in acetic aldehyde* 6,62

0,00 - 200,00Esters in ethyl acetate* 12,26

0,00 - 20,00Methyl alcohol* 6,14

0,00 - 10,00Alcohol sec-butanol* nd3

-Propyl alcohol* 63,71

-Iso-Butyl alcohol* 66,80

0,00 - 3,00N-Butyl alcohol* 0,00

-Isoamyl alcohol* 189,00

0,00 - 360,00Higher alcohols* 319,51

0,00 - 5,00Furfural* nd3

200,00 - 650,00Coefficient of congeneres* 360,27

0,00 - 5,00Copper (mg/L) 2,68

0,00 - 210,00Ethyl Carbamate (μg/L) 26,64

Page 10: All About Cachaça The Brazilian Spirit · All About Cachaça The Original Brazilian Spirit Scientific Sphere 4 What exactly is Cachaça? If Mexico has tequila, America has bourbon,

All About Cachaça

The Original Brazilian Spirit Quality

9

High-Quality Selected Raw Materials

All the cane used are of selected variety and planted on our own-farm. As a result, they provide us a unique production performance.

The Harvest Management

The harvest is made manually, which allows only mature canes to be selected and without the burning of cane fields.

The Fermentation Process

We work with NATURAL fermentation with live yeasts only and without any chemical agent. Day after day, the

yeast consumes cane sugar and metabolize alcohol properly. This process can take from 24 hours to a

few days and it is constantly checked by the master to ensure it will be used at the right time only.

Page 11: All About Cachaça The Brazilian Spirit · All About Cachaça The Original Brazilian Spirit Scientific Sphere 4 What exactly is Cachaça? If Mexico has tequila, America has bourbon,

All About Cachaça

The Original Brazilian Spirit Quality

10

The Distillation Process

We discard 30% of the production (the inferior taste parts). We also re-duce chemicals such as methanol, aldehydes, furfurol, mecaptan, lead,

copper etc. The discard is of 10% in the beginning of the process and 20% in the end. Only 70% of the production (the heart of the pro-

duct) is used.

The Aging Management

We use only 2 noble woods, the peanut barrels that does not add color or flavor (neutral) and the oak barrels that leaves

the cachaça with exquisite flavor, light, smooth and slightly woody bouquet, thus providing the smoothest and best

quality product. Our Cachaças are aged from 1 to 21 years.

Equipment

We work with traditional stills exclusively designed to improve cachaça quality, without the use of direct

fire, but steam only.

Validity

When properly stored, cachaça can last for undetermined time.

Page 12: All About Cachaça The Brazilian Spirit · All About Cachaça The Original Brazilian Spirit Scientific Sphere 4 What exactly is Cachaça? If Mexico has tequila, America has bourbon,

All About Cachaça

The Original Brazilian Spirit Sustainability

11

Respect for stakeholders, care for the environment and support to the community. Those are our principles. We have dedicated ourselves to preserving the best that na-ture has to offer. Our whole supply chain is monitored. We want to ensure that you’ll have the very best expe-rience while consuming our premium (and original) Cachaça.

Page 13: All About Cachaça The Brazilian Spirit · All About Cachaça The Original Brazilian Spirit Scientific Sphere 4 What exactly is Cachaça? If Mexico has tequila, America has bourbon,

All About Cachaça

The Original Brazilian Spirit Health Benefits

12

Did you know that moderate alcohol intake can dilate the wall of veins and arteries, elevate body temperature and facilitate blood flow?

According to the World Health Organization (WHO), the ideal daily consumption is approximately 30g of alcohol, which corresponds to 2 (two) doses of cachaça.

The habit of moderate alcohol consumption can:

¹Scientists at Loyola University in the United States reviewed studies produced in 1934 with 365.000 people on alcohol consumption and cognitive pro-blems. The results showed those who drink alcohol moderately are 23% less likely to develop Alzheimer’s and similar illnesses.

Prevent clots and diseases such as

thrombosis

Indirectly reduce the risk of heart

attack

Improve intellectual capacity and

reasoning

Reduce the risk of Alzheimer’s disease¹

Improve the HDL (“good” cholesterol)

Page 14: All About Cachaça The Brazilian Spirit · All About Cachaça The Original Brazilian Spirit Scientific Sphere 4 What exactly is Cachaça? If Mexico has tequila, America has bourbon,

All About Cachaça

The Original Brazilian Spirit Health Benefits

13

In addition to alcohol, cachaça has concentrations of other compounds from fermentation and aging (mainly to cachaças maintained in wooden barrels). Aged cachaça, by the way, can be

even more beneficial due to:

Phenolic compounds (pro-vided by wood), have an-

tioxidant and anticoagulant properties. Then, the greater

the contact of the drink with the wood, the greater the

extraction and concentra-tion of these compounds in

the cachaça.

The antioxidant action fa-vors defense mechanisms of

the body and fights against oxidizing factors, such as

free radicals and LDL (“bad” cholesterol).

Several simple phenols and polyphenols (that offer

stronger anticoagulant ca-pacity) are found in aged ca-

chaças, mainly ellagitannins, derived from hydrolysable

wood tannins, which reduce the accumulation of plate-

lets in the blood and protect our body from coronary di-

seases and, also cancer.

Experts from the University of Exeter in the United Kingdom analyzed two groups, where one of them drank approximately two doses of cachaça a day. Before drinking, all were submitted to

tasks in which the use of memory was fundamental. The researchers gave the group a mission to learn new words. The next day, those who drank were able to perform the tasks easily.

Page 15: All About Cachaça The Brazilian Spirit · All About Cachaça The Original Brazilian Spirit Scientific Sphere 4 What exactly is Cachaça? If Mexico has tequila, America has bourbon,

All About Cachaça

The Original Brazilian Spirit Logistics Overview

14

Harmonized System Code (HS CODE)

2208.40

Minimum Order Quantity (MOQ)

1.000 units

Packaging Management

Delivered in glass bottles with 700ml or 750ml each

The glass bottles are placed in cardboard boxes containing 12 units (of 700ml or 750ml)

Each pallet contains 66 cardboard boxes, total of

792 glass bottles (of 700ml or 750ml)

Each container of 20 feet delivers 12 pallets and 9.504 glass bottles

(of 700ml or 750ml) approx

Page 16: All About Cachaça The Brazilian Spirit · All About Cachaça The Original Brazilian Spirit Scientific Sphere 4 What exactly is Cachaça? If Mexico has tequila, America has bourbon,

All About Cachaça

The Original Brazilian Spirit Logistics Overview

15

Storage

At room temperature, protected from dust, moisture and light, in

the original closed package.

Transportation

At room temperature, in clean vehicles, protected from dust, moisture and contamination

risks.

Page 17: All About Cachaça The Brazilian Spirit · All About Cachaça The Original Brazilian Spirit Scientific Sphere 4 What exactly is Cachaça? If Mexico has tequila, America has bourbon,

All About Cachaça

The Original Brazilian Spirit Consumers

16

Food and Beverage Industry

• In drinks

Retail Stores (bars, clubs, coffee shops, souvenirs,

wine houses, supermarkets etc.)

As ice drinks •As hot drinks •

As desserts •

Page 18: All About Cachaça The Brazilian Spirit · All About Cachaça The Original Brazilian Spirit Scientific Sphere 4 What exactly is Cachaça? If Mexico has tequila, America has bourbon,

All About Cachaça

The Original Brazilian Spirit Regulatory Aspects

17

The product is registered at the Ministry of Agriculture,

Livestock and Supply - MAPA, under the number

0600600010-8

The product is allergen-free, according to The Bra-

zilian Health Regulatory Agency - ANVISA, and its

resolution

RDC n° 26, 02 of July of 2015

Page 19: All About Cachaça The Brazilian Spirit · All About Cachaça The Original Brazilian Spirit Scientific Sphere 4 What exactly is Cachaça? If Mexico has tequila, America has bourbon,

All About Cachaça

The Original Brazilian Spirit Marketing Management

Request a tailor-made project to

your Manager at Braver Corporation.

18

Private Label

Recipes

Page 20: All About Cachaça The Brazilian Spirit · All About Cachaça The Original Brazilian Spirit Scientific Sphere 4 What exactly is Cachaça? If Mexico has tequila, America has bourbon,

The Original Brazilian Cachaça offers a unique experience.

Surprise your senses!

Page 21: All About Cachaça The Brazilian Spirit · All About Cachaça The Original Brazilian Spirit Scientific Sphere 4 What exactly is Cachaça? If Mexico has tequila, America has bourbon,

www.bravercorporation.com