Tracy HowardCardinal Health

Dave McKinleyHenry Schein, Inc.

Andy WrightMercedes Medical

Scott WakserMedline

Industries, Inc.

January 29-30, 2014Hyatt Regency Coconut Point Resort and Spa BonitaSprings,FL

Michael LouviereOchsner Health System

John GoehleAmbulatory

Healthcare Service

Chad McCammon West Florida

Medical Group

Tonia KrausMedAssets

Don’t miss HIDA’s IDN-Acute Care Market Conference•January28-29,2014

Onelocation•Twogreatevents•ThreedaysofeducationRegister for both events and save up to $500

Ambulatory Care, Primary Care, and Specialty Practice Opportunities

A New Era in HealthcareNon-Acute Providers Prepare for Growth

Join provider, distributor, and manufacturer leaders in Florida this January to discuss trends impacting physician offices, surgery centers, and other ambulatory care providers. You’ll gain key insights into your customer’s current and future challenges, and ideas for reaching and servicing this changing market.

Physician Office Market Conference Highlights

The Forecast for Non-Acute Markets: How are independent practices adapting?

New Decision-Makers: How will supply chain models change as IDNs increase control over non-acute facilities and practices?

Manufacturer-Distributor Relationships: How do supply chain partners work together to drive sales in a consolidating market?

New Markets: Where will the most promising opportunities lie as care settings shift?

Who Should Attend• Manufacturer CEOs, VPs sales/marketing, national accounts managers• Distributor owners, CEOs, sales executives• Anyone else who wants to build more powerful channel partnerships in

the non-acute market

...And WhyThe HIDA event was a great forum for hearing industry leaders discuss

the big issues we are facing.– William Sever, TIDI Products LLC

One of the best networking meetings of the year.

– Mike Richards, BSN Medical

Wednesday, January 291:45 – 2:05pm•UnderstandingHealthcareReform’sImpactonPhysicians

Linda Rouse O’Neill Vice President, Government Affairs, HIDA

• Proposed changes to Medicare’s physician fee schedule• How hospital-focused payment penalties, “population health” programs

like ACOs, and bundled payments impact the physician practice setting• Health reform’s impact on surgery centers and other non-acute care sites

2:05 – 3:20pm•ProviderFocusGroup

Agenda

Michael LouviereSystem Vice President Supply Chain

John GoehleChief Operating Officer

Chad McCammonPractice Administrator

• How consolidation between health systems, hospitals, and physician practices is impacting supply chain models

• What non-acute providers need most from manufacturers and distributors• Reinventing channel relationships to better serve alternative care settings• Effect of reimbursement cuts and payment penalties • The growing influence of acute care thinking in non-acute settings

3:40 – 4:50pm•GroupPurchasing,RegionalContracting,andCorporate Impacts on Non-Acute Markets

Provider Panel and Tonia KrausSenior Vice President Spend Management, Alternate Care Group

• The growing and evolving role of GPOs role in non-acute markets• Impact of regional and local contracting and IDN relationships

4:50 – 5:30pm•OpenDiscussionwithPanel

6:00 – 9:00pm•NetworkingReception/DinnerSponsored by:

© 2014 HIDA Educational Foundation. Any dissemination, distribution or copying of information obtained from this conference is strictly prohibited and is not to be shared without written permission from the HIDA Educational Foundation.

Thursday, January 307:00 – 8:00am•NetworkingBreakfast

8:00 – 8:15am•HIDABusinessIntelligenceOverviewofNon-acute Trends

8:15 – 9:15am•DistributorExecutivePerspectives

Scott WakserSenior Vice President, Corporate Accounts

Tracy HowardVice President, Marketing - Surgery Centers

Andy WrightChief Operating Officer

Dave McKinleyPresident, Medical Group

• Distribution’s perspectives on shifting care settings and other key trends• Manufacturer-distributor success strategies for reaching non-acute providers

9:35 – 10:30am•ImpactofProviderConsolidationandEvolvingSupply Chain Models • How distributors are evolving to serve consolidating markets• Whether self-distribution will grow in non-acute settings• Emerging models for servicing small, dispersed care settings

10:30am – Noon•StrategiesforReachingandServingAmbulatory Markets• Effective sales strategies for physician offices, surgery centers, and other

non-acute providers• Growth opportunities in the changing healthcare environment• The changing role of the sales force background in diagnostics sales• Success factors for manufacturer-distributor collaborating

THREE EAsy WAys To REGIsTER

One of the most informative seminars I have attended in some time.

– Dino Alfano, Fisher Healthcare

Register Now

PHysICIAN oFFICE MARkET CoNFERENCE FEE

THREE EAsy WAys To REGIsTER

E-MAILhida@paemsolutions.com

@WEBwww.HIDA.org

CALL866-451-9367

ManufacturersHIDA Educational Foundation Associate: $1199perpersonNon-Associate: $1899perpersonRegister for both this conference and the IDN-Acute Care Market Conference and save $500 on your combined fee! For more information visit www.HIDA.org.

ForinformationonHIDAEducationalFoundationmembership,contactLoriSmithat703-838-6103.

DistributorsHIDA member: $899perpersonNon-member distributor: $1199perpersonRegister for both this conference and the IDN-Acute Care Market Conference and save $300 on your combined fee! For more information visit www.HIDA.org.

For information on HIDA membership, group discounts, and small-member discountscontactIanFardyat703-838-6131.

For complete registration information and cancellation policies, go to www.HIDA.org.

Hyatt Regency Coconut Point Resort and Spa5001CoconutRoad,BonitaSprings,Florida34134

Phone:239-444-1234

Web:https://resweb.passkey.com/go/HIDAjan2013

Rate:$289,pernight(plus11%roomtaxperroom,pernight)

Room Block Cutoff: January2,2014

After the cut-off date, rooms will be booked on a space-available basis only and room rates are subject to change.

Hotel Cancellation Policy:Guestsmustcancelhotelreservations72hoursinadvancetoreceive a full refund.

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